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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Upcoming Events. I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

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The Pros and Cons of Social Media

Ignite Social Media

Colbie Caillat, for example, was discovered on MySpace. Social media can also connect people with information about fundraisers, give them access to mental health resources, or allow for greater overall community involvement, all from a location that consumers already engage with regularly. Creative Opportunities. Cyberbullying.

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It’s Time to Own Your Social Community

Convince & Convert

The days of the leased social community are fading, and it’s time to re-embrace owned social. Before the rise of MySpace and Facebook and Twitter and Tumblr, the “original” social media was created in the unglamorous yet impactful world of discussion boards and forums. Thus, the trend pendulum (the trendulum?) It was the best of times.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build community platforms around real communities of shared interest. Experiment with Flickr and/or YouTube groups to build media for specific events. Marvel Comics raised my impression of this with their Hulk statue Flickr group). Consider the value of hiring a community manager. Improve customer retention?

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. to increase visibility in the online community. Join relevant groups and join in the conversation. Get the word out about specials and events. What’s your goal?

Industry 231
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Book Review: Social Media Marketing

Webbiquity SMM

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Social Events (e.g.,

Review 152
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Top 10 Powerful Moments That Shaped Social Media History Over the Last 20 Years

Buffer Social

My first profile was on Myspace , my first friend was “Tom from Myspace,” and my first post was something like, “Myspace is awesome!” Community Support during World Tragedies. Community Support during World Tragedies. Do you remember your first social media profile? Miracle on the Hudson.