How to Create Facebook House Rules or Community Guidelines

Harp Interactive

A Facebook Page is an excellent venue for community building among brand advocates and customers (or potential customers) seeking more information, discounts, insight or customer assistance. Does your Facebook Page have Rules or is it a free-for-all?

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. The true power comes in the form of community.

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. The true power comes in the form of community.

How To Grow Your Facebook Community

Waxing UnLyrical

One that could have a vibrant Facebook community, if they could just get to that point. With eight franchises in two states and many people working at the company, I am not sure if they asked their employees, friends and family of employees to “like” the page.

How to Grow Your B2B Facebook Community

Waxing UnLyrical

Despite its uncertainty in the stock market, Facebook continues to be an excellent way to connect with your client base and potential customers. You don’t have to rely on Facebook’s marketing tools to build a loyal following. We’d love to hear about them!

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Knowing Your Social Community & Why It Matters

Ignite Social Media

Your brand is on multiple social media platforms and posting regularly, but when it comes to engaging your social community, are you giving your audience what they want ? Social media has a very different rhythm than other marketing channels. How does this benefit them?

Are you a community manager?

SocialFish

Are you an association/nonprofit community manager (or association exec with community management newly thrust upon you?). develop the skills to nurture (or troubleshoot) any online community. get to know other people doing similar work and build lifelong friendships!

The Characteristics of A Community Manager

Mindjumpers

Every week, we blog about how to optimize your brand’s social media presence, which tools to use and what the newest updates on the major social networks mean to your brand’s way of engaging with your target group. The Community Managers (CM).

Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. This can be referred to as co-created content marketing. Click To Tweet. Times are changing.

Interview with Community Manager: Jonas de los Reyes from Yahoo!

Social Media Citizens

Jonas de los Reyes is a lead community manager of Yahoo! Jonas has over 10 year experience in online marketing and is very passionate for all things social media. G: How did you build your experience as community manager? G: Where is the best place to build the community?

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How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. You don't have to be Wal-Mart, Best Buy, Amazon, Apple or Target.

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How to Utilize Social Media as a Startup

Socialmedia.biz

In 2017, Wasp Barcode surveyed more than 1,000 startups and found that almost 61% of them were using social media as their primary marketing tool. As a small, community-focused startup, a strategic social media presence can be your next go-to strategy for getting the word out about your brand.

How to Market Banking to Gen Y

Idaconcpts

Despite stepping up their marketing efforts, investment companies claim that they cannot get the attention of Gen Y. Last but not least, showing how to market banking/investment to Gen Y. – How to Market Banking/Investment Offers to Gen Y: Email.

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. When a new potential client contacts us to do business, the first place go to learn about them is the internet.

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How to start and manage your community

Social Media Citizens

A few lessons to learn for the community managers: You have to make it easy for people to follow you You have to become “equal” with people who follow you and know how to transfer the sentiment.

How to Choose the Best Instagram Hashtags

Socialmedia.biz

Hashtags have always been an essential part of marketing on social media, including Instagram. For some users, they are mainly for expressing their thoughts or simply an addition to their caption. In many cases, users click on hashtags that they would like to see more of.

How to Customize your Facebook Page

Mindjumpers

This blog post provides you with some quick guidelines on what to remember when having a Facebook page. Are you ever unsure about what to post on your Facebook page? Relevant content is a key factor to make your brand interesting. It’s a good idea to make a content calendar.

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Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

If there’s one thing you take away from today’s post on content marketing, please let it be this: just because you build it, doesn’t mean they’ll come. Content Marketing: a scenario. But you’re probably not approaching content marketing the social PR way.

How To Use Consumer Insights For Product Inspiration and Development

Ignite Social Media

To produce a product that people want to buy can clearly be a difficult feat or we’d all be bajillionaires (unless you’re this guy ). The tried and true marketing and product development standard is doing consumer insight surveys.

How to Create Content That’s Inspired by Your Community

Ignite Social Media

years since Ignite’s been in the crazy, ever-changing social media business, but one thing has remained the same: Our dedication to the POST Methodology developed by Forrester. The best way to do that? Get eyes and ears in the community! We’d love to get started.

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Do you struggle with having what you think may be the best social media marketing plan on the entire planet yet have no budget to implement? An idea is only an idea if you don’t have the funding, energy or ability to ever execute it. Welcome to the Participation Age.

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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! There is nothing like it on the market today!

How to Create and Use Instagram Quotes in Your Strategy

Later

Contrary to common belief, Instagram quotes are more than just good “filler content.” ” A lot of businesses post quotes on Instagram to achieve their specific marketing goals, like driving more sales and building brand affinity.

How to Become an Expert in Social Media Marketing

Socialmedia.biz

The first prerequisite for becoming an expert in this or any field is to have a passion for learning and a commitment to excellence in building your knowledge, skills and career. If you want to learn how to become an expert in social media marketing, then you’ve come to the right place.

How to Build Thought Leadership Using Social Media Without Bragging About Yourself 24/7

Pam Moore

Thought leadership is important for any person and brand wanting to establish themselves as a leader in a particular industry, niche, specific topic, trade or practice. For brands it can help increase brand equity, brand affinity, grow community and establish brand leadership.

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How to structure glocal communication on Social Media

Mindjumpers

Today we are happy to share her thoughts on Digital Glocalization, based on her master thesis in the field. . My thesis, with the title ‘Digital Glocalization – Strategic Communication on Social Media’, investigates how global brands communicate locally on social media and which challenges glocalization on social media causes. Furthermore my thesis investigates how the glocal challenges could be converted into best practices for global brands. How to.

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How to Build Your Personal Brand to Inspire, Connect and Grow Your Business in 2018

Pam Moore

Or is an investment in my personal brand only needed if I am looking to be some kind of super famous online social rock star or self centered narcissist?” It's natural for us to want to do business with people and brands we trust and who make us feel good.

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How to Manage Issues on Social Media

Mindjumpers

People on Greenland can respond to a thread written in Madagascar within seconds. People are able to find likeminded people, build communities around specific interests, and find inspiration and support within those communities. All content is exposed to thousands of eyes.

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How to Create Content that Inspires, Connects and CONVERTS Lookers to Buyers: FREE Webinar

Pam Moore

It is not driving real traffic to your blog or website. There seems to be a lot of buzz and excitement about your content, yet nobody is buying. Are you ready to solve this problem once and for all? Could it be that you are not creating or publishing content designed to convert?

Content Marketing in a Nutshell – How to Use for Real Business Results

Pam Moore

Communication has and always will be foundational to relationships and success in life or business. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Click To Tweet.

Facebook Marketing Webinar: Change the Way You Think About Marketing Your Business on Facebook

Pam Moore

Tired of spinning your social wheels trying to market your business on Facebook? 6 foundational pillars for success for Facebook marketing for business. How to define, measure and achieve success. How to increase brand awareness, leads and sales.

Your CEO Hired a New Social Media Agency? Here’s How to Partner With them and Not Get Fired

Pam Moore

” Hmmm… this is coming as quite a surprise to you. Just 6 short months ago you were hired to lead the charge with social media. Before you start freaking out, take a listen to episode 241 of the Social Zoom Factor podcast. Need some help with social media marketing?

How to Create a Social Media Marketing Strategy From Scratch

Buffer Social

We were thrilled at the thought of reaching the top of the climbing wall; we had no idea how to get there. I’d imagine that a social media marketing strategy could feel the same way. You know what you want to do and why. It’d help to have a plan.

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Become a Fearless Online Community Leader

The Realtime Report

Become a Fearless Online Community Leader. Online communities are powerhouses of collaboration that demand fearless leaders to succeed. They ask thoughtful questions and respond to comments. Here is how to become an effective online community leader.

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity SMM

Company blogs have become virtually essential, and very powerful, component of digital marketing. In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. 25 Easy Ways to Promote Your Blog by Kim Garst.

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Monday Roundup: Building Your Business Community

Waxing UnLyrical

Having a strong community is one of the most important aspects of business. This week’s roundup includes seven posts that are good reads on both maintaining as well as building your business community. How To Be A Better Facebook Community Manager.

How To Use Customer Insight To Power Your Business

The Realtime Report

How To Use Customer Insight To Power Your Business. Smart companies will use the insights they get from customers in a number of ways; from fixing holes in marketing campaigns to informing product messaging and even developing and co-creating new products.

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How to Master the Art and Science of Content Marketing Creation and Curation

Pam Moore

The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers. Because of this pressure, unfortunately many marketers fall to lazy marketing tactics.

Facebook Advertising 101: Why, When and How to Use Boosted Post Ads

Pam Moore

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? Do you see that cute little Facebook “boost post” button but don't really know how to optimize it? There are definitely pros and cons to using the Facebook boosted post ads.

How to Measure Your Social Media Performance

Rebekah Radice

When was the last time you clicked over to Facebook or Instagram and scrolled through your feed? How did it make you feel? It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. Listen to Earn Trust.