agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Buffer Social

MARCH 5, 2025

Social media marketing is using social media platforms — like Instagram, LinkedIn, Facebook, X, etc. — to promote your business and build a community. It also includes paid social media marketing, like running ads and influencer marketing. Conduct a social media audit 2.

Social Media 115

Social Media Strategy Marketing How To 115

Buffer Social

JANUARY 22, 2025

So, whether you're dreaming of becoming the next big TikTok star or building a meaningful community on LinkedIn, I've got you covered. Find your ‘why’ — and write it down What is motivating you to start building your presence on social media? Far more important than format is consistency.

Social Media 115

Social Media LinkedIn Instagram Platform 115

Sherrilynne Starkie

FEBRUARY 13, 2018

Social media consultants are not masters of the dark arts. They are highly-qualified professionals with specific digital marketing and communications skills and experience. Companies often call a consultant in because social media is not working. Social media is increasingly integrated with e-commerce.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

MARCH 17, 2025

With consumers spending so much time on social media, it has become a key part of our culture, both online and IRL. But social media is always changing. When crafting your social media strategy for 2025 and beyond, you need to make sure the latest social media trends are top of mind.

Trends 82

Trends Social Media Authentication Skills 82

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Guest post by Ahana Basu.

Social Media 309

Social Media Tips Marketing HootSuite 309

Sprout Social

OCTOBER 11, 2024

The use of social media in sports marketing has transformed the way fans interact with their favorite athletes, teams and sporting events. Sports figures—once separated from their fans by traditional media—have become our favorite influencers and mainstays in our feeds. Sports marketing isn’t new, but it does look different.

Sports 94

Sports Social Media Marketing Fashion 94

Sherrilynne Starkie

FEBRUARY 20, 2018

Social media is great for brand recognition, community engagement and public relations. But, if gaining a page-one ranking is the main goal, a social media strategy can’t do it alone. A good social media consultant understands the basics of search engine marketing. Community management.

Consultant 220

Consultant Social Media Marketing Skills 220

Buffer Social

FEBRUARY 18, 2025

These events tick one or more of these boxes: Relevant topics: You’ll walk away with strategies that actually work and insights on trends shaping social media, marketing, and business today. The conference track is a major draw, focusing on topics that matter to social media, content creation, and digital innovation.

Conference 108

Conference Social Media Marketing Price 108

Social Media Strategies Summit

FEBRUARY 22, 2021

It’s practically impossible for a business to operate in today’s market without a social media presence. Despite this fact, many business owners and marketing teams are missing the experience or resources to internally manage their social media presence in a strategic way. Source: The CMO Survey. Source: Upwork.

Social Media Management 268

Social Media Management Social Media Price Consultant 268

Bill Hartzer

MARCH 3, 2025

A recent study found that nearly half of women have abandoned at least one social media platform in the past year. Enter UP , a new social platform created by Uplevyl, a female-led tech company. Social media can feel like the Wild Westmisinformation, harassment, and privacy concerns run rampant.

Platform 78

Platform Social Media Privacy Energy 78

Social Media Strategies Summit

AUGUST 21, 2024

Social media isn’t just a current trend – it’s been a goldmine for millions of brands for over a decade. With 27% of all internet users actively searching for products to buy while scrolling through their favorite social media feeds, it’s a massive opportunity you can’t afford to miss. Maybe you’re a bit of both.

Social Media 273

Social Media Tips Brands Marketing 273

Sherrilynne Starkie

FEBRUARY 23, 2013

This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence. The Technorati study shows that when it comes to community size, 54 per cent of consumers agree that the smaller the community the greater the influence. The value of blogger relations is clear.

Blogger 389

Blogger Brands Technorati comScore 389

agora pulse

JULY 23, 2020

Looking for a social media manager or wanting to become one? These skills for social media managers are practically requirements! Social media managers can be an enormous asset to all businesses, brands, and organizations. Qualifications for a Social Media Manager. Strategy matters.

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Social Media Today

MAY 9, 2022

The program aims to provide digital skills and literacy training in underprivileged communities.

Training 198

Training Skills Google Communities 198

Sprout Social

MARCH 26, 2025

Is your brand struggling to get the traction you expected from your social media strategy? Do you wonder when is the best time to post on social media in the UK? We teamed up with Sprout’s Data Science team to analyse engagement data from thousands of UK businesses using Sprout Social. We have the answer.

Social Media 96

Social Media LinkedIn YouTube Instagram 96

Social Media Today

FEBRUARY 24, 2022

The team from Bark provide some great tips for maximizing social media and community engagement.

Social Media 175

Social Media Skills Team Communities 175

Hootsuite

OCTOBER 23, 2023

There are endless benefits to using social media for business. But social success is a lot more complex than posting occasionally on Facebook and Instagram. If you want to reap the rewards that social media marketing can offer your business, you need an all-star social media team. Are you paid enough?

Skills 117

Skills Team Social Media HootSuite 117

Social Media Strategies Summit

OCTOBER 21, 2021

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. And for another, the business community seems to like it too.

Social Media 246

Social Media Startup LinkedIn Telecommunications 246

Sprout Social

AUGUST 2, 2022

Think about your first social media account. If you picked up TikTok during the pandemic, you might have been looking for a lockdown diversion—a goal that TikTok recognizes as it brands itself as an “ entertainment platform ” rather than a social media platform. What is social media? Why did you join?

Communities 127

Communities Social Media Community Platforms Platform 127

Sprout Social

NOVEMBER 15, 2023

I wasn’t always a social media manager. I started my career as a TV reporter, then worked for a company’s in-house public affairs department, before managing social media professionally. It’s safe to guess the supervisors and leadership also didn’t grow up with social media, and many of them are not avid users.

Social Media Management 142

Social Media Management Skills Social Media Upcoming 142

Keyhole.co

NOVEMBER 25, 2024

And if you open their respective social media profiles, the competition just stiffens to a whole new level. Both have loyal followers and their communities stand their ground firmly. They didn’t just stop at SEO; they brought in tools for content marketing, social media, PPC, competitive analysis—you name it!

Social Media 59

Social Media Meme SEO Education 59

Ignite Social Media

JULY 6, 2020

Understanding social media management pricing and costs isn’t easy. So then, what should your brand set aside for social media management? Step One: Determine Your Primary Goals for Social Media. Now, everyone is going to read step one and think, “ ROI … I want social media to generate sales.”

Social Media Management 187

Social Media Management Price Social Media Exercises 187

Keyhole.co

JANUARY 13, 2025

.” In an era where every social post, presentation, and pitch deck needs to shine, Canva arrived at exactly the right moment. They saw a world where design skills were becoming as essential as email, but professional software remained stubbornly complex. Canva on Facebook: Community-Driven Engagement and Education With 2.7

Analysis 52

Analysis Social Media Brands Education 52

Sherrilynne Starkie

AUGUST 27, 2018

But still today, I find it difficult to assess what someone actually knows about social media. I tend to shortlist candidates who possess a degree from a ‘good’ university, including communications, journalism, or business graduates (although I’ve seen some degrees in English and linguistics, too). Social Media Certification.

Industry 170

Industry Social Media Training HootSuite 170

Sprout Social

MARCH 9, 2023

Corporate communications cover many verticals and each of them needs a separate strategy and skill set. In a world of information overload, corporate communications is your way to expand your reach and build your brand. It can be difficult to correlate corporate communication efforts to business impact.

Skills 128

Skills Templates Template Travel 128

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Take-away for experienced social media managers.

Social Media Management 183

Social Media Management Social Media Trends LinkedIn 183

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Fortunately, working in social media builds a broad range of transferable skills. Fortunately, working in social media builds a broad range of transferable skills.

Social Media Management 143

Social Media Management Social Media Skills Consultant 143

Ignite Social Media

MARCH 19, 2025

We recently launched the Ignite Social Media TikTok Live Creator Network , and were excited to offer creators in the United States and Canada the chance to join. TikTok Live offers a unique opportunity to connect with your community in real time, engage with your followers, and even generate revenue through live streaming.

FeedBurner 97

FeedBurner MySpace Trends Social Media 97

Sherrilynne Starkie

APRIL 27, 2013

Hedge your bets by getting to know as many people in the PR community as possible. Participate in online communities and discussions. Remember it’s the fundamental hard skills such as writing, numeracy, planning and administration that employers need. Branding you: using social media to find a job.

Applications 332

Applications Compete LinkedIn Newsletter 332

Oktopost

NOVEMBER 14, 2024

Your values, corporate culture, social media presence , word-of-mouth from current and former employees, and countless other factors contribute to your employer’s brand image. Candidates with skills and experience can afford to research their potential future employers and be picky about where they apply.

Examples 133

Examples Brands Hubspot Reputation 133

Sherrilynne Starkie

APRIL 26, 2021

This social media app allows users to shoot and post 60 second videos. TikTok is a fast-moving community and trends come and go quickly. Engage With Your Community . As in most social media marketing, it’s important to focus on providing audience value to delelop a loyal following. Be On Trend.

Brands 273

Brands Hashtag Aggregator UGC 273

Hootsuite

SEPTEMBER 14, 2023

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager? Are you paid enough?

Communities 116

Communities Social Media Management HootSuite Skills 116

Ignite Social Media

APRIL 21, 2020

With fewer options for entertainment given the current global situation, brands, public figures, and users alike are turning to social media live streaming on these channels to pass the time. If your brand is considering social media live streaming, here’s what you need to know. Facebook- Live vs. Premiere.

Social Media 156

Social Media Notification Instagram Hosting 156

agora pulse

DECEMBER 15, 2020

Are you paid enough as a social media manager? Here’s a look at the numbers for a social media manager’s salary. As a social media manager, you may have a few questions about salaries, such as: What is the average social media manager salary? Average Social Media Manager Salary.

Social Media Management 151

Social Media Management Social Media Skills ROI 151

agora pulse

NOVEMBER 25, 2020

Fortunately, we’ve got tips to help you strengthen your SEO writing for social media starting right away. But what about social media? Can your social media channels get picked up on search engines? In this article, I’m going to show you my tried and tested SEO writing hacks to boost your social media.

SEO 190

SEO Social Media Reddit Hashtag 190

Hootsuite

AUGUST 19, 2021

Working as a freelance social media manager can provide a lot of freedom. Luckily, social media management can be done from anywhere, as long as you have access to a reliable Wi-Fi connection. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today.

Social Media Management 144

Social Media Management Social Media How To Templates 144