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6 Email marketing templates that drive results

Sprout Social

Create loyalty programs and discounts to retain customers. Moriarty’s Gem Store sent the following email to subscribers as a reminder for an upcoming event. Some email newsletters are like mini-magazines, filled with stories, lessons and next steps. Network with influencers and potential partners. click-thru rate.

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10 Best in Class Brands on LinkedIn

Social Media Strategies Summit

TAKEAWAY : Amplify the voices of your employees within their professional communities to more authentically promote your brands. #3 TAKEAWAY : Personal stories of employees and customers can exemplify brand values and drive loyalty from customers who align with those values. #4 3 Best Buy Shows They Have Heart.

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Why Content Marketing Matters To Me And Should To You

Convince & Convert

We have entered an era where every business needs to consider themselves a TV station and a magazine , and the quicker you figure out your strategic content marketing plan, the faster you can use content to drive meaningful business results. Photography magazines. Is Your Company in the Content Marketing Industry?

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. What do you say, and how would you execute the program? Like country clubs of old?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. If you were going to run an ad in a magazine, you would ask about both the psychographics and demographics of the reader so you could target the call to action and message appropriately.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

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Q & A: How to Solve Every Blogging Problem You’ll Ever Have

Viper Chill

The difference is that it may be a lot harder, and take a while longer, to find those 5,000 people and introduce them to your community. Would you see anything about the industry on a magazine stand. This is a really interesting question, especially for people who are managing communities that are attached to larger brands.

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