Communities Crowdsourcing Marketing Wiki 
Buzz Marketing for Technology
JULY 11, 2008
‹ links for 2008-07-07 • links for 2008-07-08 › Effective collaboration with wikis. July 8, 2008 in wikis | 9 comments. Much of this stuff is standard across any kind of online community, and I don’t claim to be very original in any of this. However, for what it’s worth, here are my thoughts: 1.
Buzz Marketing for Technology
JUNE 15, 2010
The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing.
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Buzz Marketing for Technology
JULY 7, 2008
I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Lots of diverse versions of this.
Direct Marketing Observations
FEBRUARY 5, 2010
What we have here is the full circle of social media; crowdsourcing, participation, sharing and invaluable input from peers, consultants and practitioners of what works-all for the benefit of quick internal corporate adoption. What’s great about this list? Where are the conversations? Find them. not all SM is external. Find them.
Social Media Strategery
JUNE 21, 2009
If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. That wiki is going to reflect the culture of your organization, not change it. Enable open and transparent communication! Crowdsource white papers and presentations!
Buzz Marketing for Technology
JUNE 27, 2008
This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. Find a spokesperson or facilitator who is familiar to your audience; ideally, someone who is perceived as a colleague or fellow member of the community. I work with Bonasources Wild Apricot marketing team.
Social Media Strategery
APRIL 1, 2009
Very few sales-y marketing types (that I came across). Most of the attendees were very much about cooperation, collaboration, and communication. From setting up the wiki to coordinating the budget to answering attendee questions, they created the platform for everyone to put on a successful event. Better live-blogging.
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