Communities Company ROI Social Graph 
Proactive Report
JULY 3, 2011
As a direct result, markets are getting smarter—and getting smarter faster than most companies.” Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships.
Convince & Convert
FEBRUARY 3, 2016
Lately, it seems to have moved to a dangerous place of ROI, subject lines, and vanity metrics. Briefly, Affinio is a Marketing Intelligence Platform that leverages the social graph (how people are connected) to understand the communities that exist within a defined audience through their interests, affinities, and the content they consume.
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Koka Sexton
MARCH 19, 2012
I ran the social selling track and held panels with customers and companies like Sprout Social , Extole , Yammer Cornerstone OnDemand and others. As I mention in the post the ROI of social media , building up to the different skill levels should be the goal of any company that wants to become a social business.
Convince & Convert
MARCH 9, 2016
times investment to, according to a recent study by Tomoson , an ROI of $6.50 To identify long-tail influencers that are ideal for your target community with speed and ease, use a social graph and affinity data. Reports are showing returns anywhere from 1.5 for every $1 spent.
Social Media Strategery
MARCH 3, 2011
the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. note: Neither my company or I have any financial interest in Inigral or the Schools App - I am writing this solely from the perspective of an SMCEDU Advisory Board member].
Keyhole.co
NOVEMBER 6, 2022
Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. Price: Custom. Me ntionlytics. Best of all?
Convince & Convert
APRIL 28, 2010
Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.
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