Convince & Convert

APRIL 29, 2012

Even adorned with the latest and greatest social media management software and automation and workflow and APIs and the entire chorus line of digital marketing shiny objects, actual human beings in your company need to be at those controls. Social media management software companies, et al. And that’s where the problem starts.

Resources 167

Resources Company Social Media How To 167

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. Register for a webinar , a seminar, or a newsletter. By Peter Caputa. They’re not much different.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Convince & Convert

OCTOBER 30, 2011

Last week I did a Webinar with my friends (and Convince & Convert sponsors) Argyle Social about social media timing. We uncovered a great many interesting factoids, and even some “non-advice’ including the finding that if you’re a B2B company what day you tweet (within the work week) is irrelevant.

Facebook 156

Facebook Statistics B2B Apple 156

Keyhole.co

FEBRUARY 3, 2024

Try to jot down the metrics of individual companies as well as take an average to see what the industry standard for market presence looks like. You can also leverage Keyhole to schedule and publish your posts , give you insights on social media trends, and provide historical data about campaign and profile performance.

Social Media 59

Social Media How To Metrics Sentiment 59

Webbiquity SMM

MAY 10, 2011

On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. .&# Through a blog, marketers become publishers, providing their audience with relevant and valuable content.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Social Media Strategies Summit

FEBRUARY 13, 2020

The tactic of using social ads to promote their “gated content” and drive lead generation may seem commonplace now, but Hubspot leveraged this tactic early on – helping them position themselves as the go-to destination for marketing resources like content calendars, the latest trends, and free webinars. PRIORITY PLATFORM: Twitter.

B2B 150

B2B Social Media Brands Hubspot 150

agora pulse

SEPTEMBER 22, 2020

So, say you’re a start-up social media agency that wants to drive free-trial sign-ups, an HR rep promoting company culture and brand, or an internal comms pro at a multinational company needing a way to get information to employees quickly … Video should be a key component of your content strategy. Here’s proof: Engagement.

Video 116

Video Social Media Management Small Business Template 116

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. You can easily create a community space where you have an existing audience—like creating a Facebook Group.

Strategy 123

Strategy Brands Content UGC 123

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. Fortunately, your agency most likely already has at least a few published its website.

Social Media 111

Social Media Strategy Case Study RFP 111

Koka Sexton

DECEMBER 7, 2020

I understand that there are companies that have brand markers as roles but in a startup space in a small midsize company space you really shouldn’t be focusing on brand marketing unless your user growth is off the charts. I work with some companies that have maybe 15 to 20 pages on their website. What are the designs?

Strategy 103

Strategy Marketing Startup System 103

The Social Media Hat

APRIL 13, 2017

I was quite surprised then when, 6 months later, she recommended me to take the role of Chief Marketing Officer for SiteSell, a company that has been helping solopreneurs like her to start online businesses since 1997. I met with the CEO and Founder, Ken Evoy, as well as the then-President of the company. No joke: I was floored.

Review 168

Review Domain Name Training Course 168

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

LinkedIn 113

LinkedIn Tips Skills URL 113

Sprout Social

NOVEMBER 22, 2022

Publishing, strategy development, social media contest management, performance reporting and advertising campaigns are just a few examples of social media marketing agency services. Embrace social selling and use online communities like LinkedIn to identify prospects. Run events like webinars to increase brand awareness.

Social Media 98

Social Media How To Marketing Price 98

Sprout Social

JANUARY 6, 2021

When Ryan Reynolds became the majority owner in 2019, he brought his marketing acumen, wit, a new vision and major brand awareness to the company. It’s short, funny, engaging and clearly explains what the company is all about and how it compares to competitors. Drive conversion by telling real customer stories through video.

Video 131

Video Social Media Wireless Marketing 131

Small Business Mavericks

APRIL 29, 2011

Rewrite it so that it isn’t duplicate content and distribute it to a few publishers around the Web to see if someone wants it. About Us What’s a Maverick? Sometimes you can turn a popular blog post into an article. There are many ways to revamp and repurpose old content.

Content 156

Content Hubpages Case Study Press Release 156

Small Business Mavericks

APRIL 21, 2011

Press releases – Write and publish a press release online every time your company does something remarkable. It might be time consuming, but that’s why you hire a professional marketing company to help you promote your business online so that you can leverage your time and the best marketing strategies of the day.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 146

Social Media Postrank Tourism Blogroll 146

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. How often should you publish content related to industry trends and hot news? Need help taking your brand to the next level?

ROI 60

ROI Content Training Statistics 60

Webbiquity SMM

DECEMBER 12, 2012

Susan Gunelius outlines five social networking features unique to Google+, including circles (which enable you to “separate your customers from your colleagues and online influencers from your business partners”) and hangouts (which can be “used for things like small-group webinars, question and answer sessions, and more”).

Google 216

Google Tips Bookmarklet SEO 216

Pixlee

APRIL 18, 2022

This is why merging your email marketing with influencer marketing is a fantastic next step for your company to get more email subscribers. This is a good way to expand your brand’s online community while developing a solid relationship with a social media expert in your sector. Make use of Your Influencer’s Community.

Influencer 52

Influencer Marketing How To Collaboration 52

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. How often should you publish content related to industry trends and hot news? Need help taking your brand to the next level?

ROI 60

ROI Content Training Template 60

Convince & Convert

DECEMBER 20, 2011

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. Matt Grant (always gets the short straw and has to moderate my MarketingProfs Webinars ). Erik Qualman (new book “ Digital Leader ” – just published.

Social Media 121

Social Media eBook Mobile Data 121

Pixlee

JANUARY 18, 2022

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. It is an ongoing effort in building customer loyalty that requires consistent input and community-driven strategies. . Image Source.

Brands 52

Brands UGC How To Apparel 52

Convince & Convert

MARCH 18, 2013

Content creation is all the rage these days now that Google has updated their algorithm and companies are seeing outstanding results from providing useful content on the web. after you publish new content is an important strategy. Edit, Format, Schedule, Publish. Image via BigStockPhoto.com. Maintain Your Website.

Content 142

Content WordPress Skills Publishing 142

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Content scheduling and publishing. Community management. Create community and brand loyalty.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Sprout Social

MAY 18, 2016

For instance, webinars or eBooks that specifically talk about how your product works. When they’re looking for a social media publishing tool to actually share the images they’ve created with Landscape they’ll think about Sprout Social. We frequently run these types of webinars at Sprout. dEMkCctEWE.

Strategy 82

Strategy Marketing Report Resources 82

Small Business Mavericks

FEBRUARY 14, 2011

The New York Times published a story on Saturday about huge retailer J.C. Penney directed SearchDex to buy links, in which case, both companies are at fault. Don’t think the company’s silence means that J.C. – The New York Times published a story on Saturday about huge retailer J.C. Either J.C.

Small Business 79

Small Business Case Study Retail Press Release 79

yMarketingMatters

FEBRUARY 8, 2018

I have read nearly every blog and article out there, and attended Facebook discussions and webinars by so many experts in the industry from John Loomer , Josh Constine (Techrunch), Fortune , Mari Smith , to Mike Stelzner from Social Media Examiner , and many more. Publish quality content that will spark conversations among users.

Feed 145

Feed Feedly News Facebook 145

Proactive Report

JUNE 7, 2014

A community of loyal and engaged fans is considered to be a valuable asset. Any PR person who has pitched the media knows that if you send them crappy content it won’t get published. It seems as though Facebook has businesses between a rock and a hard place: their audience is on Facebook and wants to interact with brands there.

Facebook 104

Facebook Skills Training Feed 104

Sprout Social

SEPTEMBER 4, 2018

In 2008, Nakamoto published a paper outlining how Bitcoin could work as a decentralized digital currency. Blockchain and cryptocurrency aren’t the easiest concepts to grasp, and so, video (like the blockchain explanation video we shared with you before) has played a major role in how these companies market themselves on social media.

Social Media 74

Social Media Brands Discount Price 74

Small Business Mavericks

FEBRUARY 2, 2011

Both companies have a reason to ensure the truth comes out on this one. The following story was published four minutes after this blog post of mine was published: [link] It does confirm what you just said. Had I read Amit Singhal’s own blog post, published the day before , I’d have known that.

Google 79

Google Press Release Case Study Small Business 79

Almost Savvy

MAY 3, 2009

Dictionary.com includes this definition of the word blog : Main Entry: blog Part of Speech: n Definition: an online diary; a personal chronological log of thoughts published on a Web page; also called Weblog, Web log Example: Typically updated daily, blogs often reflect the personality of the author. What is your take on blogs?

Reputation 154

Reputation Conference LinkedIn Lijit 154

ProBlogger

MARCH 19, 2014

Companies have been birthed to create plugins and tools to help bloggers do their jobs, hosting and design companies have been created solely to focus upon bloggers, many conferences have sprung up to serve bloggers of different niches and geographical areas… It’s been an exciting decade! Private Community Area.

Discount 42

Discount Forums eBook Blogger 42

Convince & Convert

JUNE 8, 2012

Read on for a special episode, live at BlogWorld NYC , with insights from Scott and Jim about the future of self-publishing vs. traditional publishing. So, my question Jim, is if all of these companies are being bought and rolled up into enterprise software platforms, Oracle , Salesforce.com , etc. Listen Now.

Publishing 118

Publishing Case Study Buy Company 118