Remove Communities Remove CPM Remove Social Media
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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. LinkedIn is, of course, the top social media platform for B2B marketers.

Research 274
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5 influencer marketing KPIs to measure your next campaign

Sprout Social

The world of social media influencers has transformed significantly in recent years. What began as brands sending free products to popular social media users has now evolved into a multi-billion dollar industry, where contracted brand deals are closely aligned with targeted campaigns.

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Social Media Marketing During COVID-19: March 23 Update

Ignite Social Media

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. Client D saw a 46% decrease in CPM, a 51% decrease in CPC and a 51% decrease in CPLPV. It’s a worthy debate.

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Create the Ultimate Social Media Report That Impresses Your Clients (and Boss)

agora pulse

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147
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How Much Does YouTube Pay Per View? We Tested It!

Hootsuite

Follow YouTube’s Community Guidelines because strikes on your channel will disqualify you. YouTube’s CPM (cost per thousand impressions) varies per region. YouTube’s CPM varies by industry. Different ad types tend to net better views and different CPMs. CPM $70.82 CPM $70.82 Competition.

YouTube 105
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What Is Social Media Analytics In 2022 & Why Is It Important?

Keyhole.co

Do you know your social media efforts are hiding a wealth of information? And if you know how to analyze your social media, you can unearth this data. For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. Let’s get started.

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Share This Too: Richard Bagnall Returns to #measurePR (Pt. II)

Waxing UnLyrical

This time around, we talked more about the need for education, whether CPM (cost per thousand impressions) is a valid metric for PR, especially since it has recently been discussed by the IPR (Institute for Public Relations “measurati,” and whether or not PR firms should also offer measurement services. Here are a few excerpts.

CPM 204