Communities Facebook Groups Message Boards 
Jason Yormark
JULY 22, 2009
While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.
Webbiquity SMM
MARCH 30, 2012
With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. Find relevant groups on Facebook and LinkedIn.
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Webbiquity SMM
NOVEMBER 2, 2010
With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Social Events (e.g.,
Buzz Marketing for Technology
NOVEMBER 10, 2008
They harnessed blogs and message boards – “be very careful if you are trying to sell them – must be a very genuine conversation†Went to breast cancer blog sites – tried to give relevant information and how they can join in National Breast Cancer Awareness day.
Techipedia: Tamar Weinberg
MARCH 12, 2009
In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy.
Social Media Strategery
JUNE 1, 2013
According to new research released today by Cramer-Krasselt ( disclaimer: I work there ), more than 75% of lower-middle income moms are more likely to identify themselves as part of a new group called the “Hard-Working-Class. These are people, specifically working moms, who don’t identify with the any of existing consumer segments.
Diva Marketing Blog
NOVEMBER 6, 2014
As a not-for-profit, mission-based health system affiliated with the Evangelical Lutheran Church in America and the United Church of Christ, Advocate contributed $661 million in charitable care and services to communities across Chicagoland and Central Illinois in 2013. Would you explain the concept for the Diva community?
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