Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms.

Strategy 213

Strategy Klout Marketing Overview 213

Buffer Social

JANUARY 30, 2017

Carlos Gil has been helping brands and businesses successfully develop and implement their Snapchat marketing strategy for years. In 2016, Carlos was listed as one of the world’s top Snapchat marketing influencers by Inc. and a host of other publications. Tying Snapchat marketing efforts to business ROI.

ROI 40

ROI Communities Strategy Marketing 40

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 247

Tools Adwords Marketing Class 247

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Advertising 132

Advertising Marketing How To Education 132

Convince & Convert

JANUARY 17, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. To celebrate, we brought back our former co-host Eric Boggs together with half a dozen of our esteemed past guests into a Google Hangout and then asked you to join. Listen Now. Click the play button to listen here: [link].

Questions 137

Questions Aggregator Banking Hosting 137

Small Business Mavericks

APRIL 3, 2011

» GoDaddy: Good Marketing Or Reputation Problem? Their Super Bowl commercials with scantily clad women have upset some people despite the Web hosts increasing business as a result of the advertising. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick?

Small Business 105

Small Business Reputation Marketing Case Study 105

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Social media has instigated a leveling effect on marketing. While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Convince & Convert

DECEMBER 27, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. 100% of the proceeds from the sales of the book go to the Chief Oliver Foundation , which is dedicated to helping victims of sexual assault heal and to aid community children’s programs. Listen Now.

Survey 167

Survey Social Media Retail Communities 167

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Unfortunately, for every social marketer who succeeds in driving brand awareness, there are ten more who drive people away from their brands. Here are 20 social media marketing errors that send people running, that make them tune you and your company out. Alert: This list is not exhaustive. Over repetition. Over diversity.

Social Media 206

Social Media Brands RSS Publishing 206

Convince & Convert

AUGUST 30, 2013

Jamie van der Molen , Community Manager at Dairy Management Inc. , From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Jamie has always been a communicator, attracted to the fast-paced nature of social media. and Ray Prock , Board Member at Dairy Management Inc.

Social Media 130

Social Media Communities Retail Industry 130

Kikolani

NOVEMBER 2, 2011

Craft your RSS feed content to avoid making it easy for content thieves. Michael Martinez published this post about how scraper blogs exploit RSS feeds like Feedburner by sending out links to blogs on a buy list. It’s useful for traffic to submit your RSS feeds and still encourage you to submit your blog to popular RSS lists.

RSS 165

RSS FeedBurner WordPress Creative Commons 165

Convince & Convert

DECEMBER 6, 2013

This week: From ExactTarget , a free set of case studies called The Power of Digital Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now. Find us on iTunes: [link].

How To 123

How To Apple Hotels Case Study 123

Jon Loomer

OCTOBER 30, 2015

So here is an overview of the 44 tools that make this business go… Here are 44 marketing tools covering Facebook, website, CRM and more that make one business go… Click To Tweet. I’ve been using ShortStack for nearly all of my four years, but previously it was to manage and host my Facebook tabs. I use a lot of tools.

Tools 114

Tools Facebook Marketing Tweetdeck 114

agora pulse

APRIL 1, 2020

Here’s an example of a marketing agency in the Boston, USA area. While the marketing department has grown by 75% over the past two years, its median tenure is only 1.7 “Above all else, we are a community.” Social Media, Marketing & PR Jobs. Beef Up Your Digital Marketing Skills.

Social Media 129

Social Media Social Media Management How To Course 129

Convince & Convert

AUGUST 2, 2013

This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Bryan’s plan is to host live Twitter chats with players and continue to offer other features as the season goes on.

Sports 123

Sports Social Media eBook Blogosphere 123

Convince & Convert

SEPTEMBER 27, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Tampa Bay is not a traditional hockey market, so the Lightning have to work a little harder to get people in the building. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now.

Brands 128

Brands Sports How To MySpace 128

Convince & Convert

JANUARY 24, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. The Weight Watchers site features a Community section with message boards for support, etc. Maybe this year we will see Super Bowl ads that are actually part of an integrated marketing campaign with a strong call-to-action.

Brands 131

Brands Message Boards Training Exercises 131

Convince & Convert

JULY 5, 2013

From Cision , a free online content marketing kit. The RSS feed is: [link]. This week, it has been 20 years since The One to One Future was first published and revolutionized the marketing world. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

Social Media 141

Social Media Brands How To Case Study 141

Convince & Convert

APRIL 5, 2013

The RSS feed is: [link]. Callan spends her time working on influencer relations and integrating social strategies with Sony’s traditional marketing. The Sony social communities are very active, with many users creating content on a regular basis. Jay is the founder of [link] and host of the Social Pros podcast.

NGO 155

NGO How To Team Social Media 155

Kikolani

MARCH 29, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 6 Ways Content Producers Should Adjust to the Latest FTC Disclosure Rules – Don’t worry — disclosure doesn’t need to be complicated or take away from your marketing message. The Resources Mashup.

Mashup 122

Mashup Resources FeedBlitz RSS 122

Small Business Mavericks

APRIL 20, 2011

Let’s see – there’s Facebook, Twitter, LinkedIn, YouTube, and a whole host of other websites that have both a global reach as well as a local reach. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick? So what is meant by social media?

Social Media 156

Social Media Small Business Case Study Press Release 156

Convince & Convert

MARCH 10, 2013

The rise of Twitter was accompanied by the slow demise of RSS and Digg, as the surging popularity of the 140-character kid made many previous pointing and info-gathering technologies unnecessary. As they write on their blog : A Twitter community is just like your workplace or your neighborhood: it’s made of real people.

Twitter 167

Twitter Nielsen Forums Digg 167

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. The RSS feed is: [link]. Listen Now.

Posterous 125

Posterous Social Media Comparison Team 125

Convince & Convert

APRIL 26, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. The RSS feed is: [link]. As Brooks describes it, they have a cross-disciplinary , three-pronged approach: one person from Marketing, two from Communications (including Brooks), and three people from Customer Relations.

Authentication 138

Authentication Nielsen How To Case Study 138

Kikolani

MARCH 15, 2011

The audiences of most podcasts are fanatically loyal to their hosts and absolutely love to listen to each and every new episode the moment it comes out. Credibility and trust are hard things to earn online, but by appearing on a credible podcast where the audience already trusts their hosts, you instantly gain some degree of both!

Travel 130

Travel Hosting RSS Communities 130

Adam Cohen

JULY 19, 2010

If I name dropped them all, it would actually like correlate to a good portion of my RSS feeds , and the weekly chat is a way to interact and answer some questions real-time. Much to their dismay, Marc and Jason have invited me to host the tweetchat this week. Q3) Which tactics have the most impact when combined with social media?

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Convince & Convert

JUNE 14, 2013

From Cision , a free online content marketing kit. The RSS feed is: [link]. “I am not a community manager.” ” Right now, there are three different worlds: marketing and sales, PR communications, and IT. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now .

Case Study 119

Case Study Community building Social Media Skills 119

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Curation 141

Curation Web 2.0 Case Study Social Media 141

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. The RSS feed is: [link]. Listen Now .

Case Study 132

Case Study ROI Social Media Team 132

Convince & Convert

JANUARY 10, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast.

Curation 131

Curation Content Vimeo Yahoo 131

Convince & Convert

SEPTEMBER 6, 2013

This week: From ExactTarget , a free whitepaper entitled The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Listen Now .

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Small Business Mavericks

MAY 11, 2011

If you have a limited marketing budget but you’re ready to start marketing yourself online right now, then this might be a worthwhile free option for you. Ditto if you are a local business person just getting started with your local online marketing. That makes it infinitely more valuable than most free web hosts.

Small Business 150

Small Business Domain Name Case Study Press Release 150

The Marketing Blog

FEBRUARY 20, 2008

10 pm Google Spreadsheets Update: Blessing in Disguise for Marketers… Jump to Comments Web-based productivity tools have been around for quite a while, but their usage and focus has primarily been limited to a very niche audience. A fantastic utility and must add to any marketer’s kitty. Let’s look at the 2 ‘W’s then.

Google 100

Google Web 2.0 Startup Survey 100

Convince & Convert

MARCH 29, 2013

The RSS feed is: [link]. Matt’s first shoutout goes to Megan Berry , formerly Director of Community at Klout , now at RebelMouse. “She probably doesn’t get enough credit for her overall marketing prowess.” Jay is the founder of [link] and host of the Social Pros podcast. Listen Now .

Klout 131

Klout Curation Social Media Analytics 131

ProBlogger

JULY 21, 2011

Talk about a niche market! But then again, I never expected the little website I created to keep friends and family informed about Jerry’s progress to become the largest online community for canine amputees and their people either. This is a guest post by Jim Nelson of Tripawds.com. Tripawds has come a long way since then.

Sites 42

Sites Communities Forums Handbook 42

Jason Yormark

DECEMBER 28, 2009

From old school marketers simply updating their titles to stay with the times, to recent graduates who know how to use Twitter or Facebook. Social media marketing certainly could use some certification to start with. Social media marketing certainly could use some certification to start with. Your post made me laugh!

Social Media 197

Social Media Radian6 Small Business RSS 197

Kikolani

MAY 11, 2012

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 19 Ways to Build Relationships With Blog Comments – Business blogging strategy: use these blog comment tactics to build and cultivate better relationships with your business community. Blogging / Writing.

Mashup 113

Mashup Resources SEO RSS 113