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YouTube Best Practices

Ignite Social Media

YouTube is one of the more unique social media platforms. Moreover, YouTube is a key channel for brands given its SEO benefits as a Google company, and 96% of 18-24-year-olds and half of internet users over 75 using it. With so much potential to connect with consumers, we’re outlining our YouTube best practices to help jumpstart your strategy on the channel. You do have the ability to add a video to more than one playlist on YouTube.

Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount. Social Media Community Managers need listening, publishing, and analysis tools.

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Best YouTube Documentaries

SocialFish

Many people love watching documentaries, and if you’re one of them, you’ll be surprised at how many there are on YouTube. YouTube’s documentary rabbit hole hosts a great variety of documentaries that bring incredible value to their watchers. On YouTube, you can find documentaries stretching a wide variety of subjects, and in this article, we’re going to number the best YouTube documentaries and show what are the benefits of watching them.

YouTube and Facebook Take Different Approaches to Paying Creator Community- Social You Should Know

Ignite Social Media

Facebook may end large contracts for live video creation while YouTube adds a new way for the creator community to make money from their fans. So it seems more likely that they are shifting Live Video efforts towards that of the general user and away from media companies who are much more equipped for high-quality video content. YouTube Supports Creators with Super Chat.

The Complete Guide to YouTube Marketing in 2020

Hootsuite

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. Source: YouTube.

Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

Groups could help to build and foster a community that was once happening on brand pages. According to research by Cowen and Company*, Pinterest is the top social network for finding and shopping for products among US users. Now a public company with stakeholders to answer to, Pinterest has expanded their offerings to support shopping intent. Time will tell if these updates will increase usage and make IGTV a true competitor to YouTube. Groups will be the New Facebook.

How to Build an Incredible YouTube Strategy: Live with Sean Cannell

agora pulse

Want your YouTube videos to stand out amid the myriad video content out there? World-famous YouTube expert Sean Cannell offers solid advice and tips for your video strategy. There has been a lot of buzz surrounding YouTube lately. On this episode of Social Pulse Weekly, I was joined by the amazing Sean Cannell, a world-renowned YouTube expert. We asked him to teach us how to build an incredible YouTube strategy for this year and beyond. YouTube

Top 8 Influencer Marketing Trends Coming in 2020

Later

Wondering what big influencer marketing trends are coming in 2020? . We’ve rounded up predictions and the top influencer marketing trends in 2020, according to social media experts: Influencer Marketing Will Be Bigger Than Ever in 2020.

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. Funny thing is — it’s not really a hot new trend. Influencer marketing has been around for over a decade with the rise in popularity of YouTube. When considering influencers for your company or brand, first ask yourself the following questions: What critical business objective would this support? Guest Post by Dawn Buzynski.

The 5 Most Important Social Media Trends to Watch for in 2020

Hootsuite

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. This gave us multiple perspectives on the social trends that matter most in the year ahead. Top 5 social media trends for 2020.

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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Twitter, LinkedIn, and YouTube now have their own Stories feature. The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. While the interface is a bit different than that of its daughter company, Facebook and Instagram Stories’ features are nearly identical. YouTube. Video stickers are an original sticker asset that allows you to share one of your own YouTube videos every 7 days.

Youtube vs Instagram vs TikTok: Which Channel is Best for Cosmetics Brands?

Pixlee

This quick guide will help you evaluate which popular social platform, Youtube, Instagram, or TikTok, will work best for your cosmetics company. . YouTube . Started in 2005, Youtube is one of the oldest social media platforms still in use. Youtube Pros and Cons : Pros: .

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails.

Personal branding trends to tap into on social media

Sprout Social

However, before you get too carried away, you should be aware of the following social media trends (and to some degree, expectations) — they’ll greatly impact how you’ll want to launch and run your personal brand campaign. Taking it a step further by honing in on the data, Sprout Social’s #BrandsGetReal report on “ Social media & the evolution of transparency ” was able to put numbers behind the ever-growing authenticity trend. Build a robust community on social media.

What Gen Z is Watching Online

Likeable

Instead, they are attracted to social platforms, including YouTube and newcomer TikTok. YouTube. In an increasingly demanding society, they are turning to things like slime videos and vloggers on YouTube in order to escape daily life and connect with their virtual “friends.”

The Importance of Local Activation on Social Media: India

Mindjumpers

In terms of entertainment, the online community is selective when it comes to international stars, only choosing to discuss certain celebrities they admire or feel strongly about – Kim Kardashian being one of them. The Company was forced to make a speedy apology and promise a detailed review of their content strategy.

7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

” There’s a lot to learn in looking at past social media trends. So what are the trends shaping 2017, and how will they affect your marketing strategy? Here’s a look at the top trends that could make or break your social media marketing in 2017.

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When is Social Media Experimentation a Waste of Company Resources

Convince & Convert

The inherently non-archival nature of SnapChat is both fascinating and problematic, and for most companies I’d consider a foray into SnapChat akin to other, now questionable digital dalliances like Empire Avenue and Second Life. Just because a new social network – or even a new “trend” like real-time marketing – crops up, it doesn’t mean your company is required to test it and create a presence. And Youtube.

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program.

A Social Media Status Quo – Brazil

Mindjumpers

Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. We’ve caught up with some of our own community managers – this time in Brazil where the use of social media is enjoying massive growth. Trends.

Where Social Media Is Headed in 2017: The Biggest Trends to Watch For

Buffer Social

So let’s take a look at some of social media’s biggest platforms (Facebook, Instagram, Snapchat, and Twitter) and discuss where they’re heading and what trends to look out for in 2017. Before we jump into each platform individually, I first wanted to touch on something that’s been a trend throughout the year. For example: YouTube is testing community features allowing creators to share text and image based posts (aka, Facebook).

Content Marketing in a Nutshell for Business

Pam Moore

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. Content is simply how we communicate, help, and share information with a goal to inspire, engage and activate our audiences and communities to a desired action. Content. It's everywhere.

5 Ways that Social Media Marketing Software Can Fail You

Pam Moore

Imagine trying to manage six company profiles and only looking at big picture analytics of how many likes or comments your posts get instead of seeing what people say. Do you have an avid, engaged YouTube following and you need to stay on top of those comments? Platforms like YouTube, Pinterest, and Facebook Groups can be a wildcard. . How to Activate Your Social Media Audience and Communities. 5 Ways that Social Media Marketing Software Can Fail You.

Geofeedia blocked from social media surveillance | Social You Should Know

Ignite Social Media

The company currently has an open letter pop-up taking over their own homepage. Whether Twitters value comes from community or from data, the presences of so much negative speech hurts either way. YouTube Remains a Force for Millennials. In the political season, it’s hard to imagine 93% of us agreeing on anything, but for millennials that’s the percentage that visit YouTube at least once a month.

New Features from Talkwalker: Time Lapse Graphs, Improved Instagram KPI’s and LinkedIn Monitoring

Talkwalker SM

Understanding the evolution of social discussions about trends, brands, events and more. How can I use it? - Campaign Management : Get a clearer view of exactly when marketing campaigns engaged the public. - Crisis Tracking : Analyze a crisis more effectively by knowing how key topics of discussions evolved from one day to the next. - Market Research : Track evolution of market/industry trends more easily with instant day by day, week by week or even month by month analysis.

Instagram Year in Review: Top Trends from 2018

Later

Trending on Instagram in 2018. This just goes to show how important branded hashtags are for spreading the word about your products and building a community around your business. Trending on Instagram in 2018. Now that we’ve covered the milestones, let’s take a look at some of the biggest trends to emerge in 2018. #1: And we only expect this trend to continue in 2019. vertical video is now becoming a huge trend! 2018 was a big year for Instagram!

7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

” There’s a lot to learn in looking at past social media trends. So what are the trends shaping 2017, and how will they affect your marketing strategy? Here’s a look at the top trends that could make or break your social media marketing in 2017.

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The Intersection of Online Communities and Learning Management Systems

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. We’re seeing some interesting things going on in the association industry at the intersection of online communities and learning management systems (LMS). Social learning is a growing trend. Community platforms are already being used for learning objectives.

Going from a Blog to a Vlog: What the Big Companies Can Teach Us

ProBlogger

A trend towards video, with YouTube leading the way, has lead to the rise of the vlog as the next big thing in content marketing. Many of the biggest brands in the world are on YouTube. Take a look at the Likes and Dislikes for each video, the ratio shows a percentage of how ‘Liked’ Apple is on YouTube. In order to escape the nightmare of YouTube comments, they have chosen to disable comments. Red Bull fosters community and rapid video releases.

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All the Social Ladies: Advice From 18 of the Smartest Women in Marketing

Likeable

YouTube is red, Facebook is blue. With the resurgence of the Black Lives Matter movement, social media has served as a powerful platform for people and brands to take a stand against systemic racism in support of the Black community.

The Ultimate Guide to TikTok Marketing

Later

TikTok is a video-sharing social network that first found mass appeal with GenZ users and is best known as the home of viral dance trends, challenges, and lip-sync videos. ByteDance (TikTok’s parent company) first launched TikTok under the name of Douyin in China, before launching the TikTok app in international markets in 2017. Follow us for a TikTok take on all the latest social media trends and tips! Unlike other social networks, TikTok has a huge trend culture.

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Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing

Twenty4 Social

The first step that you need to take is figuring out what companies in the market are currently offering products and services. Then you’re going to need to get to know the trends and target audience of the market. Join Our VIP Community.

10 Instagram Predictions to Fire-up Your Strategy for 2020

Later

To help you kick off January with a supercharged Instagram strategy, we’re giving you the low down on all the biggest trends to watch for the next year, and beyond. . Join the King Island community in saying NO to farmed salmon and keep King Island fish farm free.@patagonia_surf.

5 Tips for Finding a Niche for Your Blog

Twenty4 Social

You can find communities built around every conceivable subject from entrepreneurship to dog training to jokes. You can click on the “Random” button and browse through the page that you land on and find communities that you might not otherwise know about.

5 Steps to Build a Rock Solid Personal Brand for Business in 2020 [podcast + FREE worksheet]

Pam Moore

Publish a new YouTube video. Record and post a short video story to Instagram, Facebook, YouTube or LinkedIn. The best investment you can make as an organizational leader is to help develop people within your company for they are your brand.

Reuters, Rogers and social dashboards

Sherrilynne Starkie

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. The chart is populated by share-of-voice readings, so depending on which companies are being talked about most that day, it will adapt. It’s one central spot to find and interact with all of the company’s social sites including its blogs – RedBoard and RedBoard Biz – Twitter, Facebook, YouTube and community forums.

Facebook’s little secret…

Sherrilynne Starkie

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. Unfortunately the company’s culture was not one of trust between managment and staff; nor was their much friendliness between employees themselves.

3 Reasons Why You Must Have a Niche for Your Online Business or Blog.

Twenty4 Social

Narrowing down your business to a single niche can help you network and collaborate with companies in similar markets. Better yet, is to choose topics that are trending right now in your niche, or that are just becoming big topics but have yet to be inundated with competition.

3 Reasons Why You Must Have a Niche for Your Online Business or Blog.

Twenty4 Social

Narrowing down your business to a single niche can help you network and collaborate with companies in similar markets. Better yet, is to choose topics that are trending right now in your niche, or that are just becoming big topics but have yet to be inundated with competition.

Top 5 Best Performing Post Types and How to Use Them for Your Brand

Ignite Social Media

With the fast-paced, ever-changing nature of social media, it can feel next to impossible to keep a pulse on what’s trending, never mind the hundreds of challenges and crazes that seem to take the internet by storm.

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

So which one garnered more interest according to Google trends? It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Retail companies the world over are taking to holistic commerce and everything it brings to the table. When consumers become involved in games associated with companies, they become part of the company story.

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)

SocialFish

Here are 5 quick tips that you can easily implement today to get your company dominating on social media (if you want even more tips, check out our book with over 80+ pages of social media advice for social good companies )… Hint: All of these 5 tips are things you can do on your own (without the need to hire additional staff/contractors) in just a few minutes a day! respond to your community members, and to engage with other organizations and industry influencers.

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)

SocialFish

Here are 5 quick tips that you can easily implement today to get your company dominating on social media (if you want even more tips, check out our book with over 80+ pages of social media advice for social good companies )…. There are SO many social media platforms out there to drive awareness to your organization: Twitter, Facebook, LinkedIn, Vine, YouTube… heck, as social media marketers, there are some even we don’t know about! “I don’t have time for social media.”. “I