article thumbnail

What is User-Generated Content? And Why is it Important?

Hootsuite

Helps establish brand loyalty and grows community. This influences brand loyalty and affinity in a big way because people thrive off being part of something greater than themselves, and creating UGC allows them to be part of a brand’s community. Well Traveled. A post shared by Well Traveled (@welltraveledclub).

UGC 145
article thumbnail

Powerful Storytelling Secrets from National Geographic Travel – Lindsay Smith [SSM028]

Buffer Social

With more than 25,000,000 adoring fans across social media, National Geographic Travel is a poster child for the power of storytelling in marketing. This is the approach that National Geographic Travel takes to every one of their stories. Why Nat Geo Travel’s stories are able to reach the massive audience that they are.

Travel 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Legally Repost User-Generated Content on Instagram

Later

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. It’s the first step to making sure you don’t break the (unwritten) rules. Link in bio: ?Sign

UGC 90
article thumbnail

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Paul Pioneer Press as well as the Features/Travel editor for the newspaper. Expert Community Manager with the Focus Expert Network, a network of thousands of leading business and technology experts who answer questions and post thought leadership content. A USC grad, Amber’s past includes stints at Hulu, Yahoo!, Amy Nelson.

Twitter 279
article thumbnail

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. I just think that the *active* cruise community is definitely a bit disappointed.

Brands 133
article thumbnail

Celebrate Community Managers Day in 2021

agora pulse

What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. We’ll look at the role of the community manager throughout history and how it has evolved. Pre-Internet.

article thumbnail

7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

Just like Posterous, you can use Amplify as your primary blogging platform, as well as auto-post to your own blog. It really is a community. I think what delights me most about Amplify is that there really is a community sense to it. I don’t auto-post to all of those, but it’s nice to have the option.