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AI won’t replace social teams: Here’s why

Sprout Social

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? It’s about connection, and building a community—a human element AI just can’t fully replicate. Using AI enables your team to get ahead of these challenges. Let’s get into why.

Team 131
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What Really Works On LinkedIn? Answers From The LinkedIn Team

Buffer Social

To help us answer our questions, we spoke to Hien Mai, from the LinkedIn Product Marketing team. In this post, we’ll take a look at seven popular assumptions about how LinkedIn works and share answers and suggestions that come directly from their team. How many hashtags should you be using? What should I post on LinkedIn?

LinkedIn 113
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14 Steps to Hosting a Successful Webinar

Convince & Convert

Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. For instance, we did a webinar about Google analytics. Set up the webinar with your provider ( brightTALK , GoToWebinar , Adobe Connect , and WebEx are some of the favorites) and grab the registration link they provide.

Hosting 160
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Most webinars stink. What can we do about it?

SocialFish

This is a guest post by Rich Feinstein , CEO extraordinaire at CommPartners , a company that provides webinar, e-learning and virtual conferencing services. Most webinars stink. Given our business is producing online events, it got me thinking, are the webinars we are producing today similar to the ones we produced years ago?

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5 Marketing Rules to Follow in 2024 From Top-Tier Brands

Convince & Convert

Set your marketing team up for success by trusting them to make the right judgment calls on when and what to post on company channels. This requires setting cross-functional team expectations around quick and clear communication that extends beyond the marketing team. to get through. How do they do this?

Brands 147
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7 Top B2B Social Media Trends

Oktopost

As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. 7 Top B2B Social Media Trends 1.

B2B 117
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Navigating social media marketing in an election year

Sprout Social

The key is being quick to the draw when it comes to sharing their unique POV on timely topics, and understanding which issues are important to their community. That’s why leaders from across the business should ask their social team for regular updates on brand health during a presidential election.