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NBC Targets Local Markets on the New Digg

Adam Sherk

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Will it work with local news?

Digg 166
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B2B Marketing: Trust + Community = ROI

Buzz Marketing for Technology

Trust is not a new thing when it comes to marketing and communications as evidenced by one of the most awaited studies in the communications world is always the annual Edelman Public Relations Trust Barometer. This is actually good news for the B2B Marketer. Building demand for their unique point of view.

B2B 178
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B2B Marketing needs to Curate a Vibrant Community

Buzz Marketing for Technology

If you ask the members of my leadership team – they will tell you I keep talking about how I think we have B2B Marketing backward. We focus a lot of energy on the acquisition part of marketing looking for new customers and getting them up the awareness to consideration to purchase cycle. Let me explain …. Tweet This!

B2B 219
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14 types of social media every marketer should know

Sprout Social

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. Community blogging sites. Form communities and discuss relevant news within them.

Types 145
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5 Great Social Media & Community Job Resources

Jason Yormark

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. The links below really do focus on social media and community are a great place to start.

Resources 196
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy. Can you come up with a better Inbound Marketing Haiku ?). ” isn’t going to happen without a comprehensive and coordinated internet marketing strategy.

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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.