Remove Communities Remove Curation Remove Social Networking Remove UGC
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UGC + Social Distancing: Bringing the In-Store Experience Online

Pixlee

So the question presents itself; how can companies adapt to social distancing and deliver more personalized online shopping experiences? One answer is with user – generated content (UGC). UGC offers a way for brands to build more authenticity into their marketing and often leads to more sales. Utilize UGC Efficiently.

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Why the Future of Social Community is Omni-Social

Convince & Convert

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. Omni-Social is the Offset to Paid Social.

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Ultimate Guide to User-Generated Content

Later

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

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The power of brand advocacy and its uses

Sprout Social

Their user generated content (UGC) is considered to be much more authentic than brand messaging. With Advocacy platform, you can provide curated, branded content to your team that they can share with a click or two. Brand advocates post excited, positive content about your product or services to their own social networks.

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10 Influencer Marketing Mistakes You Should Avoid

Pixlee

Micro-influencers often have higher engagement rates because they have a carefully-curated audience of individuals with niche interests. Since word-of-mouth is the most powerful marketing channel, these people are ideal candidates to promote your brand on their personal accounts through user-generated content (UGC). .

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How to remain agile when your priorities shift

Sprout Social

Get creative with polls and community questions to generate content ideas that align with your new focus. If you’re in the midst of a challenge that requires a new strategy or even a moment of pause on social, let your community know. Every major social network has options to reshare content someone else has published.

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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Here’s what you need to know about Snapchat Stories.