Monday Roundup: Smart Integrated Communications

Waxing UnLyrical

SMS Marketing: a Grossly Underrated Marketing Tactic. Why: “Oftentimes companies operate in silos, each department communicating different messages at different times.

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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

Since the mid-90s, SMS has been seen the same way, with mostly the UI advancing. On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. This forms another source of revenue by inviting companies to make their own Geofilter for a fee.

Social Media & The Super Bowl

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

22 Twitter revenue streams – monetizing tweets

Laurel Papworth

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. SMS other social networks are built on SMS revenues such as SMSFun. Twitter has probably done their dash with doing SMS deals by now.

Freemium Revenues: Social Media Business Podcast

Laurel Papworth

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it?

[Case Study] Have you crossed the mobile threshold?

SocialFish

The first of hopefully many case studies of the awesome work that ICF (the company we consult for) does every day. What can we share with the HIV/AIDS community to improve their efforts in outreach, education, and prevention?

The Nominees For Best Social Media Work – The Bees Awards

Mindjumpers

The finalists are now to be shown on The Bees Awards website in the following categories: Best 140 Characters (SMS, Tweet). It’s co-creation and community engagement as it’s best. Companies Embrace Social Media.

Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

Idaconcpts

In fact, with so much of your competition concentrating on SMS, now is the best time to make sure that your emails (and list) are greater than they have ever been. There are case studies all over the internet that prove how important local marketing has been to companies’ bottom lines.

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How to Market Banking to Gen Y

Idaconcpts

Despite stepping up their marketing efforts, investment companies claim that they cannot get the attention of Gen Y. On July 2010, Bloomberg Businessweek reported that “Gen Y lacks confidence about making financial decisions&#.

Is the Financial Services Industry Poised for Market Disruption?

SocialFish

Technology is enabling a greater awareness of how companies are servicing customer demands. Silos separate people within a company. According to this article , the future will be about community-level banking.

Facebook Stories: Everything You Need to Know About Facebook’s Latest Feature

Buffer Social

The story format, originated and made famous by Snapchat , has been on Facebook’s radar for some time, with the Menlo Park-based company first testing a Snapchat Stories clone within Messenger in September 2016. ” It appears that the habit of sharing of personal content, such as images and videos, has shifted to smaller, more closed communities like Snapchat, instant messengers (like Whatsapp, Messenger) and Facebook-owned, Instagram.

5 Exciting Social Media and Marketing Trends to Know in 2017 – Noah Kagan [SSM055]

Buffer Social

Slack Communities. SMS Marketing. The companies and marketers that can begin to utilize these technologies sooner will have a significant advantage in their marketing.

Trends 104

45 Marketing Tools to Consider for 2017

Razor Social

It can streamline a lot of key marketing functions, and it’s proving itself as a great revenue driver for companies large and small. Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average.

Tools 113

How One Unhappy Customer Multiplies Across Social Media

Firebelly

In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. The company was arrogant -- all but the social media manager who chimed in on my post.

Firebelly at Blog Indiana

Firebelly

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right.

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How to Grow Your Blog (the Right Way)

Rebekah Radice

Write down why you love to help your community and then share that within your blog. You could end up having your company listed as a spammer. Use sign-in sheets at stores, events and shows; collect business cards; use QR codes or an SMS signup service.

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Getting Ready for LeWeb, Need Your Ideas

Almost Savvy

I am most interested to know what you, the AlmostSavvy community, want to know from them. And…to further show my appreciate for you, the AlmostSavvy community, do I have a deal for you!

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The Changing Customer Service - Social Media

Social Media Network Marketing

Somehow they never knew what was taking place at the company level. If there is birthday greeting to be sent out then perhaps an SMS would go out. We have an active Social Media community at my Facebook Business Page. You can experience / see demonstration of Social Media and Community Management at [link]. Due to Social Media the way customers are now serviced has taken a change. This change is for the good.

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Getting to Know the Ghost: The Complete Beginners Guide to Snapchat

Buffer Social

The Venice, California-based company now boasts over 161 million daily active users and 10 billion video views , daily. Anyone can submit their own geofilter, and Snapchat encourages artists and designers to use this these filters to bring their own style to the Snapchat community.

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5 Social Marketing Stories You Need To Read This Week

Firebelly

The 10 Social Media Metrics Your Company Should Monitor By Nick ONeill While companies are starting to adopt Social Media for online marketing campaigns, and even letting employees participate, the question of ROI (Return on Investment) arises, along with doubts about what metrics to measure. Below, we discuss ten important Social Metrics for companies. And to ensure they’re made to feel a strong part of your online community.

105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

These are their own words—a form of word of mouth—that you use to inspire interest in your company, products, or services. Company News. Your company is ever-changing. Even silly, simple news can help your customers feel a connection with your company. Company Goals.

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Barcamp Delhi 5: Spreading the Word out !

The Marketing Blog

Moneysaver is a service that comes in handy to consumers as its affordable (Just Rs 100 monthly), accessible (Just a sms away), Available (More than 200 outlets where one can buy moneysaver recharge card.) & Not only Moneysaver, but other companies are also trying to utilize SMS, Bluetooth, mobile websites, to cost effectively reach customers. Home About In the Media SMTP Settings in MediaWiki After Hiatus, Social Media Predictions & 2009 October 10, 2008.7:08

Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

When email is unavailable, there’s almost always SMS. Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

105 Ideas to Add to Your Editorial Calendar

Convince & Convert

These are their own words—a form of word of mouth—that you use to inspire interest in your company, products, or services. Company News. Your company is ever-changing. Even silly, simple news can help your customers feel a connection with your company. Company Goals.

Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. This gives consumers a loud voice that companies have to listen to.

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Burrp Delhi

The Marketing Blog

Log on to burrp Delhi and read the review and send the restaurant details to your uncle right on his phone using Burrp’s SMS feature. Share this: StumbleUpon Digg Reddit 3 Comments Filed under Kool Companies 3 Comments Anand August 10, 2007 at 11:48 am The comment section of this blog itself is a demostration of the wisdom of crowds. User generated content creates an ecosystem of contribution, policing and administration, and community around it.

YoMacha: India's Hot or Not ?

The Marketing Blog

Founder The founder of the company is Ajit Nawalkha, a 24 yr old graduate ! Wanting to start something of own, convinced some investors and went on creating a team and the company. Revenue model Revenue sharing tie ups with SMS service provider, Accessory Providers etc Low cost Banner Advertisements (Local/National) Generating traffic for CPC/CPM based ads. Home About In the Media OSSCamp Summer Edition themarketingblog@wordpress on Mobile June 23, 2008.2:25

Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Brightkite: Email and SMS – mobile web is definitely the wave of the future. Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite. The main thing that seems missing from Plurk is the community and visibility a lot of other sites have attracted. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

Be sure to turn off SMS alerts if you use these feeds since they will pile up.). Companies spend tens of millions of dollars on IT infrastructures, communications technologies and intranet platforms, yet ask employees what tools they would prefer to use at work and what will they tell you? I am using Gmail to get SMS alerts for incoming messages, scraps in orkut, comment at my blog, Updated news with Google alerts. Community. Micro Persuasion.

Mobile Marketing Goes To The Dogs

Diva Marketing Blog

He kindly agreed to share his latest article about mobile marketing with Diva Marketing 's community. While CAN-SPAM was initially focused on the glut of spam email messages flooding computers, Section 14 of the Act specifically bans companies from sending unsolicited commercial text messages to cellular phones. Both state that content providers must obtain approval from subscribers before sending them commercial SMS or MMS messages or other content.

Why I Rarely Answer My Phone | Bare Feet Blog

Bare Feet Studios

It is simply another trending practice that all marketers would be wise to note: Interruption of any kind is increasingly irritating and unnecessary in today’s world of technology and community. And when we had our little earthquake here a few years back, phone did not work tho SMS did!

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. Note to readers: all of these companies are Convince & Convert clients. Allowing for and creating communities.

Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. The Social Networking Guide for Newbies (Fast Company): Social networking is much like networking in the real world.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. If your customers and prospects feel like your company is more human and actually cares about them, they’ll want to be part of it. going so our COMMUNITY INFLUENCERS ?can

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

After Google Voice and its third-party apps were turned down by Apple due to “it duplicating features that the iPhone comes with (Dialer, SMS, etc),&# Google built a completely browser-based app , avoiding the restrictions and not having to split the profits. Is that due to the natural progression of success (all big companies are eventually vilified) or a fundamental shift in Apple's brand promise as ultra hip and very convenient?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. I maintain that as Facebook continues to tie together the real-time Web with the open graph, Twitter usage will inexorably shift from person to person connectivity, to customer to company connectivity.

Top 1000 Favorite Blogging Links of 2008

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Top 1000 Favorite Blogging Links of 2008 I do a lot of surfing. Some for entertainment, some for blogging research.

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Plug 2 Surf Whiz : Tata Indicom's Internet Card

The Marketing Blog

Reply pratibha bohra May 14, 2008 at 1:18 pm if i dont want it contiune than what i do Reply Gaurav May 7, 2008 at 5:32 pm Ritesh…… mark a mail to me or sms at the above mentioned number at the earliest and I will provide all the details. Reply Gaurav May 7, 2008 at 5:30 pm Ritesh…… mark a mail to me or sms at the above mentioned number at the earliest and I will provide all the details.

Top 1000 Favorite Blogging Links of 2008 - Koka Sexton dot Com

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Top 1000 Favorite Blogging Links of 2008 I do a lot of surfing. Some for entertainment, some for blogging research.

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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

Since the mid-90s, SMS has been seen the same way, with mostly the UI advancing. On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands.