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Monday Roundup: Value

Waxing UnLyrical

Image: LEOL30 via Flickr, CC 2.0. Why: Confidence is just as valuable as competence. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Who’s ready for a long weekend, then? Why: A smart business owner knows that brand loyalty grows out of value.

Loyalty 182
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Monday Roundup: Moving Forward

Waxing UnLyrical

Image: Steve Worsethandetroit via Flickr, CC 2.0. Bryce uses the examples of Weight Watchers, SiriusXM, and Encyclopedia Britannica to illustrate why sacrificing some revenue by offering a free product to compete with services such as FitBit, Pandora, and Wikipedia can contribute to companies moving forward rather than behind.

Wikipedia 181
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Monday Roundup: PRSA Counselors Academy 2015

Waxing UnLyrical

Why: “I think ‘community’ was just becoming a social media buzzword at the time. Content Marketing: Without Community, It’s Only Half the Equation. Image: tdlucas5000 via Flickr, CC 2.0. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Uncovering The Remarkable In Your Social Networks

Waxing UnLyrical

We talk often – myself included – about using it to build relationships , about getting to know one’s community, about deepening human interaction. Image: digitalbob8 via Flickr, CC 2.0. Image: Shreyans Bhansali via Flickr, CC 2.0. Social media is an interesting animal. All I had to do was keep a 3.8

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Monday Roundup: Best Practices for Social Media Metrics

Waxing UnLyrical

If you want to compete in today’s fast paced business environment, you have to be social. Image: mkhmarketing via Flickr, CC 2.0. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. 5 Social Media Metrics You Can Stop Tracking Yesterday.

Metrics 100
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Blogging Upstream

Waxing UnLyrical

Can deep thoughts or comedic stylings compete with the guest blogger-du-jour or celebrity-endorsed product reviews? Does my audience want entertainment, or community, or both? Image: Bruce Guenter via Flickr, CC 2.0. I believe our audience is there because they want to hear from our writers.

Fashion 248
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What I Learned from My TestMasters (And TheGreensheet) #SocialMadness Experience

Waxing UnLyrical

They write about hires, mergers and events in the business community. The first two weeks of the competition consisted of a local level qualifier round, where companies in different categories (small, medium and large businesses) competed for a Top 8 spot. But you could also tell who was really trying to compete in the competition.

Journal 175