Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. These features allow you to keep Twitter a safe place for your brand and community.

Reputation 130

Reputation Tools Brands How To 130

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Also, the loading time is reportedly slow.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

JANUARY 13, 2022

Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation. Helps establish brand loyalty and grows community. UGC also opens up conversations between a brand and consumer, and this level of brand interaction helps build and grow an engaged community. Acts as a trust signal.

UGC 145

UGC Content HootSuite Authentication 145

Socialmedia.biz

FEBRUARY 11, 2019

In today’s technologically advancing world, social media is transforming the way we share news and information. On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow. Sentiment Analysis. Bridging The Knowledge Gap.

Social Media 88

Social Media Sentiment Analysis Study 88

Sprout Social

DECEMBER 5, 2022

Booktok , for example, has become a flourishing online community. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. Real-time news and information. And during a crisis, real-time news can be a lifeline. Ability to crowdsource.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

JANUARY 18, 2022

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. That’s why being able to understand and unpack brand sentiment in real time is an essential corporate communications skill. .

Skills 128

Skills Sentiment Team Press Release 128

Sprout Social

APRIL 7, 2020

The conversation saw a 9% uptick in overall sentiment; Millennials and Generation Z posted 87% of all positive content posted in March. The conversation sentiment in March hit a high of 50% positive. We also saw an increase in the use of the hashtag #StayAtHome as people encouraged others to help fight against the spread of the virus.

Brands 114

Brands Sentiment Conversation Hashtag 114

Keyhole.co

MARCH 24, 2023

In contrast, untagged social mentions are about general opinions, news, or conclusive statements about your brand. Here’s how a happy Audi customer used hashtags and shared his clicks, which the brand later reposted as social proof. This can lead to increased visibility, recognition, and influence within their industry or community.

How To 52

How To Sentiment Reputation Hashtag 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Every Hootsuite plan comes with Streams that let you track hashtags, mentions, conversations, and competitor activities. With Insights, you can track brand sentiment, emotion, mentions, demographics, and more.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

JUNE 28, 2023

Dark social reaches new audiences Every day it seems there’s a new study talking about Gen Z scrolling social media behind their closed, sleeping eyelids. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Dark social helps you find these powerful sources.

HootSuite 120

HootSuite URL Analytics Forums 120

agora pulse

AUGUST 17, 2020

Number (and sentiment) of your customer support emails. But when you add fewer customer support emails as a supplementary goal, your social media managers are going to be encouraged to develop a more personalized approach, where they will have to engage with the community, address customers’ concerns, and answer their questions.

Social Media 171

Social Media Strategy Marketing How To 171

Sprout Social

APRIL 4, 2023

But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement? Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. One way is through brand advocacy.

Brands 128

Brands ROI UGC Authentication 128

Keyhole.co

DECEMBER 22, 2022

The brand often encourages its followers to share their own stories and experiences, using hashtags (such as #nikefc, #nikewomen, and #justdoit) and other tactics to spark conversations and create a sense of community. By watching their favorite influencers and athletes, their audience is compelled to join the Nike community.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Ignite Social Media

APRIL 17, 2018

Social media is now a massive world full of brand advertising, memes, news, influencers, and even movements to demand social change. What’s the sentiment? Because of how it’s grown, brands should be extremely careful about what they choose to engage with. Who is supporting this movement?

Engagement 87

Engagement Tips Brands MySpace 87

Sprout Social

MARCH 17, 2020

During times of uncertainty, social media is the first place that people go to share opinions, look for answers or follow the news. Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact.

Features 101

Features Brands Library Team 101

Sprout Social

MARCH 24, 2020

What advantages or strengths does your brand boast? (“We have a definitive brand voice and active community”). This means not only measuring hard numbers associated with your brand and business but also feelings and customer sentiment (think: feelings and emotions associated with your marketing). The good news?

Analysis 87

Analysis Social Media ROI How To 87

Janet Fouts

FEBRUARY 4, 2012

Komen made this announcement: “We will continue to fund existing grants, including those of Planned Parenthood, and preserve their eligibility to apply for future grants, while maintaining the ability of our affiliates to make funding decisions that meet the needs of their communities” Supporters of Planned parenthood were excited.

Attensity 126

Attensity Social Media Policies Sentiment 126

agora pulse

SEPTEMBER 21, 2019

This may explain how Tom’s of Maine tripled its community by using micro-influencers and spending $0 on ads. Consumers care more about what’s in it for them, how you are serving the community and why an influencer fits into this. Keep on top of key hashtags on Twitter and remain in touch with follower sentiment.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

This may explain how Tom’s of Maine tripled its community by using micro-influencers and spending $0 on ads. Consumers care more about what’s in it for them, how you are serving the community and why an influencer fits into this. Keep on top of key hashtags on Twitter and remain in touch with follower sentiment.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Proactive Report

JULY 2, 2012

I was recently at the PR News Taste of Tech Social Media Summit in New York City. Trade journals and news sites will be interested in interviews with industry leaders. Get the Twitter Hashtag so you can tap into the people watching the stream of content for that event. Reporting on industry events. Who will be attending.

Eventful 64

Eventful Tips Content Sentiment 64

Hootsuite

JUNE 29, 2023

The good news? You don’t necessarily have to sit back and accept public sentiment. Contribute to your community The best reputations don’t just come from carefully managing your tone and image — they come from offering genuine value to your community and cultivating connections. Run a giveaway or contest.

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

NOVEMBER 19, 2020

Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. BrandWatch is a social listening & analytics tool that helps you dig out relevant data from blogs, forums, as well as social media and news or review sites. Union Metrics. Glean.info.

Tools 98

Tools Social Media Sentiment Price 98

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. Social media monitoring allows you to track hashtags, keywords, and mentions relevant to your brand. You can also filter posts by account, keyword, hashtags, and even location.

Banking 80

Banking Social Media HootSuite Sentiment 80

Keyhole.co

OCTOBER 26, 2022

The good news is, it’s easier to measure your social media efforts than you imagine. Volume and Sentiment 5. Engagement will also let you know whether users like your product or service and most importantly when to launch new products on social media. Volume and Sentiment. Sentiments around your brand.

Metrics 98

Metrics Social Media Tools Sentiment 98

Keyhole.co

APRIL 26, 2023

The good news is, it’s easier to measure your social media efforts than you imagine. Volume and Sentiment The volume metric indicates how much people are talking about your business or brand online. Sentiment shows you how people feel about your brand. To measure sentiment, monitor messages and relevant keywords online.

Metrics 52

Metrics Social Media Tools Sentiment 52

Webbiquity SMM

JANUARY 24, 2017

Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.” 1) TwitterCounter.

Tools 100

Tools Twitter Sample Samples 100

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. I just want to point out that if you search the #digitaldeath hashtag on Twitter you get as much, if not more, derogatory feedback as you do good. Makes sense to me.

Class 233

Class Campaign Klout Influencer 233

Sprout Social

SEPTEMBER 1, 2021

And what’s the sentiment around those conversations? You can uncover new opportunities by conducting in-depth competitor analysis with a share of voice lens. You can uncover new opportunities by conducting in-depth competitor analysis with a share of voice lens. Which brand is dominating the conversations in your industry?

SEO 144

SEO Social Media Metrics Sentiment 144

Social Media Strategery

APRIL 1, 2009

Most of the session leaders did a good job of identifying a Twitter hashtag to track that sessions’ notes, but identifying a willing live-blogger for each session was hit and miss (mine included). I’ll also echo Mike’s sentiments that the camaraderie and the sheer energy of the conference enthralled me.

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? And if you ever want to know the demographics of your hashtag users or account interactors or followers, Keyhole shows you those as well — including the percentage of positive and negative sentiments of your followers. Updated – November 2020.

Analytics 105

Analytics Social Media Tools Price 105

Sprout Social

FEBRUARY 10, 2022

Food for thought: 70% of marketers say that consistent branding is the most important element of building a community and retaining customers. And that’s the challenge: how do you introduce a new identity without losing touch with your existing audience? Your brand name, @brand social handles and hashtags. It depends.

Social Media 117

Social Media How To Press Release Sentiment 117

Postcron

MAY 7, 2020

We’ve listed some goals you might have below, so you can begin by giving this a proper thought: Increase community engagement. Asking questions, using hashtags and posting user-generated-content it’s a great way to make your followers feel interested in participating in your campaign. . Industry news. Generate leads and sales.

Social Media 131

Social Media How To Hashtag Meme 131

Hootsuite

MAY 23, 2023

OwlyWriter will generate a list of post ideas related to the topic: Click on the one you like best to move to the next step — captions and hashtags. Imagine the possibilities: you’ll be able to identify trends, gauge public sentiment, and acquire fresh ideas to incorporate into your strategy. Price: Free!

Tools 107

Tools HootSuite Content Meme 107

Sprout Social

SEPTEMBER 2, 2021

Especially, since business’ top three social media goals (brand awareness, upping community engagement, and increasing web traffic) match all the social media platforms’ makeup. The ability to respond with grace spells good news for your brand as you strive to keep customers around for the long haul.

Retail 98

Retail Social Media UGC How To 98

Sprout Social

MARCH 31, 2020

However, presenting death rates as a “fun fact” with a #TriviaTuesday hashtag is definitely in poor taste. It was never our intention to hurt anyone's sentiments. Social media and community managers serve as the sort of mouthpiece for their respective brands online. The post has since been deleted.

Social Media 135

Social Media Sentiment Examples Issues 135

Webbiquity SMM

JULY 30, 2019

Looking at large numbers of tweets about it over different time frames, it appears sentiment is running roughly nine to one against the new look. Here are a few typical responses (safe for work; there are lots of tweets that use considerably stronger language to express displeasure about the new UI). What Twitter Has Done.

Report 122

Report Twitter B2B MySpace 122