Start a Fire in Your Social Network

SocialFish

Just conducted a fun webinar last week for the nice peeps at Higher Logic, on engagement in your online community. This is a small snapshot of the extensive information we teach in our Private Community Management Program – sign up for the wait list here.

10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

It's easy to get side tracked by all the geekdom in social. Social Media is About Humans Connecting to and Growing With Other Humans. Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place. Social networks connect human beings.

Monday Roundup: Best Practices for Social Media Metrics

Waxing UnLyrical

If you want to compete in today’s fast paced business environment, you have to be social. How can you track your social media efforts to ensure that your strategy is up to par? This week’s roundup introduces you to some best practices for social media metrics.

Humanize Your Brand with Data and Social Insights using these 5 Strategies

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? Marketers must use the data and social media insights to connect in a more human way. Success in business utilizing social media and digital marketing requires both art and science.

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Social Networking Spam – 5 Rules for Marketers

Convince & Convert

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Social Networking Spam - You Are What You Tweet.

Social Networking Spam – 5 Rules for Marketers

Convince & Convert

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Social Networking Spam - You Are What You Tweet.

Do Social Media Engagement Metrics Really Matter for Your Business and Why?

Pam Moore

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. How and why you measure social media engagement is critical for success. If I were to only look at engagement as top metric for content success we would fail.

Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Mark also highlights that engagement is a key metric. WHY should your audience care that you are on Facebook or any other social network?

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[WEBINAR] Start a Fire in Your Social Network

SocialFish

Join me for a webinar about winning community management strategies, hosted by Higher Logic on Thursday May 16 at 2 pm ET. We all know launching a private social network is much easier than developing an actual community of participants who are connected, active and engaged.

Aggregate Social Network Data Using the New Group Report

Sprout Social

The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. More Networks, More Data. Turn Social Data Into Actionable Insights. Pair With Network Reports for Deeper Analysis.

Social Networking Stats: Instagram Has 90 Million Active Monthly Users, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Social Media Statistics Instagram monthly active users photo sharing

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? .

Why the Boston Globe Shouldn’t Be Building Community on Facebook

SocialFish

——— My favorite Associations Now author, Ernie Smith, wrote a great article about building community around your most engaged users. Kudos to the Boston Globe for recognizing that creating a community for its most engaged readers is a great tactic.

Give Your Social Networks The Spring Cleaning They So Desperately Need

The Social Media Hat

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Along the same lines, periodically, it's a good idea to take stock of your social profiles and do a little Spring Cleaning of your own. Certainly, stop sharing them to social channels.

How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

Achieving measurable social media ROI is very similar to teens and sex. In addition to running a busy social, branding and digital agency, Marketing Nutz , I also do a ton of international keynote speaking, training and workshops. Social media is not free.

6 Common Mistakes in Online Community Development

Convince & Convert

Many of the myths surrounding online community development are proliferated by common sense conclusions. Creating an online community has a basis in science—but best practices that seem clear-cut on the surface become much more complicated when you dig deeper.

How to Measure PR and Marketing Outcomes on Snapchat

Waxing UnLyrical

Despite Fein’s experience, it appears that Snapchat is a closed alternative to Facebook or Instagram for social communication. PlayStation Social Media Strategist Genny Harrison says that the gaming community hasn’t found Snapchat as useful to build community as other industries have. “In

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Google Analytics Social Reports Provide Huge Metrics Edge

Convince & Convert

I’m not on social media to kill time; I’m there to build a business and find my customers. And the ability to make data-based decisions and assign ROI to social actions is what enables me to do that. We lacked a uniform way to compare activity on different social media sites.

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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Community / Community Bootstrapping: Tools & Strategies To Build A Community On A Budget | Subcribe via RSS Community Bootstrapping: Tools & Strategies To Build A Community On A Budget July 22nd, 2009 Posted in Community Tweet Share Having a thriving community where your users or customers frequently visit, interact, provide feedback and evangelize your products/services is an extremely valuable scenario.

How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. But, to ensure you aren’t disheartened in the meantime, select success metrics that are appropriate for your goals. What kind of metrics are you watchings?

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? What tweets, Facebook posts, ads and other content are driving the most traffic to your blog, website or other social channels?

Interview with Heather Morgan Shott of Meredith's Mixing Bowl Social Network Community

Diva Marketing Blog

New social networking communities seem to be on every virtual corner these days. Marketers understand that social media can be a powerful strategy that supports niche or segmentation marketing. It doesn’t work to just build a community and then abandon it.

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails.

10 Content Marketing Holiday Survival Tips for Digital and Social Marketers

Pam Moore

We're jumping smack dab into the middle of the time of year where digital and content marketers must balance keeping their family and own soul fed while at the same time ensure they are giving their audience, community and customers the content they need and expect. The holiday season is here.

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The KISS Method For Determining Social Media ROI

SocMed Sean

Unfortunately, many social media strategists get caught up in the numbers that relate specifically to social media and they forget about the numbers that are meaningful to their business. It’ll be shared via social media.

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How to INTEGRATE Your Digital Marketing and Social Media Plan for Online Success

Pam Moore

No doubt the demands to build and maintain a profitable online social and digital platform to establish and grow your business is overwhelming. Plus, trying to keep up with the rate of innovation happening on the top social networks is a job in itself.

Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

In addition they must continue to keep communities engaged and ensure they are servicing their customers when, where and how they want to communicate. Plus, trying to keep up with the rate of innovation happening on the top social networks is a job in itself.

You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. Results in the social world of today require more planning, integration, and money. At the heart of social media is people.

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A Guide to Marketing on Tumblr

Mindjumpers

Thanks to these functions, Tumblr has a social structure that allows you to connect with your target group on a level that can be hard to achieve on other blogging platforms. For my Tumblr blog, I use Google Analytics which give me more valuable metrics.

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Social Media Success Metrics and Premature Calculation | Social.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Suffering From Premature Calculation? Which pattern matches your social media success metrics? link] re social media.

Put Content Marketing at the Heart of Your Brand Strategy

Mindjumpers

With the enormous amount of time spent online on searching for information and connecting to social networks, content marketing is something marketers around the world have become increasingly interested in. Important Findings about Social Media around the World in 2012.

How to Choose the Right Social Channels to Reach Your Customers

Convince & Convert

For the user of these social networks, the question is how much time do you want to spend posting, tweeting, pinning, creating or following? In social media, it’s about quality, not just quantity. Is Cloud Computing Hot in Social Media?

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10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Finding a social media professional to help you with your online activities can sometimes be a tough process. 1) How long have you been engaged in social networking and/or social media channels? 4) What social networks do you specialize in?

Why CMOs Should Stop Being Addicted to Pay-per-Click Ads

Buzz Marketing for Technology

But what happens when the efficacy of the ad network declines? But before CMOs raise their hands in the air in praise of online testing and personalization, they need to make sure that they’re measuring the right metrics (that really matter for their business).

Find Your Online Tribe: Building an Instagram Community on a Low Budget

Sprout Social

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. Interact with your community.

Fetching Friday – Resources Mashup & New Search Engine Community

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and a new search engine news community on kikolani.com. Find out what your visitors are asking using Webmaster Tools – Social Media / Social Networking.

Smarter Ways to Measure Authoritative Content

Waxing UnLyrical

That no matter how good it is, how it is disseminated and received in social channels has a lot to do with whether or not your story will get play. Changing interactions, changing metrics. So those were part of your core suite of metrics.

How to Master Evergreen Content Marketing to Grow Your Business and Save Time

Pam Moore

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. Social Profit Factor Training Academy and Marketing Nutz Can Help! .

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. Social matters in b2b.

11 Big Myths About Social Media and Content Marketing

Convince & Convert

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. So, is it possible that YOUR customers aren’t using social?