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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Your strategies must employ content creation, community management, local/maps optimization, among others. Here are 99 ways, from giveaways to community building to media connections to offering discounts and so much more. The Responsibilities of SEO Have Been Upgraded : SEO is not the same today as it was 6 years ago.

Marketing 264
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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

That means setting aside time to answer community questions, point people to resources, and find ways to be useful to your audience – whether that’s educating or simply entertaining them. Twitter is the one social network where you can really be someone’s “friend”, as cheesy and rainbow-filled as that sounds.