What is Earned, Owned and Paid Media? Here are the Differences and How to Use Them
Pam Moore
MAY 9, 2017
Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. Remember the days of simple media and mass communication? The glory days of massive organic reach on Facebook without a solid content, social and conversion plan are dead and gone.
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