Communities Fair Use Marketing Virtual World 
Buzz Marketing for Technology
JUNE 27, 2008
Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. Respect copyright, fair use and financial disclosure laws. IBMers should not use these media for covert marketing or public relations.
Buzz Marketing for Technology
JUNE 27, 2008
However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. Today, you will find Communications and Marketing majors heavily involved in learning to use new media to their advantage.
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