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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. And lots of user-generated content exists out there, constantly feeding into LEGO’s online popularity. Everything LEGO creates and posts is highly entertaining and informative.

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Revolutionizing Online Conversation: Meet Hedgehog, the Platform Rewriting the Rules of Civil Discourse

Bill Hartzer

Developed over two years by an experienced executive team, Hedgehog isn’t just another social network—it’s a sanctuary for real conversations and a genuine sense of community. At the foundational level are the “Viewers,” providing an entry point for users eager to consume news and engage with community posts.

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A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

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The Re-Branding of Me: Website Under Construction | Almost Savvy

Almost Savvy

If you enjoyed this post, make sure you subscribe to my RSS feed ! 14 Responses to “The Re-Branding of Me: Website Under Construction&# Silouan says: June 6, 2009 at 9:30 am Site looks nice and crisp. What is clear and works well, and where do we seem to miss the mark? Your perspective is important to me. Bring it on!

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Living The Heretically Productive Life [Redux]

Waxing UnLyrical

A while back, I was asked by the estimable Thursday Bram to contribute to a blog post on Constructively Productive that would focus on “heretical’ productivity. We feed on each other.). and I had a temperate discussion on whether or not it was appropriate for him to steal bird feed from my bird feeder.

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How the Regina Police Service Uses Social Media

Waxing UnLyrical

She was there because RPS is a great community partner. Being relevant is key, so they keep their Facebook and Twitter feeds filled with useful information that fits their mandate: info about ongoing situations (eg. scams, recent crimes) and retweets about construction and driving conditions. Image: zlady via Flickr, CC 2.0.

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7 ways to use social media for market research

Sprout Social

Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. Beyond searching for branded keywords and phrases, consider checking your social inbox for direct messages that contain constructive criticism. Pinpoint what social content resonates with your audience.

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