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Social Media Chat Tuesday, July 21st

Adam Cohen

blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice. Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Do your customers have a need for community, convenience, or collaboration? The CMO will also want to know the data.

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I Will Not Write About Old Spice

Adam Cohen

Mpace I will not comment about anything Old Spice – f'ing brilliant [link] adamcohen lol – Thanks Mike blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice.

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Bain Capital Ventures Launches an Innovation Center | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Bain Capital Ventures Launches an Innovation Center Written on July 13, 2010 by Justin Levy in community , entrepreneur , innovation , networking 1 Comment - Leave a comment! Thanks for taking time out of your day to come hang out here!

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The Growth of Demand Discovery

Justin Levy

During the Discovery phase the brand lets go of the conversation and hands it to the community. and direct traffic to the brand’s web site or retail store. The website can also be substituted or in conjunction with a retail outlet. Talk about your progress, what your creating, create a community of believers.

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People, Brands, and Social Media at the Orsm09

Josh S Peters

Brunton has had a Twitter account for over a year and recently have picked up the pace and have been engaging their community more through it. Their Twitter stream is broadcast on their home page and a they have a FaceBook Fan Page that they use to distribute information about products and to communicate with their fans.

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Social media and the outdoors? Only at the ORSM09!

Josh S Peters

As previously mentioned I’m on a hunt for Social Media at the OSRM09 (Outdoor Retailer Summer Market) and let me tell you… I found it! Learning from your customers and how they use the products, how it fits into their lives and through these types of communication the brand is growing. So far the ORSM09 has been great!