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How to Leverage a Community of Passionate Fans

Convince & Convert

Jake explains that the outdoor recreation department is huge for Gamin, and Jeff speculates that the people who are a part of the outdoor recreation community are extremely serious about their hobby, which makes them very special customers for Garmin. in 2012 for television, digital, mobile, print, magazines, and outdoor.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Magazine reading time down 77.5 Everything is being driven by mobile. Before 2005 this would have included customer magazines, flyers or newsletters. A balanced communications strategy is going to maximize the return on investment. This means posting stories and managing conversations to keep the community engaged.

Marketing 199
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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

Triberr is a community of bloggers that provides an easy way to find and share great content. You can then share that content with your audience across multiple channels, including your social media profiles, your newsletter, blog, website, and even a mobile app if your business has one! Feedly – Create categorized content feeds.

Curation 111
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Social Spotlight: VSCO’s #BlackJoyMatters Shows Social Issues Through a New Lens

Sprout Social

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. Black communities have always been cultures that thrived amidst struggle, experienced joy and prevailed through creative expression — we’ve simply neglected to wholeheartedly express this side of the coin.”.

Issues 133
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10 Best in Class Brands on LinkedIn

Social Media Strategies Summit

The results, which showcased employee development and mobility, were shared on the company’s LinkedIn feed in a simple, yet eye-catching graphic. TAKEAWAY : Amplify the voices of your employees within their professional communities to more authentically promote your brands. #3 3 Best Buy Shows They Have Heart.

Class 100
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Find Great Apps for Your Nokia Lumia Phone with AppSocial

Kikolani

One of the things I find is missing about mobile app stores is the ability to find suggestions from people you know and trust. In case you’re not familiar, Zinio is the best app for reading magazines on your mobile. Sure, an app may have 1,000 reviews, but you don’t know who these people are. Creating Lists.

Banking 141
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Social Media Engagement: 5 Revamped Tricks for Brands

Pixlee

Social media engagement is a critical indicator of health for community-driven brands. Source Authentic, Community-driven Posts. Morphe Brushes showcases community posts from their top influencers and everyday customers on their social posts to create authentic connections with their audience.