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The Decision Journey: New Insights from Reddit Research

Convince & Convert

Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. 90% of them say they are “open to new ideas when using Reddit,” and 74% say “Reddit is where I go to challenge my thinking and views.”² Redditors are inherently curious.

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Reddit Launches $1 Million Community Fund to Support Nominated Projects

Social Media Today

The new program will help to support community-led initiatives, and make Reddit a more critical connective tool.

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Reddit Adds Images in Comments for Selected Communities

Social Media Today

Another way to interact and engage within Reddit communities.

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Reddit Tests New Community Chat Element to Encourage User Participation

Social Media Today

Reddit's trying out another way to encourage users to engage and interact.

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Reddit Tries Out Blockchain-Based Incentive Scheme to Encourage Community Actions

Social Media Today

Reddit is testing out a new system that will enable Reddit moderators to allocate payments to members of their subreddits based on their activity.

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Reddit Takes Control of Protesting Subreddits

Social Media Today

This could shift the dynamics that made Reddit the community-focused platform it has been to date.

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Reddit Publishes New Report on How it Fuels TV and Movie Discovery in the App

Social Media Today

The report looks at how Reddit communities drive entertainment discovery and engagement.

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