Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow As I wrote on Brass Tack Thinking, I have the chills. is my vote.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. If you were going to run an ad in a magazine, you would ask about both the psychographics and demographics of the reader so you could target the call to action and message appropriately.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Social Media Strategery

AUGUST 18, 2010

Company promotions and advertisements were broadcast through television, magazines, billboards and the occasional internet banner. Community Manager at Radian6 @VargasL [link] Jennifer Dryer I’m glad you appreciate this as a student’s perspective. Lauren Vargas Sr. The Whole. : Heroes At the Gov 2.0

Education 135

Education Social Media Gov 2.0 Class 135

Techipedia: Tamar Weinberg

MARCH 12, 2009

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. I just think that the *active* cruise community is definitely a bit disappointed.

Brands 133

Brands Message Boards Travel Forums 133

Justin Levy

JULY 6, 2010

Magazines : I subscribe to a healthy number of magazines (affiliate links): Fast Company , Inc. Also, besides the magazines that I already subscribe to, occasionally I pick up another magazine based on an interesting article or feature. In case you’re new around here, I share reviews of most of them.

RSS 216

RSS Overview News Journal 216

Convince & Convert

MAY 13, 2010

Every company is its own TV station, magazine, and newspaper. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Not sure who came up with it originally) Social media changes the relationship between companies and customers from master and servant, to peer to peer. social media is not to blame.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Social Media Strategery

DECEMBER 30, 2008

In 2009, I’m going to move reading back up my priority list and start dedicating time each day to my Google Reader, my stack of unread books, magazines, and Twitter stream. Having done this work (online communities, collaboration, user-created content, etc.) became the first thing that got dropped when we all got too busy.

Gov 2.0 77

Gov 2.0 Social Media Web 2.0 Wiki 77

Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. Conversely, many blogs are too community-oriented, taking an overly insider approach, given that new research from my friends and clients Compendium Blogware shows that search drives 60%+ of total traffic on 80%+ of corporate blogs.

Social Media 117

Social Media Strategy Social CRM Company 117

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

JUNE 3, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Really, Jay? DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Jay – I disagree here. How can you not know how to care? It's been 40+ days and they are still doing and saying dumb stuff. Is anyone advising them?

Social Media 156

Social Media Strategy Consultant Social CRM 156

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral). Give them a reason to want to communicate.

Facebook 279

Facebook How To Marketing URL 279

Convince & Convert

AUGUST 10, 2010

Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. However, I think that there may actually be something to this whole idea of influence and how to find the influencers. It will be interesting to watch. It will be interesting to watch.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

AUGUST 18, 2010

Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. The contrast in social media is stark: to build a community, we shouldn't ask who we can reach with what message, but rather, who are our fans right now and how do they talk about us. Does that make sense?

Questions 160

Questions Social Media Consultant Education 160

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. Reaching out to bloggers and online communities, it hit both the NY Times and Wall Street Journal in the first week of publication.

Sites 101

Sites Social Media Digg Blogosphere 101

Social Media Strategery

MARCH 10, 2009

The days of reading store-bought magazines and listening to the radio to seek out new music are over. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 It will be interesting to see how our use of Twitter evolves.&#

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. As Jay Baer recently [.] Im Jay Baer.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

ProBlogger

DECEMBER 3, 2012

Today we’ll talk about integrating your community into your design. One of the great benefits is that an engaged community promotes your blog, providing word of mouth marketing. This includes social bookmarking and sharing, as well as regular links from your community members’ own sites.

ROI 39

ROI Communities Avatar Badge 39

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

By putting effort into the writing process, you reap the benefits of a community that supports you because you lift them through your words. Smashing Magazine ), among other things. Bloggers who focus on a niche and tackle it are highly respected among their peers and within their communities. Read a lot. Search marketing?

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Convince & Convert

MARCH 9, 2010

Somebody’s “strange&# social network is someone else’s potentially thriving customer community. But, if you think it through, many companies could succeed by participating in this community. link] Full [link] [link] Inspired Magazine Are You Taking Social Media Shortcuts? Of course facial hair supply.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Techipedia: Tamar Weinberg

JULY 21, 2008

By May 18 , the MetaFilter community dared to ask the same, very unpopular questions Becky and some of her friends had been asking for months. This happened last week on the tightly knit community on Plurk, which has a unique and friendly atmosphere as Tamar described a few weeks ago. Be observant! Did your room just light up?

Social Media 104

Social Media StumbleUpon Communities MySpace 104

The Way of the Web

JANUARY 10, 2010

magazine which are all already online. This blog is written by Dan Thornton who from January 2008 until April 2009 was Community Marketing Manager across the Bauer Media portfolio, increasing community engagement on Bauer properties, and advising and implementing best practice for engaging with external blogs and social networks.

Microblogging 29

Microblogging Blogroll Disqus Journal 29

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. And it sounds kind of cool to use for newspapers and magazines.

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

JULY 29, 2010

I hearken back to the magazine rack on the street corner that had the sign if you read it you bought it. This was pretty cool for a number of years until publishers, newspapers, magazines, art galleries, museums, professional photographers, and numerous other cultural gatekeepers started to fold. You usually do. This one by Matthew.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

MAY 19, 2008

I became a big fan of playing games (bingo especially) at a little hub on AOL called RabbitJack’s Casino , which was considered a unique community within the AOL borders with a close-knit group of people from all walks of life. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

The Way of the Web

NOVEMBER 19, 2009

Some of that gaming experience and the friendships I’d made also led to my first work experience in the media, and indeed my first paid freelance work published in a national magazine. Having said that, I can't work out if I need or want a PS3 or 360 next year (had a 360 before and never really had the time to play.

Wiki 29

Wiki Blogroll Disqus Sample 29

Kikolani

OCTOBER 20, 2010

I have returned from Blog World Expo 2010 with new friends, 30 pages of notes, tons of pictures, two magazines, three books, a blank journal, a nice stack of business cards, four buttons, stickers, a yo-yo, and, most importantly, an elevated enthusiasm for the world of blogging and social media. Ok everyone. Live Blogging Notes.

Meeting 141

Meeting Ustream Guidelines Flickr 141

Techipedia: Tamar Weinberg

JANUARY 24, 2008

In other words, they don’t give a damn about the community and they seemed to have moved on — perhaps completely. Instead, since they weren’t, we are left to our own devices and seek alternative methods (which are not the right avenues of communication, but what do you do when the proper roads lead you to a dead end?).

Digg 104

Digg Buy StumbleUpon Web 2.0 104

Techipedia: Tamar Weinberg

MARCH 4, 2008

One in a magazine or one that is online? 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Tamar is also the author of The New Community Rules (July 2009).

Conference 100

Conference StumbleUpon Engineering Flickr 100

Justin Levy

AUGUST 8, 2009

billion company, an in-demand public speaker and someone who has been featured in 2009 in every major business magazine. Fritz has even launched an online community called “Tell Fritz&#. Yes, I’m sure that Fritz has a substantially sized PR and communications teams as well as multiple agencies that work with those teams.

Loyalty 174

Loyalty Comments Video Team 174

Techipedia: Tamar Weinberg

JANUARY 5, 2009

The Sexy Girls of Tech and Politics: The Unbeatable Trio (NxE): Find what the community likes and pander to them for the best kind of traffic exposure on social sites. For more 404 pages, check out the Smashing Magazine collections. Engaging the community and building a well-designed website are also important elements.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

AUGUST 25, 2010

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. link] [link] Inspired Magazine Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Convince & Convert

JUNE 8, 2010

Named One of Arizona’s Top 25 Restaurants by Arizona Highways Magazine, show this message for a discount on an appetizer.&# blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. link] Brian Interesting point. We get so wrapped up in SEO we can’t see the forest for the trees. Im Jay Baer.

Social Media 128

Social Media Foursquare Consultant Airlines 128

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

APRIL 1, 2010

For example, Tamar Weinberg is the community manager for Mashable, and she has written for Lifehacker.com and other mega blogs. Join other communities When you’re first starting off, or even if you already have a large platform, you should participate in communities that already exist. Photos by Shutterstock.

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

MARCH 24, 2010

Mark Frauenfelder Mark Frauenfelder is a co-editor of Boing Boing and the editor-in-chief of MAKE Magazine. They know that I actually care about my community and that they’re not an audience. He currently serves as the community guy at Building 43. Participate in my site’s community. They understand brevity.

Influencer 278

Influencer How To Press Release Blogger 278

Viper Chill

AUGUST 25, 2011

Even though there are thousands upon thousands of micro-niches and active communities discussing the most peculiar topics, there’s still only room for a handful of ‘rockstars’ to emerge from each of them. It’s really about having an impact on your own niche community, however small or obscure it may be.

How To 79

How To Influencer Technorati Forums 79