Finger-Pointing, Self-Righteousness And Middle Fingers
DECEMBER 19, 2012
Did the feeds continue with the hashtag #momentofsilence describing the scene? Did everyone in restaurants and sporting events stop in silence? I even conducted a podcast interview that morning and probably tweeted out (or posted on Facebook) my usual slew of random drivel or curated pieces of content that caught my attention. Sadly, the truth is this: disaster or not, the brands that remove humanity, community and sincerity from their content will always be the losers.