Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Akamai Marketing

JANUARY 1, 2015

Case Study #2: Community Driven Product Launch. For tracking and ease, the event and its communication was primarily executed through Twitter using hashtag #DaBusHNL. Apps Case Study Event Marketing Influencers Marketing start-ups Twitter case study event marketing marketing measurement social media strategy'

Case Study 100

Case Study Study Storify Products 100

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. Learn from these methods Learn from Aerie and Glossier’s strategies by bringing user-generated content and community ideas into your social channels for more authentic content. Just ensure you ask for approval before you post.

Strategy 123

Strategy Brands Content UGC 123

Hootsuite

JANUARY 18, 2024

Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? Study up on hashtags and SEO If you’re making amazing content, but no one’s seeing it, it’s going to be hard to hit your social media goals (whatever they may be). and mix broad tags with niche ones for maximum reach.

Social Media 121

Social Media Tips HootSuite Marketing 121

Waxing UnLyrical

MAY 13, 2019

If you’re on Instagram, you could also search for #greenfood: This way you can discover that Green Food Cafe is in Ukraine just like you, and you can study them and size them up, perhaps pay them a visit and learn how they run, firsthand. Identify Relevant Groups, Communities. Create Alerts, Track Mentions. List at #5 below.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Sprout Social

MAY 26, 2022

You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. Consider trending and branded hashtags. Whether branded or trending (or a combo), hashtags can help your TikTok campaigns resonate with existing and new audiences. One study found that TikTok shoppers are 1.7

Examples 142

Examples Campaign Tips UGC 142

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO. Case study: Fantastic Furniture .

Case Study 114

Case Study Marketing Directory Retail 114

SocMed Sean

FEBRUARY 1, 2022

Users could post a square picture, tag a location and people and write a short comment and hashtag underneath it. The art community latched onto Instagram for this reason and as a way to freely circulate their talents. Study Tips on Instagram for Students. Career success starts from schooling and study, and Instagram knows this.

Instagram 162

Instagram Study Influencer Tips 162

Ignite Social Media

JUNE 16, 2016

Father’s Day can be a tough one for community managers. Using the hashtag #JokesFromDad , HH Gregg asked fans to share their favorite dad jokes, with the best submissions being acted out by cute kids in oversized suits and ties. Why It Works: Sometimes, the best content is that which comes from the community.

Communities 60

Communities Tips Content Authentication 60

Convince & Convert

DECEMBER 5, 2013

For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember. Jessica Gioglio is a Social Media Strategist based out of Boston, Massachusetts who specializes in social media content, community engagement and crisis management. According to data from Topsy , there were 1.5 Movember participants!

Case Study 136

Case Study Study Sysomos Crowdsourcing 136

Later

AUGUST 19, 2021

Reach rate is a valuable indicator for brand exposure, while engagement rate can indicate how well your content is resonating with your community. This decline in reach rate could be due to the fact that these mega accounts are less likely to rely on hashtags as their primary source of reach. That’s quite a significant increase.

Instagram 132

Instagram Analysis Hashtag Engagement 132

Sherrilynne Starkie

JANUARY 22, 2019

These include new job alerts, an alumni tool, community hashtags and company insights. Stone Temple published a study that shows a very significant correlation between links and ranking position in Google search. LinkedIn is a crucial platform for businesses. — SS. 3 Links are still crucial for ranking in Google.

Social Networking 150

Social Networking News Aggregator Journal 150

Convince & Convert

DECEMBER 7, 2015

What’s the secret to building a thriving community on Instagram? And today, I’m going to show you some of my favorite strategies for creating an engaged and growing community on Instagram using some advanced tricks of the trade. Grow Using Hashtags and Tags Without Looking Spammy. #We Comment On Your Own Posts With the Hashtags.

Communities 60

Communities Instagram Hashtag Engagement 60

Webbiquity SMM

JANUARY 23, 2024

First, identify the keywords and phrases associated with your brand, including your brand name, product, features unique to your product, brand slogans, hashtags, and common misspellings. A study by Bain & Co. Narrow down the most used hashtags for your brand and industry. This was our opportunity to understand unmet needs.

Sentiment 142

Sentiment How To Analysis Trends 142

agora pulse

SEPTEMBER 30, 2020

One of the recent examples of this comes from @RyanMcCready1 who shared this case study on Twitter, which earned him quite a few engagements and recognition: Twitter threads in action: This is an actual article broken into tweets. Use Twitter threads to share case studies, tutorials, and analysis of recent reports or trends.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Harness the power of hashtags. Do hashtags work anymore? According to 72% of our LinkedIn community , the answer is yes. Case studies.

Strategy 131

Strategy Brands Hubspot Survey 131

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Form communities and discuss relevant news within them.

Types 145

Types Social Media Microblogging Overview 145

Social Media Strategies Summit

SEPTEMBER 23, 2022

Giving leaders a voice on social media can help you build a community. It’s a simple way to educate followers about life on campus while also helping the school reach new audiences through the smart use of hashtags like #thingsthatjustmakesense, which has almost 600 million views at the time of writing. University of Kentucky.

Education 163

Education Examples Content Nielsen 163

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

Keyhole.co

MARCH 7, 2024

According to a study published on Social Media Today , posting more often on Instagram can decrease your engagement per post. The study found that doubling your post rate per day gives you 1.6X Make the most of hashtags When it comes to Instagram, nothing drives content discovery better than hashtags do. more engagement.

Influencer 52

Influencer Instagram Tips How To 52

agora pulse

NOVEMBER 10, 2020

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. Analisa is an analytics platform that uses artificial intelligence (AI) to evaluate social media profiles and hashtags. Study your followers via a social media analytics tool.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

SEPTEMBER 22, 2016

But in order to be successful building a strong community is essential. A dedication to social media engagement , integrating existing communities and using analytics tools are three ways that brands can ensure their Instagram presence remains robust. Leverage User-Generated Content. Our #wahlcutoftheday is from @andyauthentic.

Communities 40

Communities Instagram Bazaarvoice UGC 40

SocMed Sean

FEBRUARY 15, 2022

The hashtag #smallbusiness currently has 25+ billion views on TikTok, so small business owners are using it for brand recognition in new audiences. A study performed by money.co.uk , found the most popular small businesses on TikTok are in the beauty, fashion, and luxury goods industries. billion active users and 2.5+

Trends 147

Trends Strategy Marketing Authentication 147

Webbiquity SMM

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. In addition, a significant portion of social media marketing is engaging with your community. Twitter, on the other hand, uses hashtags to measure trending topics.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Hootsuite

JUNE 28, 2023

Dark social impacts your analytics Past studies estimated dark social was responsible for as much as 84% of all referral traffic. Dark social reaches new audiences Every day it seems there’s a new study talking about Gen Z scrolling social media behind their closed, sleeping eyelids. Source: Hootsuite’s Digital Trends report 2.

HootSuite 120

HootSuite URL Analytics Forums 120

Pixlee

FEBRUARY 8, 2021

Plus, several studies have also found a correlation between prolonged social media use and symptoms of anxiety, depression, and stress. As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. 2: Build a Strong, Inclusive Community With UGC.

Social Media 97

Social Media UGC Marketing Communities 97

Convince & Convert

OCTOBER 30, 2017

In March of this year, Clutch released a study analyzing how medium and large businesses use social listening tools. A social following cannot thrive without a strong community as its foundation, and community is not built by shoving content down people’s throats—it’s built by engaging in conversations. Click To Tweet.

Brands 193

Brands Sentiment Influencer Survey 193

Ignite Social Media

JUNE 1, 2022

A 2019 study conducted by EventMB said that nearly 40% of event planners state that social media exposure is a key metric of event success. Influencers are the new internet stars — they have influence, a network of people, community. Focus on Community Building. A virtual event is a great way to build community and create leads.

Eventful 161

Eventful Social Media Marketing Influencer 161

Convince & Convert

JUNE 11, 2014

It takes time to build trust, and the more you have paid your dues to your community, the more you will find people will follow. To develop valuable case studies for people to gain insight from, 2. To give my community members an enjoyable learning experience, and 3. So, why would I help with them? Well, three reasons: 1.

Campaign 162

Campaign Google Case Study Badge 162

Sprout Social

JUNE 27, 2022

A study from the International Data Corporation found that 75% of senior and influential B2B buyers use online social networks throughout their purchase process. If you look through the hashtag #corporate, you’ll find TikTok videos poking fun at everything from email signature norms to video chat blunders. Source: Semrush ).

B2B 136

B2B Brands Marketing How To 136

Sprout Social

APRIL 6, 2020

Colleges and higher-education institutions have transitioned to virtual learning platforms and also shifted their social strategy to keep students, parents and communities updated on their response to the constantly changing situation. What they studied. Keep the community engaged & updated. Where they work. What they do.

Education 102

Education LinkedIn Hashtag Communities 102

agora pulse

JANUARY 3, 2020

Some 50% of people think brands can become more culturally relevant by being inclusive, according to a recent study by Twitter and IPG. The online study also revealed how 47% of Twitter users prefer culturally relevant brands, compared to 39% of the general population in the United States. Be inclusive, transparent, and philanthropic.

Twitter 129

Twitter Tips Influencer Hashtag 129

Sprout Social

MAY 3, 2022

However, due to strict community guidelines from several social media platforms, and government regulations around the promotion of marijuana products, many brands are having a hard time building their communities. My model was to find creative ways to promote our products without pushing a sale. Weed For Black Women.

Social Media 88

Social Media Brands Content Guidelines 88

Pixlee

MARCH 31, 2020

But app commerce is getting a resurgence on the premise of the community and user-generated content. But that is entirely contingent upon having the right content in place to support those engagements, and ultimately, drive a sense of community. . Community Beyond Purchases. Content, Commerce, and Community.

Retail 57

Retail Engagement How To Hashtag 57

Keyhole.co

AUGUST 18, 2020

Make the Most of Hashtags 10. According to a study published on Social Media Today , posting more often on Instagram can decrease your engagement per post. The study found that doubling your post rate per day gives you 1.6X Make the Most of Hashtags. Have a Profile Picture That Represents You 6. Keep Your Feed Fresh 8.

Influencer 100

Influencer Instagram Tips Hashtag 100

Sprout Social

DECEMBER 6, 2023

Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). For B2B brands, influencer marketing humanizes the appeal of your tool or solution.

B2B 118

B2B Influencer Brands Marketing 118