Buzz Marketing for Technology
NOVEMBER 13, 2015
This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of From Community to Commerce: Making the ROI Connection. You can also scan the highlights of this webinar on Twitter by reading the Storify below.
Sprout Social
DECEMBER 13, 2022
When I first came to work at MIT, Google+, Periscope and Storify were all a part of a social media manager’s vernacular. Our global audience seemed to like a look into how we were handling our internal messaging and prioritizing our community, and my guess is, learning from it as well. And I couldn’t make the stuff up.
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Akamai Marketing
JANUARY 1, 2015
Case Study #2: Community Driven Product Launch. Listen: The City of Honolulu wanted to encourage adoption of the app and at the same time increase citizen engagement and conversation. For tracking and ease, the event and its communication was primarily executed through Twitter using hashtag #DaBusHNL. Storify Review: .
Waxing UnLyrical
MARCH 4, 2013
Joanna Pineda did a wonderful video interview of Geoff at the event, Tinu Abayomi-Paul Storify’d it beautifully, and Mike Schaffer , Jamie Notter , Jay Daughtry , KiKi L’Italien , and Sohini Baliga have all provided extremely interesting and thought-provoking POVs. Because the conversation by then had moved on to other elements.
Waxing UnLyrical
NOVEMBER 30, 2015
To network, to learn, but more than anything, for the sheer joy of participating in conversation with their student and industry peers. Conversation that might literally open up new doors in seconds. One of ’em was even doing a Storify of the chat as we co-hosted it – LIVE! Based in the Washington, D.C.,
Buzz Marketing for Technology
SEPTEMBER 17, 2015
You can also scan the highlights of this webinar on Twitter by reading the Storify below. Reporting success of your customer service program – be sure to frame your results in a way that is meaningful to the business and not just focused on how you won over a unhappy client.
Convince & Convert
APRIL 4, 2014
Watch as the visual story unfolds below: With each tweet, more and more fans of @MarcJacobsIntl were pulled into the conversation, prompting the brand to respond to them with more photo responses. Ultimately, @MarcJacobsIntl and its fan community succeeded in pleading to @Staples for help. Bonus points? Share it in a comment below!
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