Social Media Strategies Summit

MAY 25, 2021

Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. The first step to using Facebook to communicate with your followers is to create a Facebook Page for your government agency. A page allows different members of your team to act as administrators.

Communities 130

Communities Engagement Facebook Authentication 130

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. Know your audience Publishing on social media yields a huge variety of insights into post performance. The solution? Streamline that workflow.

Publishing 84

Publishing Social Media Film B2B 84

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. The ability to publish to Threads with Buffer is one of our most requested features to date, with more than 1,600 upvotes. Head of Communications and Content Hailley Griffis has loved connecting with other moms.

Team 103

Team How To Instagram Authentication 103

Buffer Social

JULY 31, 2023

One Buffer community member said, “I’ve been apprehensive about AI because it isn’t necessarily original because of what it’s referencing (at least with art).” How content teams approach using AI for content development AI has been a double-edged sword for many content and creative teams.

Team 72

Team Examples Content Policies 72

Webbiquity SMM

NOVEMBER 27, 2018

BizBash , the leading publication for event professionals in North America, recently published its list of the Top 500 People in Events , in various categories such as agencies, audiovisual / lighting design, and event education. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate.

Team 160

Team Marketing B2B Eventful 160

Waxing UnLyrical

MAY 2, 2014

Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. I tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. We are a community.

Communities 262

Communities Community building Insurance Consultant 262

Mindjumpers

SEPTEMBER 12, 2011

Tweet Being a business running an online community as either a blog or a Facebook page, we need to think about two very important things – the content we send out and the community that we’re sending it out to. As publishers, we need to make an effort to include and engage people. Build a strong editorial point of view.

Communities 196

Communities Content Tips Team 196

Sprout Social

MAY 4, 2020

Feel free to nod along if you’ve felt the struggles of a lengthy approval process, team members working remotely, files being in the wrong location or all the above. As your team grows and becomes more distributed (both physically and within your business), so do your files–across different platforms, apps and communication channels.

Communities 88

Communities Patterns Social Media Management Team 88

Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

Report 108

Report Brands Library Sentiment 108

Sprout Social

DECEMBER 5, 2023

Even the majority of our own team fit within that demographic. Kikora Mason, Vice President of Social Listening and Community Management of Chase Social Media , anticipated this result. Generally, women outnumber men in communications (with the exception of upper leadership). This led us to new questions.

Social Media 120

Social Media Survey Education Team 120

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Nearly three-quarters (72.6%) of companies plan to maintain or grow the size of their content marketing teams in the coming year. Affiliate sales support independent publishing. Budgets are growing.

Research 257

Research Report Social Media CPM 257

agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Need a hand getting your team members on board with an approval workflow? No need to email or Slack your team members to find out. Website links.

Process 70

Process Team Social Media Social Media Management 70

Sprout Social

JUNE 18, 2020

We asked our community what questions they have and what resources they need to navigate COVID-19, and the responses span everything from how to stay motivated to figuring out the right tone to take with social posts. Similarly, social teams should consider using platforms like Twitter to post frequent updates relevant to your audience.

Team 98

Team Wiki Strategy Retail 98

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. If you’re part of the black community, you should be focusing on the latter, as it’s less competitive and will yield results for you faster. It’ll determine your pillar topics, publishing frequency and approach to driving engagement.

SEO 154

SEO Social Media Strategy Hashtag 154

Sprout Social

OCTOBER 4, 2023

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In fact, they cite Sprout’s Tag Report as one of the most useful reports in Sprout for their team. In social media, the most important questions are often the most difficult to answer or quantify.

Strategy 120

Strategy Brands UGC Marketing 120

Later

MAY 13, 2021

Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . Fast forward six years, and Marissa has built a successful business that’s been featured in publications like Fast Company and US Magazine, and has an engaged digital community. .

Communities 60

Communities Instagram Small Business Hosting 60

Sprout Social

OCTOBER 15, 2018

You can empower teams to share to their networks so they are consistently promoting the latest company news, blog posts or product updates. Harnessing an employee advocacy platform like Bambu ensures teams are sharing the right branded content when it matters most. Better Together: Brand Content and Third Party Content.

Publishing 81

Publishing Curation Social Media Management Team 81

Social Media Strategies Summit

JUNE 3, 2022

At Harvey Mudd College, she is part of a small but mighty communications team that produces everything from web content to alumni magazines to academic department newsletters to social media and more. Please briefly describe the structure of your team. I have an incredible team and supervisors.

Newsletter 219

Newsletter Project Aggregator Team 219

Sprout Social

JUNE 13, 2023

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

Atlassian 99

Atlassian ROI Social Media Collaboration 99

Sprout Social

NOVEMBER 29, 2023

As with any other tool or strategy, there are pros and cons to weigh in how your team will implement automation. Let’s talk about legalities—or at least, what abides by Instagram’s Community Guidelines —so your account doesn’t get penalized. We say no—but only if you do it right. Is Instagram automation allowed?

Instagram 113

Instagram Tools Strategy Hashtag 113

Convince & Convert

MAY 15, 2014

Well, with over 150,000 communities with more than 10 people, and tens of thousands will thousands of members, Google+ is really happening. Types of G+ Communities There are two types of communities: 1. Private: This content cannot be shared outside of that community and can only be viewed by members.

Communities 166

Communities Google Notification Project 166

Pixlee

MARCH 5, 2020

You already know why you need a solution, but you need to make the case for your team. Start with understanding the goals that are critical to your team and how your team measures success. Does your manager care most about generating a better brand community, or are they more focused on driving more conversions at a lower cost?

Team 62

Team UGC Content How To 62

Ignite Social Media

JULY 29, 2021

When it comes to your organic content strategy (paid media as well) engaging your existing community is likely your core focus. Our team loves the engagement tools that are native to Instagram Stories. Below are a few more ways our teams love to engage with consumers on Instagram. There are so many things you can do with them.

Class 180

Class Engagement Social Media Travel 180

Hootsuite

MAY 1, 2023

Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. It also helps to keep your team stay organized and on task. Community management and customer service: Responding to comments and messages, routing customer service inquiries.

Template 134

Template Templates Social Media Tips 134

Buffer Social

APRIL 9, 2019

We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and community love. Move to Community folder.

Team 70

Team Social Media FAQ Sample 70

Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media.

Publishing 215

Publishing Questions Social Media Activities 215

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. They get the reps in and make content all the time.

Social Media 109

Social Media Insurance ROI Meme 109

Pixlee

JANUARY 12, 2022

Instead of shouting into the void why their product is the best, leading brands now build a brand identity and community through the creativity of their customers. With the consumer shift toward values like transparency, social responsibility, and customer focus, the rise of community-driven brands makes sense.

Communities 52

Communities UGC Marketing Newsletter 52

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. Regardless of whether you have a team of 25 or are a team of one, these resources might include: 1) Time allocated to social media listening, community engagement, content creation, and customer service.

Blogger 266

Blogger Company Social Media Curata 266

Buffer Social

JUNE 18, 2018

. “We love coffee, but we love community and people more.” We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. People drive our community, not products. ” – Nicholas. Discovering Buffer through a personal touch.

Communities 95

Communities Company Social Media Case Study 95

Sprout Social

AUGUST 21, 2023

We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization. Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. What are AI ethics?

Marketing 88

Marketing Privacy Policies Issues 88

Buffer Social

SEPTEMBER 17, 2018

This week on The Science of Social Media , we’re sharing a simple, yet proven formula that you can use time and time again to discover irresistible content ideas using Reddit, YouTube, Quora, and other online communities. Part IV: Other communities and social networks for content discovery. Let’s kick it off!

Reddit 111

Reddit YouTube Communities Content 111

Sprout Social

DECEMBER 3, 2020

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere. View all of the content you’ve scheduled, add notes to certain days, adjust send times, identify publishing gaps and more.

Mobile 138

Mobile Notification Collaboration Library 138

Sprout Social

JULY 28, 2022

To keep up, social teams must produce videos efficiently—without working to the point of burnout. Published on. With significant pre- and post-production work required—including a detailed script—videos of this type often demand collaboration with several teams. Mastering the art of video has never been more important.

Template 95

Template Templates Social Media Video 95

agora pulse

SEPTEMBER 16, 2020

Mercedes Taylor: The Lone Star College System, located in the greater Houston, Texas area, is one of the largest community college systems in the United States, providing comprehensive educational opportunities and programs to enrich lives. The team was unable to publish and track social posts effectively.

Social Media 119

Social Media Social Media Management System Publishing 119

Sprout Social

MARCH 20, 2023

Here are a few stand-out use cases for short-form video to convince you, or your leadership team, that this format is worth the investment. Short-form video helps you reach more people organically Today, the digital space is pay-to-play, while the economy is forcing teams to tighten budgets. Not exactly a dream combination.

Buy 115

Buy Video How To Template 115

Buffer Social

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly.   For example, a creator might have a system for reviewing and editing their content before publishing, ensuring it meets their quality standards and aligns with their brand voice.

System 89

System Content Fashion Template 89