Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Flipboard Storify Reddit 160

Dave Fleet

NOVEMBER 8, 2010

Tweet Situation: When food writer Monica Gaudio discovered that Cooks Source magazine had lifted an article she’d written and printed it in the magazine, she emailed the magazine to inquire about how it had come about. When the editor of the magazine asked what she wanted, Gaudio told the.

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Public Domain Issues How To Policies 375

Social Media Marketing

JULY 18, 2013

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.

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Social Media Flipboard Hashtag Metrics 167

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Automotive Klout Flipboard 160

Adam Sherk

NOVEMBER 2, 2010

With Blekko officially launching this week the new search engine is getting a lot of attention particularly in the search marketing community because of SEO data it provides. But I was curious to compare the data provided for major news sites. In the table below the news sites are ranked by hostrank. 1 BBC News 7,660.6

Sites 112

Sites News Postrank SEO 112

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

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Course Social Media Press Release Class 102

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

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Hitwise Social Media Digg Survey 124

Laurel Papworth

NOVEMBER 3, 2014

Shares Hiya, I’m running my last 3 Day social media intensive for this year, in December. A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on.

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Social Media Press Release Class Course 69

Laurel Papworth

MAY 6, 2013

Those little “Facebook Share” and “Tweet This” buttons are starting to show real power in the emerging C2C (Customer to Customer) media channels. Eventbrite, the social ticketing site, sold another $2.52 worth of tickets from an average of 11 people who clicked on the shared link. Twitter: @silkcharm.

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ROI Buy Social Media Social Graph 101

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Social Media Workshop Outline. Nine Steps of a Social Media Strategy.

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Class Training Social Media Case Study 85

Hootsuite

JANUARY 6, 2022

The hottest social media trend this fall? Before we go all-in on the “ did I get shadowbanned ” conspiracy theories, it’s important to note that there are a lot of different reasons that social media managers might be experiencing a bit of a drop. Well, I guess it’s back to commiserating with the shadow-ban community.

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Engagement Instagram HootSuite Meme 131

Laurel Papworth

OCTOBER 9, 2012

This article covers: What is a troll, History of Trollling and How Social Media can Fix Trolling (how can society fix trolling, actually). Our women’s magazines that think it’s fine to photoshop young celebrities in damaging positions? Social Media Spotlights Trolls. Social Media can Help Trolling.

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Social Media Communities Crowdsourcing Consultant 111

Hootsuite

SEPTEMBER 14, 2021

After all, the social media network has about 1 billion active users a month. You know how there are always social media accounts pretending to be NBA insiders on trade deadline day? Yes, it definitely helps to get featured in a magazine or a newspaper, or on the television and radio. akamztwenty20. Authenticity.

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How To Authentication Instagram Trends 123

Direct Marketing Observations

MARCH 4, 2010

I’ve been preaching about the importance of video for the lazy obese culture that we promote and have become, with that being said, Mypypeline.com realizes that perhaps the best way to be effective is to have a video site devoted to health and fitness, though the name is odd. This site rocks. Pretty much says it all.

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Social Networking Exercises Sites iPhone 177

Convince & Convert

NOVEMBER 21, 2013

Inspired by the power of storytelling has to cultivate engagement, the company has re-launched their corporate website, “ Coca-Cola Journey ,” as a highly visual, sharable digital magazine. In response to consumer feedback and site data, Coca-Cola made more than 60 tweaks to the site , including adding in sections related to food and music.

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Syndication Curation Social Media News 163

Buffer Social

MAY 11, 2016

Looking for some fresh content to curate and share on social media? At Buffer , we’re lucky to have some data on the most popular blogs that are read, loved, and shared by social media power users. The Top 100 Blogs to Curate for Social Media Power Users. Buffer’s Social blog – 2,691 Feeds.

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Curation Social Media Alltop Hubspot 75

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Book social media course. Social Media Training June 2012. Are you interested in social media?

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Course Social Media Press Release Film 66

Laurel Papworth

JUNE 7, 2016

Are you looking for an intensive social media course for advanced or professionals? On Wednesday 3rd August 2016 to Friday 5th August 2016 I am teaching a social media intensive in Sydney. This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours).

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Course Training Social Media Press Release 40

Adam Sherk

FEBRUARY 28, 2012

To be clear, a large part of any Facebook strategy focuses on newsfeed visibility and on-site promotion through tactics like EdgeRank optimization, frictionless sharing , like and subscribe buttons , Open Graph tags, Facebook Comments and other Facebook Social Plugins. News Sites Not Making Much Use of Static FBML on Facebook Pages.

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News Facebook Case Study Conference 199

Pixlee

MAY 28, 2020

As social media matures, its capability grows as well. Now, businesses aren’t just using social media to connect with customers and drive traffic to their sites. Instead, they are building deeply impactful social relationships on the networks with their community.

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UGC Influencer YouTube SEO 66

Laurel Papworth

JUNE 27, 2010

The early days when someone first joins are when habits, tone and value of the community culture, loyalty and stickiness are going to be set. While I think this is the best online community signup ever, there’s more that you can do to make it easy for Visitors to move to Newcomers in the social network membership cycle.

Communities 76

Communities Social Networking FAQ Technorati 76

Laurel Papworth

APRIL 23, 2012

is a site where journalists can post up that they want to write a story, what the story is about, and then the community funds it. The problem is, you can’t just put your social object up on a social media site and hope people will find it. Like this Spot.US cyclist story. And a tonne of other points.

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Influencer Social Media FAQ Campaign 73

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

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Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

DECEMBER 7, 2015

What’s the secret to building a thriving community on Instagram? And today, I’m going to show you some of my favorite strategies for creating an engaged and growing community on Instagram using some advanced tricks of the trade. A photo posted by Young Entrepreneur Magazine (@foundrmagazine) on Nov 2, 2015 at 7:39am PST.

Communities 60

Communities Instagram Hashtag Engagement 60

Razor Social

AUGUST 10, 2017

Unless you have the right tools to help you out, you’ll lose a lot of time on social media that you could’ve invested in other important work. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience.

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Curation Curata Storify Tools 111

Social Media Strategies Summit

NOVEMBER 14, 2019

With over 610 million members , LinkedIn is the world’s largest professional networking site. As a result, the audience of LinkedIn is different than any other social media site: 50% of LinkedIn users have a college degree, 45% earn at least $75K per year, and 33% of millionaires are on the platform.

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Class LinkedIn Brands Microsoft 100

Laurel Papworth

APRIL 19, 2010

I’m heading over to New Zealand from 12th to 15th May 2010 to participate in social media forum at the Australian Institute of Company Directors Annual Conference. 10.00am – 12.00pm FORUM B: The Commercial Benefits of Today’s Social Networking Platforms. By the way, my article in the AICD magazine.

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Eventful Company Social Media Conference 80

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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Social Media Strategy Consultant Web 2.0 149

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. To find out more about NBC’s efforts I contacted Lauren Bertolini , Social Media Editor for NBC Local Media. Will it work with local news? NBC is trying to find out.

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Digg Marketing News Press Release 166

Social Media Strategery

AUGUST 18, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media Integration in Higher Education Wed, Aug 18, 2010 Miscellaneous , Personal The following is a guest post by Jen Dryer , a current student at the University of Southern Indiana.

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Education Social Media Gov 2.0 Class 135

Mindjumpers

JUNE 25, 2012

Radio Lions: Repellent Radio by Talent for Go Outside Magazine. The FuelBand tracks your activity and converts it into your Fuel, so that anyone who’s active can compare their activity with others on the Nike+ community site. How Air China Used Facebook Check-Ins for Their New Campaign.

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Film Small Business Curation Mobile 168

Janet Fouts

JULY 6, 2010

The magazine is full of the coolest gadgets, the hippest companies and really good information and the website is a vibrant community. The site which recently launched entices a user to enter their name and view their social media influence. Fast Company has been a darling of the geek set since it first launched.

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Company Embedding Influencer URL 126

Idaconcpts

MAY 4, 2011

Way back in August 2010, the social news website Digg.com updated to version 4 – more or less sealing its doom. The site was down for most of the day, leaving people unable to either search it or use it, and very few of the site’s visitors enjoyed the interface and feature changes which came along with the update. An Example.

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Reddit Digg Aggregator Journal 157

Idaconcpts

JUNE 29, 2012

Google+, the social media product of the search behemoth Google, has made several changes recently in an effort to court new users and to continue developing the product as a key social tool. The new additions are meant to make the site more user intuitive, improving the overall experience of those who use Google+.

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Google Flipboard Trends MySpace 160

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

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News Module Widget Facebook 149

Waxing UnLyrical

JUNE 13, 2012

In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. Those things are all great, certainly appealing to me as a woman and a parent, and I follow some of these sites.

Fashion 248

Fashion Aggregator Journal Startup 248

Kikolani

DECEMBER 20, 2013

For example, I’m more likely to trust a review about a social media app from someone who is a social media professional vs. an average user. I have created three app lists so far for social media enthusiasts, reading, and personal finance. This is where AppSocial by Nokia comes in. In Conclusion.

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Banking Review Mobile iPhone 141