Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. For example, keeping your audience’s attention with short- and long-form video content has become a much larger priority in recent years. Guest post by Eva Chan. Be adaptable and open to change.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . You can set hours, scale teams, and establish processes, but this work never turns off. . Ensure Your Community Management Team Has The Right Software.

Communities 178

Communities FAQ Training HootSuite 178

Sprout Social

OCTOBER 9, 2023

And how do we make a greater impact without burning out our teams? I spoke with them to learn how marketing leaders can incorporate AI across their teams effectively. Oftentimes, I get my best ideas during nights and weekends, when I don’t want to bother my team. But I also don’t want to slow down.

Team 110

Team Examples Marketing Training 110

Social Media Strategies Summit

NOVEMBER 27, 2018

To reach their goal, LeBas and his team realized Super Soul Sunday had to become a multiplatform brand. Video content was also repurposed and monetized on social. Video content was also repurposed and monetized on social. They discovered 3-5 minute videos were the sweet spot for their audience. The Know: An OWN Community.

Communities 100

Communities Platform Video Fashion 100

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Nearly three-quarters (72.6%) of companies plan to maintain or grow the size of their content marketing teams in the coming year. ” Videos (13.2%) are the third-most common type of content created.

Research 257

Research Report Social Media CPM 257

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Recording videos remotely. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Mastering the art of video has never been more important. Pre-plan videos. Film videos in a flash.

Template 95

Template Templates Social Media Video 95

Sprout Social

MARCH 8, 2023

There’s a new pressure on social media teams to not only make more videos, but to also star in them. If you can feel your leadership team about to pop “the question,” don’t worry—you can remain behind the lens while still featuring human beings on your channels. But while formats may shift, video is here to stay.

Video 91

Video Film Content How To 91

Sprout Social

MARCH 1, 2023

Obviously, creators won’t ever man your customer care lines, but their in-depth knowledge of their communities (a.k.a. After all, an unfiltered comment section on a creator video will give you far better insight into your consumer than any formal survey or focus group ever could. your potential customers) can come in handy.

Products 89

Products Team Focus Group Collaboration 89

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. How-to video.

YouTube 128

YouTube Video Authentication Education 128

Buffer Social

JULY 31, 2023

One Buffer community member said, “I’ve been apprehensive about AI because it isn’t necessarily original because of what it’s referencing (at least with art).” How content teams approach using AI for content development AI has been a double-edged sword for many content and creative teams.

Team 72

Team Examples Content Policies 72

Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

Report 107

Report Brands Library Sentiment 107

Convince & Convert

DECEMBER 15, 2023

Set your marketing team up for success by trusting them to make the right judgment calls on when and what to post on company channels. This requires setting cross-functional team expectations around quick and clear communication that extends beyond the marketing team. to get through. due to these efforts.

Brands 148

Brands Marketing Real Estate Collaboration 148

agora pulse

SEPTEMBER 22, 2020

So many video creation tools exist! So, how do you choose the right video creation solution? You’ve noticed that video content is booming. LinkedIn users are 20x more likely to share a video on the platform than any other type of post. Viewers retain 95% of a message when consumed through video.

Video 116

Video Social Media Management Small Business Template 116

Webbiquity SMM

NOVEMBER 27, 2018

presentation downloads, session video) after the event. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate. The post Three Things Twitter’s Marketing Team Needs to Do appeared first on B2B Marketing Blog | Webbiquity. Remind People How Useful It Is.

Team 160

Team Marketing B2B Eventful 160

Convince & Convert

FEBRUARY 21, 2024

More than 92% of Fortune 500 companies are using ChatGPT. Pretending your teams are not using AI is not an option. How AI is affecting workers and companies is nuanced and requires high-level thinking. Companies that best adapt to AI impacts will consider and respond to all of these considerations.

Training 152

Training Policies Team Guidelines 152

Oktopost

NOVEMBER 22, 2023

As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. 7 Top B2B Social Media Trends 1.

B2B 117

B2B Trends Social Media UGC 117

Ignite Social Media

NOVEMBER 27, 2023

In this video, Community Managers AnnE Ford and Dervon Thompson will explore how to identify relevant trends for your brand, when to join in on viral trend conversations, and tips for putting your unique spin on trending topics. But a B2B software company likely wouldn’t have an authentic way to engage with that meme.

Trends 167

Trends Social Media Brands Meme 167

Sprout Social

JANUARY 29, 2024

In the past few years, users traded glossy, retouched photos for lo-fi videos and photo dumps. When charting a path forward, social media teams must orient their strategy around network white space, following the lead of influencers and creators breaking through on new channels. Retailers go all-in on Instagram and TikTok.

Social Media 109

Social Media Strategy Exercises Retail 109

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. This type of video really takes no effort on your part. Challenges .

Video 98

Video Marketing UGC Hashtag 98

Laurel Papworth

DECEMBER 29, 2022

List of Reasons for Car Companies to use Web3 & be in The Metaverse. McLaren ~ 2022 Purchase NFTs to join the community McLaren Special Operations (MSO Lab) also see the inworld McLaren Racing Experience centre. Interesting videos: Interior of BMW advanced design. So some companies are doing R and D digital twin factories.

Automotive 59

Automotive Company Virtual World Education 59

Convince & Convert

APRIL 25, 2014

jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. Introducing the #worldstoughestjob. See you next week!

Communities 134

Communities B2B How To Forums 134

Ignite Social Media

APRIL 22, 2021

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. Community Tab. Could they be both? YouTube Stories.

YouTube 154

YouTube Social Media Notification Film 154

Social Media Strategies Summit

NOVEMBER 30, 2022

Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Dominos is far from the only brand to team up with the 80s-tinged supernatural horror smash. Alphabet, Google’s parent company, has more than 150,000 employees.

Campaign 304

Campaign Brands Influencer Collaboration 304

Convince & Convert

MARCH 20, 2013

This article for me is part sharing what I know about digital marketing tools and part love letter to three companies that really deserve your business. Its no secret that my favorite web company right now is Wistia. Need video embeds that work for responsive web sites? Need video embeds that work for responsive web sites?

Company 151

Company Analytics Software Video 151

Buffer Social

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89

Company Social Media Instagram Social Media Management 89

Sprout Social

OCTOBER 11, 2022

Focus on relevant topics that will help your community approach common industry challenges. Behind-the-scenes/company culture content. Employee experiences are the most compelling examples of your company’s culture. Employee experiences are the most compelling examples of your company’s culture. Social media posts.

Strategy 130

Strategy Content Curation Press Release 130

Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. The Most Engaging Types of Video Content You Need to Create.

Types 119

Types Video Content Case Study 119

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) and their efforts led to audience growth, multiple viral videos and revenue-driving ads. The most successful brands are the ones who create a lot of video content. It’s a numbers game.

Social Media 109

Social Media Insurance ROI Meme 109

So Influential

APRIL 20, 2022

We sat down with Nick to find out just how he is leveraging the power of social media to drive sales and clicks to his website, grow his startup, and change the game for the companies he is servicing. Then I realized that I’m trying to build a company from the ground up without really having much employee experience.

Startup 52

Startup Company Social Media Construction 52

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. The number of comments viewers have left on your video.

Metrics 52

Metrics Analytics YouTube Video 52

agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Need a hand getting your team members on board with an approval workflow? No need to email or Slack your team members to find out.

Process 70

Process Team Social Media Social Media Management 70

agora pulse

JULY 12, 2018

Only 51% of teens in the United States still use Facebook while 85% say that they use the video-sharing platform. So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about.

Community building 90

Community building YouTube Communities Influencer 90

Social Media Strategies Summit

DECEMBER 7, 2023

They have a culture that may look very different from what our campuses, and the communities where our campuses are located, look like,” Dr. Phillips explains. And they may have experiences where they haven’t felt welcomed or felt part of a community.” Great pictures, video, and messages.” Guess what we have?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. Cultural heritage months like Black History Month are a cornerstone to many DEI initiatives for brands.

Social Media 108

Social Media Authentication Communities Campaign 108

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. The company then selects ten questions weekly for the new MINI to answer in a 15-second video filled with vrooms, tire marks, close-ups on features and even the occasional cheekiness (e.g. Post by MINI.

Campaign 142

Campaign Features Video Case Study 142

Sprout Social

AUGUST 4, 2022

They turn to social platforms to learn new skills, network, research companies and search for jobs. For example, you might need someone with a keen eye for detail, while job seekers might prioritize companies with a hybrid work model. Use these copy, image and video ideas as building blocks for your social content.

Examples 98

Examples Social Media Skills Team 98

Oktopost

APRIL 9, 2024

59% of marketers attribute revenue growth to marketing-generated leads , so demand-generation tactics remain a non-negotiable among marketing teams. Just look at companies like HubSpot, who freely provide informative articles, engaging webinars , and no-cost versions of their tools.

B2B 62

B2B Marketing ROI Hubspot 62