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TikTok Stories explained: How to make the most out of 24 hours

Sprout Social

TikTok has been quietly rolling out and expanding TikTok Stories–short, segmented videos that serve as TikTok’s answer to popular story features on Facebook, Instagram and Snapchat. Your story will be featured as an in-feed post with a story tag in the top left corner. TikTok Stories live on your profile within your standard feed.

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What vertical networks mean for the future of social media

Sprout Social

Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. Every day people are taking their posting habits away from main feeds and into more private options, like subreddits and Facebook Groups. — Twitter Communities (@HiCommunities) January 5, 2022.

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Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Facebook algorithm values.

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. million Facebook: 15 million YouTube: 17.6

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7 steps to a successful social media video marketing strategy

Sprout Social

The video can not only be used in Facebook as a feed post but can also be promoted as a social ad. Older platforms like Facebook offer several types of videos while newer ones like Snapchat and TikTok rely heavily on one format. Landscape feed. Portrait feed. Planning the shoot for optimal filming.

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The Dos and Don’ts of Going Live on Social

Ignite Social Media

Social platforms like Facebook, Twitter, and Instagram offer the option to go live. This can be used to promote events, give an inside look, run a live sweepstakes or show your community what is happening in-the-moment. DO Let Your Community Know. The “live” feature can be a very helpful tool for brands to utilize.

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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. The For You feed is what makes TikTok so addictive. While Facebook and Instagram are built around the social graph (who you know), TikTok is built around entertainment (what you like).

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