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Measuring CSR: #measurePR with John Friedman

Waxing UnLyrical

John’s long been a proponent of measurable communications, and in addition to his pretty hectic day job (the man gets to fly between DC & Paris, France, so I don’t feel that bad for him), he’s cofounder of the Sustainable Business Network of Washington , and the Huffington Post’s CSR and sustainability blogger. I am really proud of what we have achieved with the hashtag and chat over the last four years. I know.

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How to Leverage Social Media to Maximize Your CSR Efforts

SocialFish

Social media has become the primary hub for marketing among brands of every size. Even the most questionable companies are launching socially responsible programs to help communities across the globe. Using a Twitter hashtag campaign, they managed to generate millions of impressions, and raise thousands of dollars in the process. It is a perfect glance into the way social media can be used to further CSR campaigns. Leveraging Social Media For Your Brand’s CSR.

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How to Leverage Social Media to Maximize Your CSR Efforts

SocialFish

Social media has become the primary hub for marketing among brands of every size. Even the most questionable companies are launching socially responsible programs to help communities across the globe. Using a Twitter hashtag campaign, they managed to generate millions of impressions, and raise thousands of dollars in the process. It is a perfect glance into the way social media can be used to further CSR campaigns. Leveraging Social Media For Your Brand’s CSR.

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How to Leverage Social Media to Maximize Your CSR Efforts

SocialFish

Social media has become the primary hub for marketing among brands of every size. Even the most questionable companies are launching socially responsible programs to help communities across the globe. Using a Twitter hashtag campaign, they managed to generate millions of impressions, and raise thousands of dollars in the process. It is a perfect glance into the way social media can be used to further CSR campaigns. Leveraging Social Media For Your Brand’s CSR.

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13 Twitter Hashtags to Follow for Nonprofit and Charity Updates, Events and Inspiration

SocialFish

Of all of the features on Twitter, hashtags are perhaps the most useful. You can use hashtags to monitor charity and non-profit news, find new people to connect to and participate in related events without ever leaving your office. But rather than go on a random keyword search for relevant hashtags, check out these hashtags that every nonprofit expert should follow. Major Nonprofit and Charity Hashtags to Follow. Volunteering Hashtags.

Instagram Live Collaborations: Tips and Examples to Inspire You

agora pulse

A live collaboration can add something different to your usual marketing mix. Strengthen community. Forging brand partnerships can strengthen your position in the community. This goes for local communities as well as online communities. Shared marketing goals.

Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. In all, it took one hour…17 minutes…33 seconds for the CSR to work with another department to see if the flight I needed was available, get an updated ticket price, rebook the flight, and complete the transaction. Want to save your organization precious “human CSR capital?”

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. In all, it took one hour…17 minutes…33 seconds for the CSR to work with another department to see if the flight I needed was available, get an updated ticket price, rebook the flight, and complete the transaction. Want to save your organization precious “human CSR capital?”

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Auto Brands Comparison Report

Unmetric

The truth, however, is that strategizing for a car brand and trying to differentiate from a very crowded market is no ‘drive’ in the park. Here we’ve taken a look at what some of the top brands in the industry do to keep their community engaged and how their efforts compare. One of the interesting factors about these brands’ Facebook communities is that most of them recently merged their car model pages into their parent company page - except Honda.