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Instagram Automation Tools, Software, and Tips to Do It Right

Hootsuite

Much of the software that’s used to automate Instagram activity defies network guidelines. However, there are ethical and effective ways to incorporate Instagram automation software into your work. Don’t post unauthorized commercial communications or spam on Instagram. DO: Use search streams to build community.

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‘Tis the Season to Double Down on Social Customer Care (and Protect Your Community Managers)

Convince & Convert

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . Ensure Your Community Management Team Has The Right Software. It feels like it could be a doozy. .

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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Tools to Help Measure: You can track those KPIs using social media marketing tools like Hootsuite, Buffer, Sprout Social , and Statusbrew. For example, if your goal is to build community engagement, you need to identify them first and then encourage conversations with them. Image credit: Twitter Here’s how Sprout Social is doing it.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is the oldest social network in action: private, untraceable human-to-human communication. It really can’t get easier: Shorten links on-the-fly inside Hootsuite Composer with our included Ow.ly You don’t need software to make these links.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are tech products — apps and software — designed to seek out the entire social conversation about any topic you choose. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. What are social listening tools? Find opportunities for authentic engagement.

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The 2024 Guide to Social Media Strategy for Executives

Hootsuite

By measuring your brand sentiment automagically with Hootsuite Insights , for example. This is how Hootsuite Amplify makes setting up and managing an employee advocacy program easy: Show transparency It’s hard to build trust, both personally and professionally. Plan and schedule your posts This one’s easy: Use Hootsuite.

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How to Make Money as a Freelance Social Media Manager

Hootsuite

Community management (engaging with followers, answering DMs and comments). Community management. Many businesses hire social media freelancers to outsource the more time-consuming aspects of social media, such as community management. Some software also provides contract templates. Content creation (photography, design).