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Report: Social Marketing Is More Than Just Likes [Report]

Mindjumpers

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report presents how companies should focus on engaging fans and sharing relevant content in order to successfully manage a Facebook page.

Report 277
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Does your brand take bloggers seriously?

Sherrilynne Starkie

Instead they should be looking at pageviews, comments, replies and retweets if they wish to gain insight into engagement and influence. Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers.

Blogger 389
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comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. Community 1.5% Community 1.5% This is the first public report of online usage in Singapore. In fact, instant messaging has the largest share of Singaporeans’ time spent online.

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7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The platform has enormous potential, especially given the fact that YouTube users are 10 times more-likely to engage, embed or share content than on blogs or social media.

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Monday’s 5 Social Media Must-Reads

Firebelly

ComScore Report: 27% of Facebook Browsing on News Feed, Just 10% on Apps. By Josh Constine Most engagement with branded content happens on the news feed, not Pages, yet the average brand in the top 100 Facebook Pages reaches only 16% of their fans per week if they post five days a week. Here’s how you might start to figure it out.

comScore 183
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Top 15 Facebook Marketing Obstacles

Firebelly

And it continues to grow – size and engagement wise. According to a recent comScore study, 90% of all social media time is spent in Facebook. Their real life community can’t be extended into social spaces. Businesses are rushing into social spaces – with Facebook being among their top interests.

comScore 172
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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. People don’t engage with brands; they engage with a purpose. According to the U.S.

Mobile 225