Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Good sentiment analysis with an accuracy of up to 80%.

Tools 52

Tools Social Media Sentiment Price 52

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Keyhole.co

NOVEMBER 19, 2020

Also, you can monitor brand sentiment in real time, and find out who your audience (demographic) is and what topics they are interested in. Glean.info is a market intelligence and social media monitoring tool that gets audience data from social media sites, online news, blogs, message boards, forums, and photo/video sharing sites.

Tools 98

Tools Social Media Sentiment Price 98

Convince & Convert

JANUARY 21, 2014

It turns out social media may be even more influential than we have imagined , just not in the way many of us have envisioned. Social media marketers have been arguing for a while now that social networks aren’t useful as a “broadcast” medium. Community posts had an even stronger influence on blog posts.

Study 167

Study Social Media Forums Case Study 167

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. Good stuff.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Your strategies must employ content creation, community management, local/maps optimization, among others. Here are 99 ways, from giveaways to community building to media connections to offering discounts and so much more. How to Deal with Negative Online Sentiment About Your Brand : How do you deal with “badvocates?”

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

JANUARY 12, 2016

Often it ends up being something you have in the communications department, marketing department, maybe HR. Instead of doing that either on a private social network on LinkedIn, now you’re using it with Facebook as well. It sounds like you kind of agree with that sentiment. Jonathan: I do, really.

B2B 60

B2B Social Media eBook Consultant 60