Oktopost

SEPTEMBER 24, 2019

“I don’t give a damn about my bad reputation,” Joan Jett once sang. In a world where markets, technology, and the news cycle moves faster than ever, your corporate reputation may be the most valuable intangible asset you have. Corporate reputation matters to all stakeholders: investors, employees, customers, and the industry at large.

Reputation 83

Reputation Press Release Airlines Construction 83

The Realtime Report

FEBRUARY 1, 2024

invites new residents with its rich history and dynamic community. Don’t forget to be mindful of issues that might occur when moving , and prepare accordingly. When searching for DC’s local movers , look for companies with strong reputations, positive reviews, and transparent pricing. Washington, D.C.,

Transportation 91

Transportation Real Estate Insurance Patterns 91

Pixlee

APRIL 6, 2020

As competition is picking up, brands are battling it out to create a unique identity as well as remain successful with their community. Moreover, by removing physical distances, they can create a sense of belonging to a digital community. Why do businesses need to build a brand community? Improves communications with customers.

Communities 56

Communities Brands Reputation Authentication 56

Convince & Convert

AUGUST 30, 2011

Reputations become tarnished — this is the way of the world, particularly when an error occurs after a company brand achieves a leadership position or a human being becomes famous. But when the setback is embraced, reputation damage can be ameliorated and in some cases, even reversed. Mistakes happen. Robert Downey Jr.

Reputation 131

Reputation Issues Organization Company 131

Sherrilynne Starkie

APRIL 5, 2018

Another company was failing at getting earned media coverage, despite using reputable newswire services to distribute its news releases. One company had spent more than year updating and promoting its Facebook page, but wasn’t getting the engagement needed to raise awareness of important policy issues.

Social Media 329

Social Media Consultant Resources Curation 329

Sprout Social

AUGUST 21, 2023

In this article we’ll define what AI ethics are, why brands should be concerned and the top ethical issues facing marketers, including job security, misinformation and algorithmic bias. AI misuse or neglecting ethical concerns can result in a damaged brand reputation, product failures, litigation and regulatory issues.

Marketing 90

Marketing Privacy Policies Issues 90

SocialFish

JANUARY 17, 2011

I discovered a link between creating a social open community and a risk management community. But one constant thread is that “reputation management” is now everyone’s responsibility – not just the marketing and public relations personnel. Many view it as the purview of a select group and not an issue involving everyone.

Communities 198

Communities Policies Insurance Groups 198

Small Business Mavericks

APRIL 6, 2011

If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Amazon’s reputation is not based on its brand or its products, which makes me wonder if Google would have ranked higher had product been a criteria. It is not extension of your product’s reputation.

Small Business 93

Small Business Reputation Case Study Press Release 93

Keyhole.co

FEBRUARY 20, 2024

From understanding audience sentiment towards specific campaigns to identifying potential influencers and engaging with their community, social listening on Instagram empowers brands to stay relevant, responsive, and connected in the dynamic world of social media. Well, now you can do this too.

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Instagram Sentiment Reputation Hashtag 52

Sprout Social

OCTOBER 11, 2022

In fact, most US consumers (71%) agree it’s important for brands to take a stand on sensitive issues. Keep growing their coverage of women’s sports, and keep covering issues and discussions around equality in sports. Social and world events impact your presence and community. When should my brand stay silent on tough issues?

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Eventful Social Media How To Sports 115

The Realtime Report

NOVEMBER 21, 2023

This lack of representation is not merely unfortunate, it presents multiple issues in terms of creating effective security protocols and addressing critical vulnerabilities. His influential voice and actionable insights have solidified his reputation as a respected figure in the ever-evolving tech landscape. of cybersecurity analysts.

Organization 91

Organization Industry Engineering Reputation 91

Sprout Social

MAY 24, 2022

Social messaging plays a pivotal role in customer care and brand reputation. Consumers don’t want to wait hours or several business days, they want instant gratification when resolving order issues or asking product questions. It’s time to revamp how your community manager handles interacting with your audiences.

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Social Media Marketing Social Media Management Issues 131

Keyhole.co

FEBRUARY 13, 2024

The users here are socially aware and don’t sugarcoat their feelings, whether it’s political issues or brands. Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. Brand reputation management As a brand, you can’t make everyone happy.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Oktopost

MARCH 26, 2024

How it works B2B organizations, whose primary channel is LinkedIn, need easy ways to communicate with their community in the same place where they manage all of their social media activities and interactions to scale their customer care efforts.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Hootsuite

JUNE 29, 2023

Guidelines help you and your employer avoid behavior that can make you liable for licensing or legal issues. It’s also important for maintaining the brand’s reputation. Avoid ethical issues. Enhance brand reputation. This can attract new patients, enhance your reputation, and increase public trust.

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Guidelines Template Templates Social Media 78

Oktopost

MARCH 20, 2022

The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. With social listening, you can measure and manage your reputation by monitoring brand mentions and seeing how the mention trend changes over time. Monitoring brand health.

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Conversation Sentiment B2B Module 118

Sherrilynne Starkie

MARCH 11, 2013

Add in all the recent high profile media coverage of news stories involving Native Americans and Native American issues, and it’s difficult to see how Bytown Sports failed to foresee any possible controversy over the chosen name. Groups would represent fans, sponsors, partners and other community influencers.

Sports 281

Sports Brands Focus Group Microsoft 281

Ignite Social Media

JULY 13, 2021

Restaurant Industry: Your brand needs to be able to assist customers who were not happy with their experience to retain loyalty and avoid damaging user generated content to go unanswered, thereby damaging your online reputation management. Not ready to talk just yet?

Social Media 210

Social Media Brands Startup Loyalty 210

Buzz Marketing for Technology

AUGUST 1, 2008

Online Communities Build, manage and measure your community successfully. Clearstep is a gathering place for Online Community and Internal Collaboration practitioners to interact, share best practices, and gain access to a much wider range of perspectives on common community and collaboration issues. Remember Me.

Jive 100

Jive Communities Collaboration Policies 100

Dave Fleet

NOVEMBER 8, 2010

Old page: New Page: The uproar has done more than just mire the reputation and Facebook page of the magazine; it has also cost them advertisers as some have apparently pulled their ads in protest. However, five simple steps could have managed this issue down before the crisis unfolded. What would you add?

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Public Domain Issues How To Policies 375

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

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Reputation Chemicals Issues Consultant 125

Keyhole.co

MARCH 24, 2023

This can lead to increased visibility, recognition, and influence within their industry or community. Brands that monitor social media mentions can use this data to quickly identify and address customer issues, offering essential customer support. Here’s an instance when Amazon replied to a user and addressed the issue.

How To 52

How To Sentiment Reputation Hashtag 52

Sprout Social

MARCH 9, 2023

Proud to cross 100 million people designing in Canva and incredibly grateful for our team and global community who brought our wild dream to life. pic.twitter.com/N3M1Rt4RL8 — Melanie Perkins (@MelanieCanva) October 12, 2022 In many companies, there’s a communication gap between the C-suite or leadership team and other employees.

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Skills Template Templates Travel 113

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation? Are you snobby?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

JANUARY 16, 2024

Enhanced brand reputation Monitoring and addressing mentions can help improve your brand reputation. Competitor benchmarking Benchmark your brand’s performance and reputation against competitors to find areas of improvement. This data can then help you make decisions that will boost your brand's reputation.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

SocialFish

NOVEMBER 3, 2010

Your association’s reputation is at risk, even if you don’t use social media. The Rising CCO III , an annual survey of global chief communications officers (CCO) conducted by the global executive search firm SpencerStewart and public relations firm Weber Shandwick, reinforces the potential threat to your reputation via social media.

Attensity 169

Attensity Reputation Press Release Survey 169

Waxing UnLyrical

OCTOBER 2, 2018

After kicking off the discussion with introductions and a reminder of the #MeasurePR chat guidelines, here’s what they and the #MeasurePR community discussed. We, as communicators…particularly as PR professionals…have to be prepared to resist the urge and to be able to explain why. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018.

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Committee Reputation Consultant Guidelines 119

Ignite Social Media

OCTOBER 21, 2020

The program discusses addiction, more specifically our society’s addiction to phones, which is a real issue that I find I constantly struggle with. The entire world changed one of its primary forms of communication when we all started switching over to social media in 2005 or so, and it was a seismic change to society.

Brands 154

Brands Film Issues Social Media 154

Buffer Social

MAY 17, 2023

Collaborating with reputable and influential partners can elevate a creator or brand's image and credibility , increasing audience trust and loyalty. This can lead to a disjointed message and might even damage your reputation. Always carefully vet potential partners to avoid such issues.

Collaboration 93

Collaboration Social Media Project Reputation 93

Later

AUGUST 4, 2021

A “crisis” can be any event that negatively impacts your brand’s reputation — and when they hit, you often have little to no warning. When sensitive issues arise, it can also help to have a revised approval process in place. Is your brand prepared to manage a crisis on social media? Step #4: Workshop Your Response.

Social Media 110

Social Media Policies How To Instagram 110

Ignite Social Media

OCTOBER 13, 2020

Participants were able to send a free box of mac and cheese to a friend, ostensibly to encourage community during the pandemic. Ignorant and Insensitive of Social Issues. COVID-19 is a serious issue that the entire world is facing and not something to be leveraged by a brand for capital gain.

Campaign 106

Campaign Brands Press Release UGC 106

Techipedia: Tamar Weinberg

MAY 19, 2008

After all, not all of the 1,200 customers had scammed the company (and if that tip to Consumerist wasn’t anonymous, I think Sprint would have had some legal issues to deal with). Do you want to focus on reputation management issues to no end because of something that could have been dealt with in better ways?

Reputation 100

Reputation Airlines Digg MySpace 100

Waxing UnLyrical

NOVEMBER 2, 2017

The October #measurePR Twitter chat focused on the issue of gender bias in advertising and how measurement of gender bias can affect PR. A4 Ads that treat women/girls well increase Purchase Intent by 26% and Reputation by 10%. Guest Post by Jen Zingsheim Phillips. link] #measurepr. Angela Jeffrey (@ajeffrey1) October 12, 2017.

Research 193

Research Advertising Questions Communities 193

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

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Creative Commons Reputation Flickr Film 193

Keyhole.co

DECEMBER 22, 2022

Apart from brilliant commercials, they have also developed a reputation for being one of the most iconic and influential brands in the world. They know how to use their products, customers, and reputation to communicate with their audience without appearing pushy or salesy. Following viral trends. Sharing product updates.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Pixlee

JUNE 21, 2019

Micro-influencers are successful because they’ve spent time and effort to build their community of followers from the ground up. This makes micro-influencers very genuine and trustworthy in the eyes of potential customers, adding to your brand’s positive reputation. Micro-Influencers can Create a Global Presence.

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Influencer Collaboration Metrics Reputation 68