Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. Like and/or comment to win.

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Examples Social Media Hashtag Instagram 111

Sprout Social

MARCH 24, 2020

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.” Why do a SWOT analysis on social media?

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Analysis Social Media ROI How To 87

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. 1 Social Media Tool Create.

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Buffer Social

APRIL 9, 2019

Only 10% of customer messages are answered on social media. We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Keep reading for the blueprint on how we manage our social media responses : 1,500 customers helped each week.

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Team Social Media FAQ Sample 70

Pixlee

MARCH 31, 2021

The process of browsing content produced by real people has reimagined traditional word-of-mouth marketing and even in-store sampling with the help of photos and videos by actual customers. Alo Yoga showcases Instagram posts from its customer community on-site, with shoppable tags for easy product navigation. Use Unique Hashtags .

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Ignite Social Media

JANUARY 17, 2017

The Super Bowl is … “the Super Bowl” of social media for brands. Usually this is due to purchasing TV ad space, but social conversation in general spikes on this day thanks to over 60 million participating users contributing around 200 million posts, comments, likes and tweets. 1) Trending Hashtag Overload.

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Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? It is not a random set of words, videos or visuals you pay an SEO agency or an intern to create and hope it magically grows your community and generates more revenue. Content is not a silo. Categories / Playlists.

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Template Templates Social Media Content 78

Sprout Social

AUGUST 22, 2022

With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses. Let’s go through a few of the search features that can help you reach your audience, know your competitors and manage your community. Hashtag searches.

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YouTube Features Engagement Hashtag 72

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? It is not a random set of words, videos or visuals you pay an SEO agency or an intern to create and hope it magically grows your community and generates more revenue. Content is not a silo. Categories / Playlists.

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Template Templates Social Media Content 78

Devumi

FEBRUARY 18, 2015

The Devumi blog is chock full of ideas to help move your social media marketing forward. The most successful social media business accounts will be massive, sprawling communities bursting with users, comments, and information. How you can make a bit of sense of all this is through social media data analysis.

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Analysis Data Social Media How To 60

Waxing UnLyrical

JANUARY 11, 2012

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Decide your hashtag. Get your community on board before the tweetathon.

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Organization Tips Hashtag URL 267

Pixlee

FEBRUARY 3, 2021

As social media has become the new way to reach customers, sell products, and get visibility for brand messages, the importance of maintaining or even building a presence online is growing. Of course, the importance of various social media platforms is not always the same. . Are you looking to drive sales or subscribers?

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Instagram Tips Discount UGC 98

Pixlee

JUNE 14, 2021

UGC refers to any form of content created by users/customers and made accessible through social media or other permissioning methods. This content is already out there on social media or your customers’ camera rolls, you just have to find it. Use Hashtags Correctly. There are various ways you can go about this.

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Instagram UGC Apparel Hashtag 52

Audiense

NOVEMBER 8, 2017

In effort to visualize the unseen we decided to analyse a sample of 115,000 users who published content containing relevant keywords or trending hashtags related to Cyber Monday in 2015 and then in 2016. Action : Identify potential influencers and social media channels of interest for this demographic. Age Demographics.

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Sample Samples Discount Influencer 79

Kikolani

MARCH 17, 2015

Life can get crazy… Holidays, trips, family and personal life: There are lots of things that may stand in your way to being consistent with your (and your business) social media presence. Therefore making some sort of social media editorial calendar to keep yourself accountable is a great idea.

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Products Social Media HootSuite Tweetdeck 60

Sprout Social

FEBRUARY 20, 2020

While your brand’s social media team will most likely drive your organization’s listening efforts in a tool like Sprout Social, building a listening strategy that works org-wide requires collaboration. Olivia Jepson Sprout Social Media Strategist. Not all social platforms are created equal.

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Strategy Sentiment Analysis Social Media Management 118

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. It is not a random set of words, videos or visuals you pay an SEO agency or an intern to create and hope it magically grows your community and generates more revenue.

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Template Templates Content Social Media 60

Buzzlogix

MARCH 31, 2017

Unfortunately, few social media marketing teams understand the true value of the platform, especially when sharing captivating pictures translate into engaged followers and more sales. Several social media marketers never even start an Instagram account. Instagram Profile Cheat Sheet: Build Your Community.

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Instagram Hashtag URL Influencer 53

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. It is not a random set of words, videos or visuals you pay an SEO agency or an intern to create and hope it magically grows your community and generates more revenue.

Template 60

Template Templates Content Social Media 60

Audiense

NOVEMBER 30, 2017

Analysing your social community doesn’t just produce interesting metrics. The question is what are you trying to do with social media? The actual size of your social community. How to determine your social market share. First, measure the size of your follower community.

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Sample Samples Metrics Communities 84

Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). Not only does UGC create a considerable amount of reach on social media, but it also facilitates a space for audience engagement.

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Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Nine in ten consumers read reviews before making a purchase, so building review functionality into your community makes sense.

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Examples Communities Brands Forums 228

Pixlee

MAY 11, 2021

When there is a lot of UGC on your site, it improves the site’s trust and authenticity, serves as social proof , and may also increase engagement through people’s comments on other people’s reviews or your blog posts. Pixlee’s UGC tools can automatically find and curate content created by users on social media.

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UGC Content Metrics Apparel 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. How to Get the Most Out of Ambassador Marketing .

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UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. How to Get the Most Out of Ambassador Marketing .

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UGC Marketing Influencer Authentication 52

Pixlee

DECEMBER 13, 2021

Brands are defined more by their community than by who they say they are. A strong brand has an active community of consumers. To build a loyal community that trusts and advocates for your brand, you need to understand what your target audience cares about and give them a place to share feedback. Technology.

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Strategy UGC Brands Apparel 52

Postcron

MAY 27, 2019

Hashtags are also critical, even more so on Instagram than on Twitter or Facebook, and you need to use them a bit differently. Think of hashtags as a catalog system for people you haven’t engaged with yet. Put yourself in their shoes and come up with a list of relevant hashtags that will make your content easy for them to discover.

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Instagram Hashtag Influencer Collaboration 83

Pixlee

OCTOBER 13, 2021

For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone. a series of product launches or free samples for them to feature every month, etc.). No matter your goals and objectives, one thing’s for sure: your marketing needs to revolve around the user. . How do you achieve that?

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Engagement UGC Brands CPM 52

Buffer Social

JANUARY 21, 2019

This week on The Science of Social Media , we’re exploring six powerful psychological biases and how they influence human behavior online. Knowing the factors that affect decisions will help take your social media marketing to the next level. Which, in a sense, makes all marketers aspiring psychologists at heart.

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Influencer Groups Groups Social Media 108

Buffer Social

JUNE 13, 2019

In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. Especially at scale, there is an art to noticing the trends as social media moves. Curology is a good example of a mix of social media content types.

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Later

OCTOBER 29, 2020

Below, we highlight 6 holiday marketing ideas to help you cut through the social media noise and engage with your customers this season: Holiday Marketing Ideas #1: Run a Holiday-themed Instagram Giveaway. Check out our guide to launching a new product on social media for more tips! . Ready to get in on the action?

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Social Media Marketing Instagram Campaign 62

Convince & Convert

JANUARY 27, 2016

Did you ever think that a selfie could help the community? They donated money to Boys & Girls Clubs of America for every selfie posted with their campaign hashtag #selflessie. For every picture hashtagged #selflessie on Instagram during the campaign, Toyota donated $50 to Boys & Girls Clubs of America, up to $750,000.

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Sprout Social

AUGUST 12, 2020

If you’re looking for ways to strengthen your brand and have better conversations with your customers, you need to build a brand community. Brand communities rally your most loyal customers in one place, which is a massive win for any brand. Plus, these communities are fun for your audience to chat with like-minded people.

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Communities Brands How To Forums 142

Sprout Social

MARCH 4, 2020

Do you know what a successful social media product launch looks like? Because no matter what you’re selling, recent statistics note that more and more consumers are discovering and researching new products via social. And it’s no secret why social media is growing as a product discovery channel.

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Products Social Media How To Hashtag 124

Sprout Social

FEBRUARY 22, 2023

This is why social media managers thrive when they embrace a mindset of continual learning and development. Improving your social media marketing strategy requires frequent reevaluation and iteration, and running social media experiments is an essential part of the process.

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Social Media How To Statistics Sample 117

Sprout Social

OCTOBER 24, 2023

This is where social media analytics for LinkedIn comes in. It gives you recommendations on the best time to post and optimal post length to grow your social media engagements. SocialInsider provides detailed post analytics insights to inform your social media content strategy.

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Analytics LinkedIn Tools Metrics 107

Pixlee

APRIL 19, 2021

Drumming up engagement for your brand with a social media contest is possibly one of the most tried-and-true methods marketers have at their disposal. Importance of Social Media for Promotion. Social media has become a fixture of the digital age. Social media is incredibly engagement-friendly.

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