Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Techipedia: Tamar Weinberg

APRIL 7, 2014

The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. A new survey shows that the internet is edging out doctors as people’s primary source of information on clinical trials. Reduce overall costs.

Research 194

Research Pharmaceuticals Social Media Tools 194

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

Engagement 103

Engagement Tips Loyalty Metrics 103

Waxing UnLyrical

JUNE 24, 2019

In fact, a new survey from Uproar PR found 72% of people prefer micro-level social media influencers. The micro influencer is often more motivated to share knowledge and relevant information with their community. Consider STEM professionals, who regularly share issues and wins in forums with their tribe.

Influencer 237

Influencer Authentication Survey ROI 237

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 40

Communities Strategy Forums Project 40

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Small Business Mavericks

APRIL 20, 2011

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? Conduct a little survey and choose the sites that have the most potential for helping you grow your business where you want it to grow.

Social Media 156

Social Media Small Business Case Study Press Release 156

Webbiquity SMM

DECEMBER 21, 2010

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool.

Social Media 191

Social Media Research ROI Technorati 191

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Sprout Social

AUGUST 2, 2022

And brands also have the ability to interact with their audiences in real time, building community by asking and answering questions. Gaming and community content. If you have more than 1,000 subscribers on the platform, you have access to YouTube’s Community tab, which allows you to carve out a dedicated forum for your audience.

YouTube 137

YouTube Trends Strategy Content 137

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience? Why does brand experience matter?

Brands 111

Brands Sentiment How To Analysis 111

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Keyhole.co

JANUARY 16, 2024

Today, Social Media Listening tools like Keyhole let you gather vital metrics such as how often your brand or your competitors are mentioned. With the aid of social media analytics tools , collecting this data is now a breeze. 4 Benefits of social listening for competitive analysis 1.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Social Media Strategery

APRIL 27, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Government Use of Social Media – “In Addition to,&# Not “In Lieu of&# Tue, Apr 27, 2010 Government 2.0 community? Government 2.0

Gov 2.0 126

Gov 2.0 Social Media Web 2.0 Statistics 126

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. So, monitor customer reviews on your social media channels, third-party sites, and search engines.

Reputation 59

Reputation Brands Construction How To 59

Social Media Strategery

MAY 6, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media What Kind of Impact Has Social Media Had on Your Organization? community who have experienced similar frustrations. Home About Me Speaking Legal-ese My Team Gov 2.0

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? Image source. million members today.

Examples 228

Examples Communities Brands Forums 228

Razor Social

JULY 5, 2018

Being social with someone online is not all about broadcasting content out on social media channels. That’s as social as it gets. Build a community. He told me how rankings for his website increased when he implemented a forum where people could ask questions/interact. A simple survey tool is Qualroo.

Survey 98

Survey YouTube Forums Types 98

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Here are ten social media tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts. You can use the many applications that Facebook offers, so that others can answer questions on a survey, have discussions on the forums, and/or have notes to bring awareness to a topic.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Idaconcpts

DECEMBER 15, 2010

The use of social media. Proper social media development isn’t about aggressively advertising your product or business. Targeted social media use as well as general use of social media is a great combination push pull strategy. Establish active forums. Surveys and polls.

Press Release 151

Press Release Strategy Forums Marketing 151

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation. Is this the future of agencies?

Social Media 125

Social Media Case Study Strategy Study 125

Buzz Marketing for Technology

JUNE 27, 2008

online communities. social media. International Forum on Enterprise 2.0: International Forum on Enterprise 2.0 Social Enterprise: Interview with 7thFloor Magazine. BlackBerry. boris mann. change management. citizen journalism. Clay Shirky. collaboration. Collaborative Technology. collective action.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Convince & Convert

JULY 1, 2014

ReadyTalk defined the following: Increase lead generation Build a community of engaged customers Solicit product feedback from customers Increase sales effectiveness through customer referrals Increase “marketing with customer” tactics such as guest blog posts, case studies, testimonials, etc.

Case Study 164

Case Study Brands B2B Marketing 164

Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

Video 91

Video Film Content How To 91

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Sprout Social

FEBRUARY 13, 2019

Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs. But social—unlike most communication channels— offers an equally, if not more effective solution. The answers to these questions reach beyond brand and even marketing.

Authentication 101

Authentication Analysis Sentiment Tumblr 101

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Proactive Report

AUGUST 7, 2010

Active Twitter users are three times more likely to impact a brand’s online reputation via Tweets, blog posts, articles and product reviews than the average consumer, according to a new survey by Exact Target. Active Twitter users blog, post reviews, comment on news stories and participate in discussion forums.

Activities 110

Activities Twitter Syndication Forums 110

Proactive Report

JUNE 1, 2010

What might raise a few eyebrows is this finding of the iVillage and SheSpeaks survey Women and the Digital Path to Purchase : 50% of women are fans or followers of grocery, health/beauty or household product brands and the stores that carry them. 19% who follow a superstore via social media. . 36% follow a food/beverage brand.

Brands 82

Brands Message Boards Flickr Forums 82

Kikolani

DECEMBER 22, 2015

Comb the web for forums related to your product or service – what are people talking about? Check out your competitors’ social media pages and blogs – what are popular topics of conversation? And, as a minimum, get plugins for sharing on social media, for conversations, and for Yoast. Here’s how you find out.

Content 100

Content Real Estate Marketing Survey 100

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. Social Media Examiner’s Live Blogging Q&A. Also, it’s not all about what you do on your site or your social media. Share it here!&# and link to your post.

Questions 167

Questions WordPress Postrank Blogger 167

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Sharing on more than one Social Media channel. . Now when you write an article, you share it on all of your social media channels of course.

Strategy 93

Strategy Content Marketing Influencer 93

Convince & Convert

JANUARY 3, 2024

The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. The survey was fielded during July and August 2023. Social media platforms offer a valuable space for B2B influencers to connect, collaborate, and share insights.

B2B 140

B2B Research Influencer Marketing 140

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Explain to the folks at home why your company is called Argyle Social.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Explain to the folks at home why your company is called Argyle Social.

B2B 120

B2B Software Social Media Survey 120