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Best Social Media Monitoring Tools

Bill Hartzer

TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry. Alterian SM2 – formerly Techrigy SM2, this social media monitoring and analysis tool was designed with marketing departments, and public relations companies in mind.

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Social Media Research: Interview with Joel Rubinson of ARF - Part I

Diva Marketing Blog

  Many cases are now documented in books, articles, presentations where it did…by Nielsen Online, by Charlene Li at our recent conference in San Francisco, by MTV and Schwab via managed online communities.   I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening. . 

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Jumping Over a Mountain | chrisbrogan.com

Buzz Marketing for Technology

I believe we’re going to shift back to thinking customer service and community management are the core and not the fringe. I believe we’re going to move our communications practices back in-house for lots of what is currently pushed out to agencies and organizations. Disagree with me in the comments. Dr. Wright.

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