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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? .

Ready, Set, Action! How to Activate Your Social Media Audience and Communities

Pam Moore

They invest in social media platforms but don’t do much more than slap some fancy marketing branding lipstick on a Facebook business page, LinkedIn profile or Instagram account. Why you must plan your conversion funnel, hope is not a strategy.

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Social Media Hashtags in a Nutshell

Pam Moore

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. It’s about conversation.

How Black Lives Matter used social media to mobilize

Socialmedia.biz

Following the acquittal of George Zimmerman for fatally shooting 17-year-old Trayvon Martin in 2013, activists and members of the American black community took to the streets in protest, in addition to using #BlackLivesMatter as an outlet to air their frustration on social media.

Mobile 141

Social Media Updates: July

yMarketingMatters

Many new updates were announced in the world of social media in July! This is great for any business that uses local awareness ads to drive walk-in business as it will help measure the conversion from social or mobile ad campaigns.

The Importance of Local Activation on Social Media: India

Mindjumpers

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. Social Media Users: 134 million, +26% in the past year.

Social Media Success Requires a Marriage, Not a One Night Stand

Pam Moore

We don’t want to wait in line or even wait for a mobile web page to load on our device. So why would we think that marketers and business leaders would think any different when it comes to social media? Get instant results with this super duper quick social media plan!

14 Tips to Generate More Leads, Conversions and Sales Using Twitter

Pam Moore

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. Using web analytics such as Google Analytics to optimize conversions and sales.

Ready, Set, Activate Your Digital Audience to Fall in LOVE with your Brand

Pam Moore

They invest in social media platforms but don’t do much more than slap some fancy marketing branding lipstick on a Facebook business page, LinkedIn profile or Instagram account. Why you must plan your conversion funnel, hope is not a strategy.

Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories.

10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. At Contentworks Agency we’ve already planned next year’s social media strategies for our clients. GDPR Seeps Into Social.

Social Media and Digital Marketing Success Requires a Marriage, Not a One Night Stand

Pam Moore

We don't want to wait in line or even wait for a mobile web page to load on our device. It's why you have 8 seconds to make that first digital brand impression when your dream customer visits your blog, website or social network profiles. Social media is not a one night stand.

Top Five: Tidal Wave of New Social Media Features

Sherrilynne Starkie

Top Five: Tidal Wave of New Social Media Features. This week's must-know news from the world of social media includes new features and functions from Instagram, Facebook Messenger, LinkedIn and Twitter. REPORT. Sherrilynne Starkie. Owner. items . followers . votes .

Do Social Media Engagement Metrics Really Matter for Your Business and Why?

Pam Moore

How and why you measure social media engagement is critical for success. When you think about content for the social and digital web of today, without eyeballs reading and watching, ears listening and fingers typing, content would be meaningless.

Do Social Media Engagement Metrics Really Matter for Your Business and Why?

Pam Moore

How and why you measure social media engagement is critical for success. When you think about content for the social and digital web of today, without eyeballs reading and watching, ears listening and fingers typing, content would be meaningless.

Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. And to make things even harder, social media and online marketing are becoming more complex and are overlapping more than ever – as you will see below. In short: social media is human interaction.

Tips 283

How to be a Digital and Social Marketing ROI Rebel – 10 Proven Strategies

Pam Moore

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement.

ROI 78

Humanize It: 10 Tips to Make Your Tweets More Human

Pam Moore

Are your tweets helping you grow community and nurture relationships? Or maybe your tweets are all about you and it’s obvious you are only using social media and Twitter to blast noise about yourself. Newsflash: You can not fake relevancy or caring using social media.

Tips 171

Stop Your Dream Customer in their Social Media Thumb Scrolling Tracks with Intent, Trust and Attention

Pam Moore

Your biggest challenge as a digital marketing, social marketer or business leader is to stop the digital scroll. How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device?

How to Measure Your Social Media Performance

Rebekah Radice

It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance. How to Measure Social Media Performance.

Social Media Updates: November

yMarketingMatters

Before everyone winds down for the holidays, let’s pause for a minute to catch up on November’s social media updates, which were significant. The new Google+ puts Collections and Communities in focus, making Google+ simpler and more mobile friendly.

How Social Media Engagement Has Changed Over the Past 3 Years

Ignite Social Media

Why is your brand on social media? Hopefully the answer to that question is “to be social.” Let’s take a look at how social media engagement has changed over the years. Not responding on social media? Social media engagement is not dead.

47 Social Media Statistics Every Marketer Should Know

Later

Social media statistics can be a useful tool for informing your strategy and planning your future content. Instagram is one of the best social platforms for growing a community, promoting your products and driving sales. Curious about a social rumor you’ve heard?

Power of Trust and Intention in Earning Attention of Your Ideal Customer and Audience

Pam Moore

Every where we turn, every device we turn on, every social network feed we scroll, there is noise. Some of them may not know better as they are not savvy on the new ways of social and digital marketing. Their intention is easily seen by even those new to the social networks.

Brands 170

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? How much of your web or blog traffic is coming from mobile devices? Why you should setup the goals and conversions feature within Google Analytics?

How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Does everyone on your Twitter timeline seem to be obsessed with a new movie, television show, or mobile app? Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. Hopping on an old social media trend (i.e.

Trends 122

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business.

How to Deal with Brand Controversy on Social Media

Convince & Convert

Janice Person , Social Media Director for Monsanto , joins the Social Pros Podcast this week to discuss dealing with controversy on social media, respecting transparency, and proactive versus reactive social media strategies. Holy Social!

Brands 127

Social Media Management 101: What Every Smart Social Media Manager Needs to Know

agora pulse

Are you now handling social media in-house? Learn the basics of social media management for businesses and agencies in this invaluable guide. Social Media Planning. To get started with social media planning, follow these five steps.

Why a Third-Party Social Media Tool Is Better for Instagram

agora pulse

Whether you’re running a large Instagram account or juggling multiple client profiles, relying on the native Instagram app can make social media management harder than it needs to be. But can a social media tool like Agorapulse really make your job that much easier?

Tools 113

How Localized Social Media Drives Personalized Connections

Convince & Convert

The Social Pros Podcast is always a mishmash of the greatest minds working in social media today. Community managers optimize the content and push it out to multiple channels, both local and global. And increasingly, good customer service means social customer service.

3 Secrets To Having A Two-Way Conversation With Your Brand’s Customers Online

Buzz Marketing for Technology

Posted in Branding Communities eCommerce Interactive Marketing Mobile Optimization. It can actually decrease their likeliness to click through a brand’s website or mobile site, and lead to a willingness to go to a competitor’s site.

33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

B2B marketing budgets are shifting to digital and social. But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double.

B2B 208

[Case Study] Have you crossed the mobile threshold?

SocialFish

This one is w ritten by Jeremy Vanderlan, Mobile Practice Lead. Interested in mobile strategy? Crossing the Mobile Threshold. AIDS.gov has looked towards mobile as a solution for spreading information about HIV/AIDS for a number of years. Optimizing for mobile.

Social Selling: 4 Things You Need from Your Buyer Before You Can Sell to Them

Pam Moore

Marketers and business leaders spend a lot of time thinking about what we need to do as content writers, sales people, digital marketers, social marketers, brand leaders, data analysts and business owners to grow our business. Let's flip this conversation around.

Association Social Media: The CFA Institute

SocialFish

The social media function at CFA Institute has grown in strategic importance over the years, and its location within our organizational structure has evolved along the way. Along the way, I took on responsibilities for digital innovation as well as mobile and content strategy.

3 MUST READ roundups about digital and community strategy

SocialFish

It’s not enough to have a mobile-first site with strong traffic, SEO friendly content, a way to deliver video pre-roll and a good native offering. 2017 Wrap-up: Communities in Transition. Community Roundtable). 2017 was a year of change in the community space.

Social Media Community Manager's Management

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw.

Using Social Media to Win Hearts in Financial Services

Convince & Convert

Navy Federal is the largest credit union in the world, with nearly 5 million members, and the member-owned mentality pervades Michael’s social media team’s strategy. via Navy Federal’s Facebook Over the past few years, NFCU has been establishing its social presence.

The Single Most Important Trend to Consider in Your Social Media Strategy

Ignite Social Media

Over the nearly 9 years I’ve been here at Ignite Social Media I have been fortunate enough to have hands on experience working with brands to develop an overarching social media strategy that meets their business and marketing objectives.

Trends 107

Velma Hart Talks Open Community

SocialFish

This is the second in a series of interviews we are conducting with CEO’s and senior executives about their take on the concepts in Open Community. We started our conversation with this one question: How do you think the concepts in Open Community will shape associations in the future?

7 Top Personal Branding Goals To Develop Your Social Brand Strategy

Pam Moore

Yet, why do people still hide behind social media logos and contact forms? It seems they either don’t understand or are afraid to come out from behind the social media corporate wall and show their true human side. 10 Tips to Zoom Your Brand with Social Media.

Brands 171

The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity SMM

Social media has become a core element of marketing across businesses of all types and sizes: maintaining active, optimized profiles; sharing industry-related updates; amplifying their own content; and engaging with prospects, influencers, advocates, and customers.