agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. Not all social media reports are equal.

Report 147

Report Social Media Metrics Aggregator 147

Keyhole.co

MARCH 24, 2024

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. The company also recorded a whopping $2.2 But today, Airbnb boasts 7.7 or “Belong Anywhere.”

Communities 59

Communities Social Media Strategy UGC 59

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. How Does Lead Scoring Maximize Social Media ROI? Constraints on time and resources. What are the criteria for lead scoring?

ROI 62

ROI Social Media Marketing Curation 62

Keyhole.co

JANUARY 27, 2023

Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing. And some marketers have even reported ROIs as high as 1000%. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them.

ROI 52

ROI B2B Social Media How To 52

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles. Why Your CEO Should Be Active On Social Media [Study].

Survey 225

Survey Report Social Media ROI 225

Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. Ultimately, each B2B company will have different processes in place, and you can experiment with different approaches to find the optimal strategy for your company.

B2B 117

B2B Trends Social Media UGC 117

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. To track those metrics, Cheyanne uses Sprout’s Competitive Analysis Report (see image above) to compare Figo’s results side-by-side with competitors.

Social Media 110

Social Media Insurance ROI Meme 110

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools? ” Click To Tweet.

B2B 91

B2B ROI Social Media Hashtag 91

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. For example, use Sprout’s Instagram Profile Report feature to track followers gained during an influencer campaign alongside other key metrics.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

FEBRUARY 12, 2024

They expect a positive return on investment (ROI), incremental growth contributions and strategic alignment. Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. Influencers help organizations use these authentic interactions to build a loyal community around their brand.

Influencer 106

Influencer Marketing Collaboration ROI 106

Koka Sexton

FEBRUARY 24, 2012

There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals. Social Media Engagement.

ROI 102

ROI Social Media Engagement Skills 102

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. How Do I Report Social Media Analytics? What Does a Social Media Report Look Like?

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

OCTOBER 19, 2023

They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Proactive Report

DECEMBER 2, 2013

2014 will see more emphasis on reporting PR results. His panel was about measurement, proving value and ROI. You need to establish the value equation for your company or client and provide results that meet that framework. Build an engaged community. Increase communication. Proving Value. Value is subjective.

ROI 69

ROI Case Study Health Care Insurance 69

Sprout Social

SEPTEMBER 18, 2023

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Company goals are the anchoring points of your marketing budget. Check out industry reports or consult peers to get an idea of the range you would have to spend.

Marketing 131

Marketing How To Sample Samples 131

Digimind

APRIL 19, 2018

If you’re in charge of digital marketing or social media management within your organization, you’re likely expected to develop reports on your brand’s social media activities and campaign ROI.

Report 42

Report Social Media ROI Analysis 42

Digimind

APRIL 19, 2018

If you’re in charge of digital marketing or social media management within your organization, you’re likely expected to develop reports on your brand’s social media activities and campaign ROI.

Report 40

Report Social Media ROI Analysis 40

Sprout Social

MAY 28, 2020

Managing your community and monitoring social for all campaign mentions and engagement opportunities. Reporting on your campaign’s performance to your boss, client or other marketers. Plan tags and tracking now to report more effectively later. Plan tags and tracking now to report more effectively later.

Campaign 87

Campaign Report Social Media How To 87

Sprout Social

OCTOBER 11, 2022

More than two-thirds (68%) of marketers report their organization already has an advocacy program. According to Sprout’s research, brands report not having enough content as one of their greatest employee advocacy challenges. If your company’s not in a good place with content, then you’re going to struggle.”. Data reports.

Strategy 131

Strategy Content Curation Press Release 131

Sherrilynne Starkie

FEBRUARY 13, 2018

They are highly-qualified professionals with specific digital marketing and communications skills and experience. Companies often call a consultant in because social media is not working. LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. Here’s a look at what they bring to a job.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! It’s getting to be rather annoying actually.

ROI 161

ROI Social Media Metrics Loyalty 161

Waxing UnLyrical

JUNE 24, 2019

The micro influencer is often more motivated to share knowledge and relevant information with their community. When you offer them an advance on a new technology or you ask them to help share how a company can improve (for example) cybersecurity, they are ready to engage. The Case for the Micro Influencer Dance. Under the Disco Ball.

Influencer 237

Influencer Authentication Survey ROI 237

Sprout Social

APRIL 4, 2023

And, with the right brand advocacy strategy, you can realize a stunning ROI. Why brand advocacy matters for your company How to determine if brand advocacy is effective What is a brand advocate? For employees it’s about loving their work, the company culture and, of course, the product. Is brand advocacy right for you?

Brands 128

Brands ROI UGC Authentication 128

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? It should mirror your company ethos and identity.

Strategy 52

Strategy Twitter Tips Marketing 52

Hootsuite

NOVEMBER 28, 2022

But Reddit isn’t the best place for every company. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022.

Reddit 100

Reddit Brands Meme Forums 100

Sprout Social

SEPTEMBER 13, 2016

But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working. Return on investment (ROI) plays a big role in your decision to not only bring Facebook into your marketing strategy, but to keep it there.

ROI 40

ROI Facebook How To Analytics 40

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. eMarketer reports that consumers force retailers to adopt social strategy. if yes, please explain.

ROI 128

ROI Social Media StumbleUpon Digg 128

Proactive Report

JUNE 5, 2011

Our recent study of the top companies across several categories revealed that on average just over 80% are using some form of social media. If you do a strategy`before you start, and you set very clear goals with metrics attached, measuring the ROI will not be impossible. Hypatia didn’t specify what response the other 29% gave.).

ROI 82

ROI Social Media Metrics Survey 82

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

Hootsuite

JUNE 28, 2023

Source: Hootsuite’s Digital Trends report 2. In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. What about in 2023? Dark social helps you find these powerful sources. Source: The Globe and Mail 5.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

DECEMBER 6, 2023

Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). There’s even the WorkTok community on TikTok, if you want to experiment with short-form video.

B2B 118

B2B Influencer Brands Marketing 118

Buffer Social

SEPTEMBER 5, 2023

All three now work at a senior level at companies known for their top-notch social media strategies. Here is their advice for someone looking to grow in the field. — Jen Hartmann (@jenalyson) July 29, 2021 A social media executive is someone who creates and executes the social media marketing strategy of a company.

Social Media 90

Social Media How To Skills Hubspot 90

Hootsuite

SEPTEMBER 28, 2020

In our Social Transformation Report , we partnered with Altimeter Group to survey 2,162 marketers and conduct in-depth interviews with leading brands to uncover the value organizations find when they invest in social. They’re nearly twice as likely to also connect with communities, employees, and partners. Get the report now.

Marketing 144

Marketing Committee Health Care Organization 144

Hootsuite

NOVEMBER 28, 2022

In short, an engaged community leads to better sales outcomes. In fact, reviews are the third-most important factor when shoppers are contemplating an online purchase: Source: Hootsuite Digital 2022 report. The key to building a strong social media advocacy program lies in leveraging your existing communities. Use the S.M.A.R.T

Social Media 122

Social Media UGC How To HootSuite 122

Oktopost

MARCH 4, 2024

But the pressure to innovate is just one of the many challenges SaaS companies face. In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. What is B2B SaaS Marketing? billion by 2030.

B2B 62

B2B Strategy Marketing Case Study 62

Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. The goal is to use the insights learned from data analysis to inform decisions that will improve the customer experience and increase ROI. Why not use social media intelligence to find out?

Social Media 102

Social Media Sentiment HootSuite Analysis 102