Laurel Papworth
JUNE 27, 2010
The early days when someone first joins are when habits, tone and value of the community culture, loyalty and stickiness are going to be set. While I think this is the best online community signup ever, there’s more that you can do to make it easy for Visitors to move to Newcomers in the social network membership cycle.
Laurel Papworth
JUNE 22, 2010
If you have the relationship with the community, and they like and respect you, it’s tough to turf you out and go with a competitor agency. Build and manage the community and you automatically take on a “public relations manager&# role. As a community manager you ARE the public relations manager. How does it work?
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Laurel Papworth
JULY 13, 2010
Social Media Monetization is becoming THE hot issue in online community chatter. The challenge is not that Facebook and other social networking sites are underpricing advertising, it’s that the context is different in online communities. In online communities, we are busy, like we are rushing from one meeting to another.
Laurel Papworth
APRIL 19, 2010
Speakers: Laurel Papworth, Online Community Strategist, World Communities. By the way, my article in the AICD magazine. Technorati Tags: aicd , Australia , australian institute of company directors , conference , laurel papworth , social media. Ross Monaghan, Lecturer, Deakin University. Speaker TBC. Related posts.
Webbiquity SMM
FEBRUARY 28, 2011
. • Stephanie Gaspary – Director, Social Strategy and Creative Services, CareerBuilder.com. • Niall Cook – Worldwide Director of Marketing Technology at Hill & Knowlton. • Yianni Garcia – Digital Marketing & Community Manager, The McGraw-Hill Companies. Honigman – Social Media Manager at Sears Holdings Corporation.
Buzz Marketing for Technology
OCTOBER 14, 2008
online community. Renjith on Cybersociology Magazine - relaunch? Your final community category is quite interesting, but one I unfortunately haven not seen much in practice (yet). Robin was also previously an Executive Producer at Granada (ITV) and Communities Evangelist at Talkcast (mobile). technorati.
Laurel Papworth
DECEMBER 17, 2009
Marketing Magazine name Industry Head of Social Media for Australia. Kate Kendall ( @KateKendall ) from Marketing Magazine approached me a little while ago to write a piece on the “state of the social media industry&#. Venessa Paech, Community manager, Lonely Planet @venessapaech. What is an Industry? with a Head?
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