Social Media Strategies Summit

JANUARY 5, 2022

When done right, Instagram marketing can benefit your small business in several ways. Many marketers make the mistake of jumping straight to the content creation process. Here are some examples: To nurture an online community. For instance, SEO could be a core content pillar if you run a digital marketing agency.

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Small Business Instagram Platform How To 204

Pixlee

JANUARY 20, 2022

Among the many niches of influencer marketing , esports is one of the areas that’s gaining traction. Currently, the global esports market is valued at $1.08 Can Non-Endemic Entrepreneurial Brands Use Esports Influencer Marketing? If that is Gen-Z males aged 18-34, esports influencer marketing is your best bet.

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Influencer Brands Marketing How To 82

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel.

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Influencer Trends Brands UGC 75

Pixlee

MAY 28, 2021

Travel, fashion, cosmetics, fitness: what do these industries have in common? It is easier for a fashion or sporting goods company to think and decide what type of content to post. Use Contests to Engage your Customers & Community. UGC can be a powerful tool to create a compelling emotional connection on Instagram.

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Instagram Insurance UGC Brands 83

Pixlee

AUGUST 21, 2020

Your brand exists in a world of diversity, and it’s time for your marketing to reflect this. To get started, review your current marketing content to see which groups aren’t being represented. Create Social Media Contests to Engage your Whole Community. Tap into your Existing Community of Engaged Fans.

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Brands UGC How To Hotels 93

Pixlee

MAY 4, 2018

Brands are experiencing a paradigm shift as they move away from traditional marketing techniques and towards a more seamless omni-channel experience. User-generated content (UGC) has been at the forefront of this discussion as shoppers actively seek out brands that provide a personalized, transparent, and authentic experience.

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UGC Review Apparel Products 40

Pixlee

APRIL 2, 2019

Crafting a marketing strategy that is both flexible enough to allow for agile shifts within the organization, while retaining rigidity that the whole team can align with isn’t an easy task. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty. Ride the Wave of Emerging Trends.

Strategy 59

Strategy UGC Hotels Marketing 59

Socialmedia.biz

JULY 8, 2020

Social media marketing is way more than posting a pretty picture and watching the likes roll in. Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. If you’re trying to get customers to rally around your brand and help promote your products, implement a community hashtag. What’s more?

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Social Media Tips Hashtag UGC 179

Pixlee

JANUARY 4, 2019

With brands like Kylie Cosmetics and Fashion Nova leveraging young influencers to skyrocket to enormous valuations overnight, it can sometimes seem like the whole world of social media influence stops with millennials and Generation Z. Here are three tips for using influencer marketing and UGC to reach baby boomers.

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Influencer UGC Marketing Review 61

Pixlee

JULY 3, 2019

Top brands are leading the way by utilizing the latest technology to market their content. For instance, Under Armour developed an AI program that scanned visitors of the NYC Fashion Week to discover the guests who were the least dressed up. In today’s market, customers want to be heard.

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UGC Brands Apparel Content 59

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. If this visual marketing platform is a key element of your brand’s strategy, read on for some inspiration from the top 10 brands on Instagram right now. #1

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Instagram Brands UGC Travel 139

Pixlee

OCTOBER 13, 2021

No matter your goals and objectives, one thing’s for sure: your marketing needs to revolve around the user. . For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone. Reshare user-generated content (UGC). You need to be on your toes at all times to adapt to it.

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Engagement UGC Brands CPM 52

Later

FEBRUARY 15, 2021

Plus, brands can now partner with influencers or creators to tag products directly in influencer marketing posts, opening up even more opportunities for users to discover and shop products. Collect and Share UGC. Take sustainable fashion brand @alohas “Looking For Shoes in Black?” 3: Collect and Share UGC .

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Instagram UGC How To Curation 90

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

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UGC Content Instagram Hashtag 60

Pixlee

JULY 14, 2021

It’s no secret that user-generated content (UGC) is a valuable marketing asset to build trust in your brand, drive sales, and broaden your customer community. But, did you know you can also use UGC to improve your Net Promoter Score? Here’s how: NPS & UGC: How They Relate. 4 Ways to Use UGC to Improve NPS.

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UGC Apparel Content Hashtag 52

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.”

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Social Media UGC Reddit YouTube 98

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . If you’re interested in extending social selling to your site, Pixlee allows you to collect, publish, and tag UGC in shoppable website widgets.

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Social Media Video Content UGC 52

Pixlee

JULY 7, 2020

A process previously handled entirely by the marketing team, 2020 has demanded that brands become more community-focused , even in brand communications. As it turns out, they can teach us a lot about flexibility, community, and creating a brand in uncertain times. . Michaels Craft Stores. Revel Nail.

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Brands UGC Communities Class 57

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. With a growing user base and consistent trends brands can capitalize on, this app is already a hot topic for marketing in a variety of industries.

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Campaign UGC Hashtag Influencer 52

Sprout Social

FEBRUARY 27, 2020

but B2B social marketing comes with a set of unique challenges. Take Adobe, makers of the cloud-based software suite that creatives across the globe rely on to bring marketing, advertising, photography and videography work to life. UGC can mean many things, especially in B2B. We’ve said it before (and we live it every day!),

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UGC B2B How To Software 77

Ignite Social Media

FEBRUARY 27, 2017

In the world of social media marketing, it’s a misconception that we’re always hidden behind our computer screens scouring social channels 24-7. Most recently, our team braved the Blizzard of 2017 and ventured up to the Big Apple for our client, Go Red For Women, where we covered the Red Dress Collection Fashion Show presented by Macy’s.

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UGC Aggregator Fashion Eventful 60

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. However, with over 2 million brands leveraging this platform for marketing, it’s challenging to stand out from the crowd.

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Instagram UGC Hashtag Guidelines 52

Convince & Convert

MAY 30, 2013

Many of the images are editorial, meaning that they’re not far from what you might see on a fashion blog, or in a magazine. This is especially strategic for fashion and beauty brands, as customers can see things like apparel and makeup on real people versus models, allowing them to judge things like fit and learn styling tips.

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Apparel Fashion UGC Campaign 133

Keyhole.co

MARCH 7, 2023

This can help you tailor your content and marketing strategies to better appeal to your audience, leading to increased engagement and success on Instagram. They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Keyhole.co

OCTOBER 30, 2023

Burger King’s marketing strategy generates a lot of buzz across their social media platforms, leading to high engagement and ensuring the brand is always at the forefront of people’s minds. Let’s take a closer look at the key features of their online marketing strategy. And it works! Take this tweet from 2020 , for example.

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Engagement Social Media Strategy Meme 52

Pixlee

JULY 11, 2019

Monetizing content can be a challenge for social media marketers. While engagement on social media is important for brand affinity, it’s even better when social media marketing can be directly tied to sales. With Instagram now shoppable, the app is moving from a common social media outlet to an indispensable marketing tool.

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Features Brands UGC ROI 58

Pixlee

FEBRUARY 3, 2021

Through influencer marketing , the brand partners with athletes, adventurers, and photographers of different backgrounds to inspire outdoorsy fans on social media and engage with its target audience. This works wonders because unlike typical branded ads, influencer marketing is far more subtle. 2 User-generated Content Is Key.

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Instagram Tips Discount UGC 98

Later

MARCH 30, 2020

Instagram is one of the best social platforms for growing a community, promoting your products and driving sales. We wanted to take our best time to post analysis further, so with the help of influencer marketing platform Fohr, we discovered the global best times to post for PST, EST, GMT, and AEDT! New York: 11:00am EST (16:00 UTC).

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Statistics Social Media Marketing Instagram 67

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly.

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Campaign UGC Content Tourism 43

Pixlee

MAY 21, 2020

With shifting budgets, content changes, and messaging rifts, marketers have had to embrace agility. And while many budgets have been shifted online, paid social has remained an interesting indicator of the state of marketing. Although people are spending more time online in 2020, marketers social budgets are changing.

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Sentiment B2B HootSuite Retail 95

Sprout Social

JANUARY 19, 2023

And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. But the metaverse isn’t a utopia.

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Brands Avatar How To Privacy 117

Later

MAY 6, 2020

From leveling up your posting schedule to taking part in challenges, and optimizing your hashtags, the creative ways to gain followers and build a TikTok community are endless. For example, Later’s Head of Content Marketing Taylor Loren has over 3M views on her TikTok candle tutorial video. Content really is king on TikTok.

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How To UGC Hashtag Trends 86

Later

JUNE 12, 2019

To help spark some creativity, we’re looking at 7 strategies for what to post on Instagram when you’re fresh out of ideas, as well as tips for keeping your filler content on-brand: What to Post on Instagram #1: Share Highlights From Your Community. What’s really great about this strategy is that your posts can be about anything.

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Instagram UGC Feed Feedly 73

Pixlee

NOVEMBER 15, 2016

Social media marketers are often encouraged to develop and curate user generated content, but what is user generated content and why is it important? Integrating UGC into campaigns has become a popular -- and inexpensive -- way to develop brand awareness and loyalty. Why should your brand utilize user generated content marketing ?

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Content UGC Loyalty Nielsen 41

Sprout Social

JUNE 23, 2021

Create a sense of community through user-generated content. Sharing user-generated content in the form of reviews and customer photos represents a brilliant way to both engage your customers and build a much-needed sense of community among your buyers. Chances are there are tools in your marketing stack that can help here.

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Strategy Policies Resources Loyalty 126

Sprout Social

JULY 6, 2020

However, as God-is Rivera, Twitter’s Global Director of Culture and Community, recently wrote: This is not a fad or a ‘moment.’. This community wants to know that you’ll show up for them even when it’s not popular to do so. How can we be there for those in our brand’s community who are looking for support or resources from us?

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Strategy Social Media Organization Education 145

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. That stands true in marketing as well as life. Distinctive Branding. Final Thoughts.

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Apparel Marketing Hashtag UGC 42