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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” But it’s not. But it’s not.

Twitter 228
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A digital media framework for smart marketing communications

Sherrilynne Starkie

You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada. Forty-two per cent of us are on Twitter and half of those users are on it daily. Definition: Owned Earned Shared Paid Media. Now, in the digital context, the definition of Earned Media it is much broader.

Marketing 367
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How to increase Twitter followers for your business

BeingOptimist

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time. More than 396.5

Twitter 98
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I've Used Bluesky for 6 Months – Here's What You Should Know

Buffer Social

Since Elon Musk took over Twitter, or X as it’s now called, a number of new social media apps have either come into the limelight or been developed to capture the users that have been leaving. Bluesky is a decentralized social network created by Jack Dorsey, the former Twitter CEO who started it while still in the role.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Twitter is alive and well in Canada. Forty-two per cent of us are on Twitter and half of those users are on it daily. Definition: Owned Earned Shared Paid Media. Now, in the digital context, the definition of Earned Media it is much broader. A balanced communications strategy is going to maximize the return on investment.

Marketing 195
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Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager?

Sports 204
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3 Social Media Trends That Have Faded

Ignite Social Media

Long-time Twitter users will all remember the days of #FollowFriday or #ff. Every Friday, tag a user you think is worth a follow to help create community and build networks on Twitter. Twitter users will keep finding ways to boost accounts that create value, but the magic of #FollowFriday is definitely in the past.

Trends 180