Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. Over the last 13 years they raised $75M for breast cancer research. That's when the messaging really started to spread like widefire.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Buzz Marketing for Technology

JUNE 27, 2008

Research Resources. Google Books - This beta tool from Google is a great way to locate books and research material on every subject imaginable. Other site features include a blog and a community forum. Intute - This free online service offers an enormous database of reliable resources for students and researchers.

Resources 236

Resources Netvibes Library Message Boards 236

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. Brandwatch is a social listening & analytics tool that helps you dig out relevant data from blogs, forums, as well as social media and news or review sites. Then Keyhole might be exactly what you need. Best of all?

Tools 52

Tools Social Media Sentiment Price 52

Techipedia: Tamar Weinberg

MARCH 12, 2009

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

JANUARY 21, 2014

The study is called “ The structural virality of online diffusion ,” a team effort by Microsoft Research and Stanford University, led by Sharad Goel. More importantly, the team of researchers didn’t find a single example of a “supercritical diffusion process.” Instead, we need to focus on retention.

Study 167

Study Social Media Forums Case Study 167

Keyhole.co

NOVEMBER 19, 2020

Not only does the tool allow you to track mentions (customer conversations) across social media, blogs and forums and oversee your overall brand health, but it also equips you with in-depth competitor insights. Then Keyhole might be exactly what you need. Best of all? Ready to test Keyhole for yourself? – Start a Free Trial. BrandWatch.

Tools 98

Tools Social Media Sentiment Price 98

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. CourtneyM This is a great review of the Forrester Research. link] jaybaer Absolutely.

Social Media 147

Social Media Strategy Influencer Social CRM 147

ProBlogger

JUNE 8, 2012

However, the interactions you have on these popular social sites can also serve another major purpose within your business—providing the market research necessary to uncover your audience’s hidden pain points. Within your niche, this might be Facebook or Twitter—or it might be a forum, message board, or chat site.

Forums 39

Forums Research Social Networking Issues 39

Viper Chill

APRIL 26, 2010

Research other fan pages to see what those Facebook users are not getting elsewhere and give it to them. That means setting aside time to answer community questions, point people to resources, and find ways to be useful to your audience – whether that’s educating or simply entertaining them. Use Twitter as your company office hours.

Social Media 80

Social Media Strategy Digg Forums 80

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Viper Chill

AUGUST 25, 2011

Even though there are thousands upon thousands of micro-niches and active communities discussing the most peculiar topics, there’s still only room for a handful of ‘rockstars’ to emerge from each of them. It’s really about having an impact on your own niche community, however small or obscure it may be.

How To 79

How To Influencer Technorati Forums 79

Convince & Convert

JANUARY 12, 2016

What is it that you can do with these plugins and then create something like a forum or something where you can perhaps use these technologies to add value somehow. Is it more of a focus, as you mentioned, Jonathan, on those internal communities, on the message boards and the forums? Is it something else?

B2B 60

B2B Social Media eBook Consultant 60

Techipedia: Tamar Weinberg

APRIL 28, 2010

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. And now there are Community Pages! Who the heck needs it?

Facebook 277

Facebook Issues MySpace Privacy 277

Webbiquity SMM

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine?

Statistics 219

Statistics Research Social Media B2B 219