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Social Media Secrets of Duke Men’s Basketball Any Marketer Can Learn From

Ignite Social Media

For most brands willing to make those types of investments in their social media team, the opportunities for growing and engaging their community are significant. Learn from Duke Men’s Basketball – treat your social media presence like the top priority it deserves to become.

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Does your brand take bloggers seriously?

Sherrilynne Starkie

Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence.

Blogger 389
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Actionable Social Analytics: From Social Media Metrics to Business Insights [White Paper]

Mindjumpers

Learnings from internal data: While explaining the importance of social data, Jonas Klit Nielsen explains, “the key to measuring social marketing effectiveness lies in the marketers’ ability to analyze content-to-conversation performance, measuring impressions, reach, frequency, community growth, engagement, virality and share-ability.”

Analytics 268
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The Performance of 100 Icon Brands on Facebook [report]

Mindjumpers

Tweet The Following post is part of the Mindjumpers Network series and written by our CEO, Jonas Klit Nielsen. I have witnessed global brands that have for instance 200K Swedish fans on their global page, but don’t interact with them on local level (language, topics, real time).

Report 274
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Zenith Social Media Marketing Conference – An Event Not to Miss!

Webbiquity SMM

.” The full-day conference will feature an impressive array of speakers this year, leading sessions on topics ranging from social community management, social marketing analytics , social media advertising, and content marketing, to social SEO and brand evangelism. See you there!

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Social media marketing: successful ways to create user and community involvement

Social Email Marketing

Communication today is all about creating engagement and involvement and to create experiences for.

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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

Giving leaders a voice on social media can help you build a community. That’s the sort of content that will help you stand out and build a community. In a study from Nielsen , TikTok users said one of their top reasons to use the platform is “to lift my spirits.” That second point is worth discussing in greater depth.

Education 171