Techipedia: Tamar Weinberg
DECEMBER 31, 2009
It becomes a collective effort – Crowdsourcing also makes people feel like this is a team effort that not just one person is the most important piece to the puzzle. Evernote Create an area for your team can collaborate on notes, ideas, and information. As they saying goes, competition breeds excellence. web sites, images, videos, etc.)
Convince & Convert
FEBRUARY 22, 2011
New research from ExactTarget and CoTweet (clients) called “The Social Break-up&# studied why consumers turn their backs on social and email connections with brands. Those are just the operational challenges. The bigger gauntlet for marketers on Facebook is sociological. Specifically, nobody knows what the hell Facebook is for.
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Jeff Esposito
JUNE 13, 2011
Tools like CoTweet, Hootsuite and Tweetstats allow you to measure these things. On Facebook, the Insights tool mentioned above allows you to drill down to see what builds the most engagement among your community. Quality assurance. Subscriptions. Size matters.
Convince & Convert
SEPTEMBER 22, 2010
Meanwhile, if your social media team and your email team are not the same people, you need to start thinking about how to merge them, pronto. DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Jered I think you hit the nail on the head, here. The next year is going to get very, very interesting. Warm fuzzies.
Koka Sexton
MAY 8, 2009
The four founders were all team members at Google and helped to launch such products as Google Maps, Adsense, GMail and Google Groups. Once a dormant social site that I used only for aggregating my rss feeds has now become a full fledged community. Set it and forget it. Looks like things are changing though. Leave a comment!
Convince & Convert
MARCH 3, 2010
Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Interesting thoughts via @jayber here: [link] [link] arikhanson What does the Exact Target/CoTweet marriage mean for you and your brand?
Koka Sexton
SEPTEMBER 25, 2008
Depending on how many other people are writing in your community, you have the chance of pissing off a few people. It’s completely focused on the city and community. There are local blogs that focus on the high school sports teams and some that focus only on the school districts. Those are just some ideas.
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